Topic: Comscore

SearchCap: The Day In Search, October 5, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Integrates Visual Search Into Mobile App For iPhone Google Goggles is an imperfect but promising technology that allows users to search with their cameras instead of their keyboards. It’s a […]

SEO

Report: Local Search Users Better Prospects, But Market Complex And Fragmented

Anyone who cares about “local search” should pay attention. Yesterday at SMX East Agency TMP Directional Marketing/15Miles and comScore released their fourth annual Local Search Usage Study. A veritable cornucopia of data, the study continues to document the migration of local business lookups from traditional media to online. But the data also show the growing […]

Facebook Tops Yahoo As No. 2 Video Site

There’s no drama or news when talking about the most popular video site on the web; that battle was won long ago by YouTube and doesn’t seem likely to change anytime. But after that, the landscape changes a bit. Hulu and VEVO seemed like they might be on the rise, but now it’s Facebook that’s […]

SearchCap: The Day In Search, September 16, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Previews “Rich, Immersive” Search Experience Yahoo previewed a new search experience that’s coming this fall during its Yahoo Product Runway event this morning. The event focused on several Yahoo products, […]

SearchCap: The Day In Search, September 15, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The New Twitter & Search, An Illustrated Guide Twitter’s rolling out a new design to users that makes the site more interactive and shows more information than before. What’s new for […]

Nielsen: Bing Passes Yahoo To Become #2 Search Engine

According to Nielsen data out this morning Microsoft’s Bing has passed Yahoo to become the number two search engine in the US. Nielsen says that Google’s August share is 65% (and growth is flat) but that Bing and Yahoo have now switched places: Although Google saw little change in its month-over-month search volume, it still […]

SearchCap: The Day In Search, September 10, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Instant And The Power Of Suggestion It’s going to be a long time (weeks or months) until anyone has a complete understanding of how Google Instant will change search and […]

Facebook Passes Google In “Time Spent,” What Does It Mean?

Yesterday morning Citi analyst Mark Mahaney put out a research note with comScore data that showed Facebook had passed Google in terms of time spent online. Mahaney observed: Looking at % of Total Time Spent by the top 5 sites in August, Facebook, for the first time took the top spot with 41.1B minutes followed […]

SearchCap: The Day In Search, September 3, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Texas Attorney General Investigating Google & Antitrust Issues Texas Attorney General Greg Abbott is conducting an investigation into Google’s business practices as they relate to search listings, in particular whether Google […]

Bing Mobile App Comes To Verizon Android Handsets

Microsoft previously said there was going to be an Android version of Bing soon, following its successful iPhone app. Today there is — for Verizon Android handsets only however. It was announced on the Bing Community Blog. I’m sure a more general Bing-Android app will be out in the not to distant future. Although it’s […]

SearchCap: The Day In Search, August 17, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hunch: Traffic Down, Registrations Way Up & We’re Smarter Even though its traffic is down, Hunch says new user registrations have risen dramatically recently. And as more users register, Hunch says […]

PPC

Could CafeMom Become Yahoo’s Long Sought Social Network?

AllThingsD is reporting that Yahoo is negotiating with mom-oriented social network CafeMom for a potential $100 million acquisition — the price Yahoo recently paid for Associated Content. Yahoo has of course tried to buy other companies unsuccessfully in the past (most recently Foursquare, according to rumor) so it’s not clear it will happen. But this […]

New comScore Search Metrics: ‘Explict Core Search’ Up At Yahoo, Bing, Down At Google

As Danny earlier pointed out, comScore has devised a new metric called “Explicit Core Search” to separate intended search results from slideshow “gaming” (“contextual search”), which had arguably distorted search volumes at Yahoo and to some degree Bing in recent months. Here’s how comScore explains the new metric: When comScore reports our July 2010 qSearch […]

SearchCap: The Day In Search, August 16, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Q&A: comScore’s New “Core Search” & “Explicit Core Search” Figures Today, comScore is releasing an additional set of search market share metrics designed to better reflect “core” search activity, something that’s […]

SEO

Q&A: comScore’s New “Core Search” & “Explicit Core Search” Figures

Today, comScore is releasing an additional set of search market share metrics designed to better reflect “core” search activity, something that’s become an issue as companies such as Yahoo and Microsoft have inflated traditional metrics through the use of “slideshows” and other “contextual search” activities. Below, a Q&A with Cameron Meierhoefer, comScore’s executive vice president […]

SEO

Chitika: Bing Passes Yahoo In Search Market Share

Well here’s a surprise. New stats from Chitika show Bing has taken over the second place spot for search market share from Yahoo — and back in January 2010! Chitika is an advertising network similar to Google AdSense. The company receives data about visits to the 80,000 sites in its network, which are mostly US […]

SearchCap: The Day In Search, August 12, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Gnarly, Dude: Google Solves Rubik’s Cube In 20 Moves This’ll make a lot of us feel a lot dumber: Scientists have used Google to prove that Rubik’s Cube can be solved […]

Twitter Sees Triple-Digit Growth Outside North America

Twitter usage is growing rapidly around the world, with most regions experiencing triple-digit growth between June 2009 and June 2010. That’s according to a new comScore report out today. Nearly 93 million Internet users worldwide visited Twitter.com in June, comScore says — that’s up 109% over the previous June. The growth was even more dramatic […]

