Adthena launches ChatGPT ads intelligence platform
Adthena’s new platform gives advertisers a clearer view of competitors and performance inside ChatGPT’s ads ecosystem.
Topic: Ashley Fletcher
Adthena launches Google Ads-to-ChatGPT conversion tool
Adthena's new tool lets advertisers repurpose existing search campaigns for ChatGPT, making it easier to shift budgets and campaign set-up.
ChatGPT ads expand as more brands and trigger patterns emerge
Analysis of 1,500+ prompts shows most placements fire on first queries, while terms like 'best' and 'new' drive commercial intent.
ChatGPT ads spotted and they are quite aggressive
ChatGPT ads are spotted by U.S. users — and they're appearing on the very first prompt, not after lengthy conversations as some predicted.
How to write compelling ad copy in a Smart Bidding landscape
Writing compelling ad copy can be challenging, but there are many automated processes that can help.
How to be a competitive paid search marketer in 2022
The paid search landscape is more competitive than ever. In a recent webinar, Ashley Fletcher showed how marketers can stay ahead of the curve.
5 steps to dominate ad copy in a Smart Bidding world
In this webinar, learn how to maximize ad copy relevance and performance alongside your automated processes.
3 ways to crush your paid search competition
In this webinar, learn how to maximize your return on search investment and get ahead.
Webinar: How much of the search market do you really own?
Google search expert explains the importance of Share of Search.
6 tips to win local with paid search
Recent change in consumer behavior has put local search on the map.
Adthena launches granular local search insights solution
Local View offers brands and advertisers local search trend and market share data to inform bidding, targeting, ad copy and more.
Google To Acquire BeatThatQuote.com
Money.co.uk reports that Google will be buying BeatThatQuote.com. Google and BeatThatQuote.com have not officially confirmed this as of yet. BeatThatQuote.com is a price comparison websites for loans and financial products. The site offers comparison pricing on loans, mortgage rates, credit card rates, insurance products and more. Google has been known to offer comparison ads for […]