Topic: Baidu

Yahoo Replaces Google As Default Search Provider in Firefox

Yahoo and Mozilla just announced a “strategic five-year partnership that makes Yahoo the default search experience for Firefox in the United States on mobile and desktop.” The companies said they will explore other potential “future product integrations and distribution opportunities to other markets.” Yahoo is thus going to displace Google the current Firefox search provider. […]

Another Court Affirms Google’s First Amendment Control Of Search Results

Europe and the U.S. continue to drift further apart on Google. Even as European parliamentarians and regulators seek ways to restrain Google’s discretion over search results, U.S. courts continue to affirm Google’s right to do whatever it wants with search results — paid and organic. A California state court in San Francisco recently granted Google’s […]

SearchCap: Duane Forrester No Longer With Bing, Animated GIFs In Bing Images & Paid Search Roundup

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Economic Impact of SEO Media Services- November 6 Webcast Using an outside expert resource for global SEO and earned media services can make your search marketing campaigns a valuable investment. […]

SEO

Chinese Search Giant Baidu Reports $2.2 Billion In Revenue For 3Q 2014

China’s leading search engine Baidu posted its 3Q 2014 earnings yesterday, reporting $2.2 billion (RMB13.520 billion) in total revenue, a 52 percent year over year increase. According to Baidu chairman and CEO Robin Li, the site’s mobile traffic surpassed PC traffic last quarter, with mobile revenue representing 36 percent of total revenue. “In the third […]

Microsoft’s Catapult Project To Power A Bing Data Center Next Year [Updated]

After a successful test, Microsoft says it will expand its Catapult server project to all Bing servers in one of its datacenters in 2015. Microsoft told a microprocessor conference Tuesday about the results from its early testing. The PC World article gets into fairly technical details about the Catapult boards and their use of “field-programmable […]

Chinese Man Sues Baidu Over “Gay Conversion” Ad In SERP

A gay Chinese man sued search engine Baidu in Bejing for allowing an undisclosed ad for an allegedly unlicensed psychological counseling center to appear at the top of search results. He underwent “gay conversion” therapy and was traumatized by the experience. Without the benefit of knowing Chinese law, the case appears to raise two issues: […]

SearchCap: Google Local Pigeon Update & AdWords Dynamic Sitelinks

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Pigeon Update Solves Yelp Problem, Boosts Local Directories As the analysis continues on yesterday’s Google local search algorithm changes — that we’re calling the Pigeon update — one thing appears […]

Paid Search Spend Rose 21 Percent YoY In Q2, With Mobile Up 98 Percent [Covario]

Global paid search investment continued its rise through the first half of 2014, according to Covario’s latest quarterly analysis of search spend. Overall spend among the firm’s clients rose 21 percent in the second quarter year-over-year, and 2 percent over the first quarter of 2014. Mobile search spend nearly doubled, rising 98 percent year-over-year and […]

SearchCap: Google Quality Raters, International Targeting & AdWords + Google My Business

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Now Link Google My Business And AdWords, Get Account-Level Location ExtensionsGoogle is introducing the ability to set up location extensions at the account level by linking your Google My Business account […]

China Engaged In Total Censorship Campaign Against Google

The cat and mouse game between China, Google and the internet continues. Today and tomorrow are the 25th anniversary of the Tiananmen Square massacre. Fearing another anti-government uprising, every year at this time China cracks down on its citizens’ ability to access information about the event online. However this year, China is going to greater […]

Baidu Hires Andrew Ng, Google’s Lead “Brain”

Chinese search giant Baidu has stolen away the head of Google’s “deep learning” project, dubbed “Google Brain.” Andrew Ng is an artificial intelligence expert, Stanford professor and founder of online learning company Coursera. Google Brain is a machine learning initiative to help make computing more efficient and capable by mimicking the distributed processes of the human […]

SearchCap: Pinterest Guided Search & Baidu Earnings Report

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Baidu Beats Expectations, Posts 59 Pct Revenue Growth In Q1 2014 Chinese search engine leader and advertising provider, Baidu, released financials for the first quarter of the year reporting total revenues […]

SEO

Baidu Beats Expectations, Posts 59 Pct Revenue Growth In Q1 2014

Chinese search engine leader and advertising provider, Baidu, released financials for the first quarter of the year reporting total revenues of $1.53 billion USD at $1.24 earnings per share. That’s a 59.1 percent increase in revenue from the previous year and beats street expectations on both fronts. Analysts had expected the company to report $1.5 […]

Strong Start: Paid Search Grew 25 Percent In Q1, Mobile Shot Up 135 Percent YoY [Covario]