Demand Media’s IPO: The Google & SEO Aspects

Demand Media has filed for an IPO. The company, known as a content farm to some, produces much of its content on sites like eHow and others in direct response to what it determines people are searching for on the web. Its filing shed new light on how much it depends on SEO and Google, […]

Mobile Social Strategy With Platforms You Already Know

You actually don’t have to be a mobile expert to do mobile marketing. Believe it or not, you actually don’t even need mobile-specific technology to do mobile marketing. You just need to be creative and use existing mobile platforms—especially social networks—to distribute your mobile marketing message. One of the coolest things about mobile social networking […]

SearchCap: The Day In Search, July 30, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Study Calls Google ‘King Of Malware’ Google has twice as much malware in its search results as Yahoo, Bing, and Twitter combined. That’s one of the findings in the Barracuda Labs […]

SEO

More People Go Mobile For Local

Since the beginning of the year, many of us have predicted that mobile will be the top driving force behind local search growth in 2010. A rapidly-increasing number of smartphone users — combined with faster mobile technology, better search offerings, and higher advertiser engagement  — suggests that consumers will be more likely than ever to […]

Search Dominates Social Media When Shopping Online: Study

A new study about the buying habits of computer and consumer electronics shoppers shows the importance of search to the online shopping process. Search engines, in particular, are relied on much more heavily than social media — but the study also speaks to the importance of on-site search boxes. The report — which can be […]

SearchCap: The Day In Search, July 27, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: Bing Generates More Clicks Than Google Chitika, a veritable fountain of data lately, has generated some new interesting findings from activity on its search-based advertising network. The company compared ad […]

SearchCap: The Day In Search, July 16, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Buys Metaweb To Bolster Answers, Google Squared & Rich Snippets Google announced they have acquired Metaweb. Metaweb is a search company that figures out entities and not just words. I […]

Chitika: Yahoo-Bing Gains For Real

Danny wrote about the latest comScore search share numbers and what they might mean. Have Yahoo and Bing genuinely gained share or has it been gamed or rigged with tricks? Has Google lost share? Danny argued that Google’s share might have slipped slightly but that overall query volume had risen so the share numbers don’t […]

Yahoo Begins Testing Bing Powered Results This Month

Yahoo sent out an email discussing some of the organic Yahoo-to-Bing transition topics that are on the mind of their advertisers. The email goes over typical questions and tips but adds some additional insight into launch and testing dates. Yahoo confirmed they are testing Bing powered results “offline,” which we already know. But today, I […]

SearchCap: The Day In Search, July 13, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Claims Victory In French Supreme Court Keyword Trademark Case Google wrote that they were victorious in a ruling today by the French Supreme Court over trademark infringement charges brought to […]

Bing & Yahoo Search Share Up, But Google Has Little To Fear

Once again, Yahoo and Bing have gained share against Google, in the latest monthly search market share figures from comScore. However, questions remain on whether the growth from “slideshow” presentations should be counted as “real” searches. Meanwhile, on a volume basis, Google continued to grow, not drop, its market share. comScore’s latest figures — the […]

SEO

Search Engine Land’s Guide to Bing SEO

Bing accounts for 26.5% of all desktop searches in the U.S., according to Comscore (April 2021). With the recent prevalence of working from home, people are spending more time on their desktop computers, which might also mean that more people are now using Bing. If you do nothing, then you’re leaving your competitors with the […]

SearchCap: The Day In Search, June 25, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Facebook “Search War” With Google Mostly Sound And Fury The people running Facebook are an ambitious crew; they see Facebook as a successor to Google in many respects. In fact many […]

Facebook “Search War” With Google Mostly Sound And Fury

The people running Facebook are an ambitious crew; they see Facebook as a successor to Google in many respects. In fact many of the executives used to work at Google, including CTO Bret Taylor, COO Sheryl Sandberg, Advertising VP David Fischer and Communications VP Elliot Schrage, among others. However as a search property Facebook has, […]

YouTube Hits All-Time Highs In May, ComScore Says

May was a banner month for YouTube. ComScore’s latest video rankings report shows that the site hit all-time highs with 14.6 billion videos viewed and more than 100 videos seen per user. Needless to say, YouTube remains the dominant player in video rankings, with 43% of online videos being seen on the site, according to […]

SearchCap: The Day In Search, June 24, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 8 Easy Ways To Monitor The SEO Your Competition Is Doing If you’re a marketer and you’re currently tied up with other initiatives (campaigns, new site launch, etc.), or a search […]

SEO

WhitePages.com Debuts Local Biz Search, Goes After Google

Not long ago WhitePages.com quietly introduced its own local business search. The site, the original “people search” engine, has always offered “yellow pages” listings but now the company has built its own database in the background. Accordingly, WhitePages claims its data are more accurate than you’ll find on search engines and Google in particular. The […]

SearchCap: The Day In Search, June 21, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Street View Collected Emails, Passwords (Social Security Numbers, Your Dog’s Name….) Google’s Street View cars that were logging wi-fi locations also collected private information such as email messages and passwords, […]

SearchCap: The Day In Search, June 11, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Time To End The Bullshit Search Engine Share Figures? Yahoo’s up again in comScore’s latest search rankings. Reason? It seems largely due to non-search “slideshow” activity. Solution? Time to end the […]