Topic: Comscore

SEO

Bing’s Market Share Up For Third Straight Month: Hitwise

Just last week at SMX West, Microsoft CEO Steve Ballmer said his short-term goal for Bing is to gain a point here or a tenth there — to chip away and slowly increase its share of the search market. The latest numbers from Experian Hitwise show that Bing is doing exactly that. Hitwise shows Bing […]

SearchCap: The Day In Search, March 10, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: comScore: Android Shows Strength As Mobile Web Usage Grows Metrics firm comScore released some new quarterly mobile data that shows strong growth for Android handsets in the US and an increase […]

comScore: Android Shows Strength As Mobile Web Usage Grows

Metrics firm comScore released some new quarterly mobile data that shows strong growth for Android handsets in the US and an increase in mobile web usage: RIM showed modest growth while the iPhone’s growth, according to these figures, flattened. Meanwhile WinMo and Palm lost ground. Of course with the advent of Windows Mobile 7 and […]

SearchCap: The Day In Search, March 8, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Pitfalls Of A/B Ad Split Testing, Part 1 Most search advertisers have no question that testing ads is a good thing, and can lead to much higher performing campaigns. But […]

Google Testing TV Search Service With Dish Network

Postscript: See this article, FAQ: What We Know So Far About Google TV, for more information about the announcement of Google TV. According to the Wall Street Journal, Google is testing a new TV programming search service with Dish Network: The service—which runs on TV set-top boxes using elements of Google’s Android operating system—allows users […]

SearchCap: The Day In Search, March 4, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Liveblog: SMX West 2010 Keynote – The State Of The Search Union It’s day three of SMX West 2010, and we’re going to kick off with a group keynote conversation called […]

SEO

Opera Says Google Dominating Search On Mobile Web

Opera, the leading independent mobile browser, has been putting out great data on mobile Internet usage for quite some time. Google always ranks as one of the top sites globally. However this month’s “State of the Mobile Web” report is the first time that the company has released search market share data. It shows Google […]

By The Numbers: Twitter Vs. Facebook Vs. Google Buzz

Twitter caused a stir Monday when it lifted its curtain enough to show us how much activity the service is seeing currently, and how it’s grown since 2007. And while many reports talk about visits to Twitter.com flattening, Twitter’s own chart showing the number of tweets its users are publishing is staggering. Twitter says it’s […]

SEO

SearchCap: The Day In Search, February 19, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Touch-Phones: Changing The Way We Search For most of us sitting in front of a PC, today’s search engines provide a “more than good enough” way to find information or entertainment […]

Twitter’s Traffic Up 9%, Thanks To Google

VentureBeat reports Twitter has increased their traffic by 9 percent from December to January. After deeper insight from ComScore and Hitwise, it appears that most, if not all, came from Google. When Google added real-time results to their search interface in December, it had a major impact on people discovering Tweets in the search results. […]

Is Facebook Becoming More Important Than Google?

That intentionally “inflammatory” headline is inspired by an article that appeared in the San Francisco Chronicle yesterday, “Facebook directs more online users than Google.” The article cites Compete data and says, “Facebook has passed search-engine giant Google to become the top source for traffic to major portals like Yahoo and MSN, and is among the […]

SEO

Nielsen: Bing Regains December’s Losses In January

Search share numbers regularly go up and down a percent here and a percent there; that’s normal. So no surprise that Bing’s January share, as reported by Nielsen, wiped out its drop from December. Here’s the January chart: And for comparison, here are the December and November charts, also from Nielsen: Even Google’s small drop […]

SearchCap: The Day In Search, February 11, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEO Industry Cries Foul Over Google SEO ‘Services’ A vocal contingent of search engine optimizers is up in arms today, saying Google is “offering SEO consulting services.” There are posts on […]

Yahoo Search: This Is The “Dark Time” But We’ll Be Back

Yesterday Yahoo hosted a press event called SearchSpeak that sought to dispel the “misconception,” in the words of new Search Products SVP Shashi Seth, that Yahoo was no longer investing in search. As Seth took the stage to begin his presentation the power in the room went out. Not a very auspicious start to the […]

SEO

Hitwise Announces January Search Market Share Numbers

The latest market share numbers from Experian Hitwise are out, and they look a lot like the numbers did back in November. Here’s the new chart covering market share for the month of January: As you see, Google and Yahoo dropped slightly from December, while Bing gained month-to-month. But if you go back a couple […]

SearchCap: The Day In Search, February 10, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 2010 Biggest Search Geek Demographics The 2nd annual SMX Biggest Search Geek Contest, sponsored by Marin Software, is designed to recognize the most knowledgeable and capable experts in the field of […]

SEO

Scoring Super Bowl 2010 Commercials: How’s the Search Visibility?