Covario released its Global Paid Search Spend Analysis for the first quarter of 2014 today. Its client set — made up of enterprise technology, consumer electronics, and retail advertisers –increased paid search spend on mobile devices by 135 percent year-over-year and 35 percent over the previous quarter. Mobile now accounts for 25 percent of paid […]

US Court Says Baidu Has Free Speech Right To Censor Search

Late last week, Chinese search engine Baidu succeeded in gaining dismissal of a lawsuit by pro-democracy activists based in New York (Zhang et al. v. Baidu.com, Inc). Plaintiffs had sued in the US and argued that Baidu improperly blocked them from seeing content on the search engine. Specifically, according to Reuters, the plaintiffs said that people in the US couldn’t […]

SearchCap: The Day In Search, March 27, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Car Makers Drove 14.4 Million Clicks From Google Ads In 2 Months (And That Doesn’t Include Mobile) A whopping 177 automotive manufacture sites drove 14.4 million paid search clicks from Google […]

SearchCap: The Day In Search, March 13, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Working On A Softer & Gentler Panda Algorithm To Help Small Businesses Google’s head of search spam, Matt Cutts, announced at Search Marketing Expo that his search team is working […]

SearchCap: The Day In Search, February 27, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Marketing Expo (SMX) West Begins In 2 Weeks – Register Now! Join the most accomplished internet marketers in the world at SMX West, March 11-13 in San Jose, CA. Check […]

SEO

Baidu Posts 50 Pct. Revenue Growth But Shy Of Investor Hopes

Chinese search engine and advertising provider Baidu announced quarterly earnings today. The company fell just shy of financial analysts’ estimates, which were $1.54 billion (51 percent growth). Instead, the company announced $1.573 billion in revenue, which was a 50.3 percent increase from a year ago. For fiscal 2013, Baidu reported total revenues of $5.277 billion, a […]

SearchCap: The Day In Search, January 30, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Q4 2013 Earnings Report $16.86 Billion In Revenues Google announced fourth-quarter 2013 earnings today. Google’s revenue targets beat estimates, while their earnings-per-share did not. Google had revenues of $16.86 billion […]

SearchCap: The Day In Search, January 20, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Matt Cutts: “Stick A Fork In It, Guest Blogging Is Done” Google and Matt Cutts, in particular, has made a number of statements about guest blogging over the past year as […]

Covario: Global PPC Click-Through Rates Hit New Highs, Spend Up 17 Percent YoY In Q4

Though the numbers vary, the Q4 reports we’ve covered all point to solid year-over-year increases in paid search spending. Covario’s Q4 analysis of the global paid search advertising landscape is no different. Based on results from their high tech, consumer electronics and retail clients, PPC spending increased 17 percent year-over-year and 13 percent over Q3 […]

SearchCap: The Day In Search, December 5, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Test Begins: Do Google Shopping & Other Shopping Search Engines Give You The Best Deals? It sounds pretty damning. Two recent surveys suggest that Google Shopping isn’t leading searchers to […]

Potential Microsoft CEO Elop Would Consider Selling Bing

The Microsoft CEO derby is heating up. As we discussed earlier this week the short list is down to a handful of candidates, including current Ford CEO Alan Mulally and former Nokia CEO Stephen Elop (soon to rejoin Microsoft in charge of devices). Apparently Elop has floated some bold ideas that may vault him to the […]

SearchCap: The Day In Search, October 7, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Penguin 5, With The Penguin 2.1 Spam-Filtering Algorithm, Is Now Live The fifth confirmed release of Google’s “Penguin” spam fighting algorithm is live. That makes it Penguin 5 by our count. […]

Shake Up In Chinese Search Market As Engines Merge

In a move somewhat reminiscent of the back end merger of Yahoo and Microsoft’s search engines, the number three and four search sites in China are set to combine assets and cross-promote in a nearly $450 million deal writes ZDNet. The deal involves Chinese online portal Tencent’s Soso search engine and Sohu’s Sogou. The latter […]

SearchCap: The Day In Search, August 26, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How One Brand Switched A Million URLs & Lived To Tell About It: 5 Questions With HomeAdvisor.com Last year, home improvement company HomeAdvisor.com underwent a monumental rebranding effort that included switching […]

SearchCap: The Day In Search, August 22, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Now Gains Car Rental, Concert Tickets, Reminders While You Search & More More cards have come to Google’s predictive search service, Google Now, including information to alert you to your […]

PPC

Baidu Reseller Opens US Office, Aims To Lower Barriers For US Advertisers

China’s dominant search engine, Baidu, offers huge potential for marketers seeking to connect with Chinese consumers. Yet, for US companies, there are several barriers to entry that haven’t made it worth the hassle — for starters, all documentation is in Mandarin and ads and landing pages need to be written in Chinese to see any […]