Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Google Favoritism In Search Results, Eric Schmidt Steps Down & More The idea that Google might be favoring its own properties and content in search results was a […]
adAge obtained an “internal Google document” that disclosed the first half of 2010 AdWords advertising spend of Google’s customers. As you can imagine, the numbers of pretty revealing. It showed that $574 million was spent, where 1,356 advertisers spent between $10,000 and $100,000. It also showed that AT&T was Google’s largest AdWords customer in June […]
Last year, there was a seemingly endless parade of stories on how aggregators, search engines and news blogs were apparently killing newspapers that publish original content. This year, add the rise of “content farms” to the list. Riding to the rescue, or so it hopes, comes Perfect Market and its new search marketing tool, “The […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search Assist Adds Real Real Time Queries The Yahoo Search Blog announced that Yahoo Search Assist, the as you type search suggestion feature, now shows real time information as you […]
It’s well known to many at this point that BP has been advertising on Google to get its public relations message out. Today, it turns out that some of those ads have been violating Google’s guidelines — in particular, a rule that requires showing people the site they’ll be going to when clicking on an […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: And Now, Google Itself Runs Oil Spill Ads We’ve covered earlier how both BP and legal firms are advertising on Google. Now Google itself is targeting oil spill related terms to […]
We’ve covered earlier how both BP and legal firms are advertising on Google. Now Google itself is targeting oil spill related terms to drive people to its “Crisis Response” page. A search for [gulf oil spill] returns an ad from Google that reads “Latest Oil Spill Update: Watch live video of the oil spill cleanup […]
I’m at TWTRCON today, where “Terry” — AKA “Leroy Stick” — the mystery man behind the wonderfully entertainly parody @bpglobalpr account is speaking. Will we learn his real identity? I’m not expecting this. CBS News had a video interview with him where his identity was kept hidden. That was also true of his statement to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Fighting The Oil Spill On Google: BP Versus The Lawyers As oil-poisoned pelicans are found on Gulf shorelines, lawyers and British Petroleum are looking to Google for help gaining public awareness. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Live Matrix Wants To Be Your Guide To The Live Web If you’re looking for something to do, there are several event search engines you might use: Upcoming.org and Zvents are […]
Brian Fetherstonhaugh, Chairman and CEO, OgilvyOne Worldwide will be presenting the keynote address at SMX London next week. We’re extremely excited and honored to have Brian give this talk. He has a unique vantage point on how brands are built, how corporate cultures are created, and what happens as the world goes digital. Brian is […]
Google takes UK’s top brand spot from the BBC reports Google took the BBC’s top spot in a Superbrands survey of the top brand in the UK. In fact, Google is the only company established after 1990 that is found within the top 50 brands in this survey. Microsoft secured the second position of this […]