After the 2009 Super Bowl, I monitored how the commercials drove searches and reported back on how well the brands did at ensuring visibility in organic search results. It didn’t go so well. The primary problems were: Microsites – Microsites aren’t inherently a bad idea, but too many of them can cause brand confusion, external […]

ComScore Releases January Search Numbers (Bing Gains) & Year In Review

The financial analysts and investment banks publish the comScore monthly search data ahead of its public release, generally by about 24 hours. We’ll probably see comScore’s January numbers, accordingly, later today. However the numbers hit the web almost immediately because many writers/analysts/bloggers are on the investment bank mailing lists. So here, with all the usual […]

SearchCap: The Day In Search, February 9, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing, Google & Yahoo Gear Up For The 2010 Winter Olympic Games With the opening ceremonies of the 2010 Winter Olympics in Vancouver, Canada just days away, the engines are unveiling […]

SEO

Ask.com Puts Its NASCAR Sponsorship Back In Garage

Ask.com has ended its NASCAR sponsorship after one year. That’s according to The Sporting News, which reports that the sponsorship was actually fairly successful for Ask.com. Jared Cluff, Ask’s senior VP of marketing, says the deal produced some measurable results in 2009: “We saw double-digit increases in usage among NASCAR fans. With the fan cards […]

SearchCap: The Day In Search, January 22, 2010

From Search Engine Land: Google Adds More Answers & Info To Search Results Google has announced a pair of changes to its search results pages that make its search results pages more informational and give searchers information they’re looking for without having to click away from Google.com. […] comScore: US Has Most Searches; China Slowest […]

SearchCap: The Day In Search, January 21, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Beats Estimates With Very Strong Q4: $6.67 Billion Google posted a very strong Q4, given the recession, with $6.67 billion in revenues. This beats financial analyst general consensus estimates. Here […]

SearchCap: The Day In Search, January 15, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: OneRiot Launches RiotWise Ad Network For Real-Time Search OneRiot has announced the full rollout of RiotWise, a service that it calls “the first ad network for the realtime web.” Today’s launch […]

SearchCap: The Day In Search, January 13, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Optimize A Mobile AdWords Campaign Google is going mobile in a big way. Following the announcement of Nexus One, the official Google phone, and the acquisition of adMob, Google […]

Nielsen: Yahoo, Bing Down, Google Up in December

Nielsen has released its December 2009 search engine rankings. They reflect gains by Google and a minor gain by AOL compared with November 2009. The data show declines by Yahoo and Bing. Here is the chart: Compare data from November: And finally, compare comScore’s November search rankings: I think there can be no argument now […]

Don’t Forget The Place Your Customers Call Home

A new year offers new opportunities for local search providers and small business customers to reevaluate their advertising strategies to reflect the latest consumer usage trends and economic realities. On December 31st, Yellow Pages directory publisher Idearc emerged from bankruptcy with a new name, SuperMedia, and a fresh understanding that new initiatives in the online […]

Year In Review: Local Search & Maps

While analysts and practitioners have been prognosticating the imminent arrival of local search for the last several years, 2009 was finally the year that proved us right. A number of innovations and developments in mobile search, such as the widespread adoption of the iPhone, the release of Android, and a burgeoning number of location-based apps […]

Microsoft Hopes To Grow “Bee-Ying” (Bing) Share In China

Reuters published an article today in which Microsoft asserts that China is its top search priority: “Microsoft is committed to the China market and the search market in China is the most important strategic market for Microsoft,” the company said on Tuesday in emailed responses to questions from Reuters. China has the largest internet and […]

SearchCap: The Day In Search, December 24, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: From NORAD Santa Tracker To Twitter: Santa Tracking For Christmas Eve 2009 Merry Christmas! Christmas Eve, that is, and you know what that means. Santa Claus is coming to town! How […]

SEO

Latinos Online: How Changing Demographics Of Those Online Impacts Search

The PEW Internet and American Life Project just released new information about use of the internet by Latino adults in the United States.  How does this relate to search engine optimization? Understanding who’s online and how they search is core to success in search acquisition beyond simply ranking well. Over a billion people are now […]

SEO

SearchCap: The Day In Search, December 17, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Google Phone/Nexus One Was (Briefly) In My Hand Yesterday after I had coffee with someone (who is not a Google employee) I was briefly given the “Nexus One” to look […]

November Search Share: Google, Bing Up, Yahoo Down

Both comScore and Nielsen put out November search numbers that show Google and Bing up and Yahoo losing share. According to comScore: Americans conducted 14.4 billion searches in November, up 1 percent from October. Google Sites accounted for 9.5 billion searches, followed by Yahoo! Sites (2.5 billion), Microsoft Sites (1.5 billion), Ask Network (548 million) […]

SEO

IAC’s Diller Decides Not To Sell Ask.com

The mercurial Barry Diller, CEO of IAC, decided apparently that he didn’t want to sell Ask. During the Q3 earnings call Reuters reported that Diller said the following: “We’ve been asked a lot whether we’re open to consolidating transactions in the area of search. The answer is yes,” Diller said. “And, it is unlikely that […]