With two reports about Google’s paid clicks being down, comScore helped fuel a perception among financial analysts that Google might under-perform in Q1. However, Google’s earnings handily beat estimates and the stock saw a 20 percent gain in a single day on Friday as investors were buoyed by Google’s results. By comparison, comScore saw many […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Continuing from previous search stats from Hitwise and Compete, comScore is now out with search engine share in the United States for March 2008. Similar to Hitwise, Google hits a new high while Microsoft and Yahoo hit new lows. But in terms of raw searches, Yahoo and Microsoft showed gains.
Having just wrapped up one of our most successful Yellow Pages Association annual conferences, one thing is clear: Our industry has been able to navigate all types of business climates and has evolved to meet current and future market needs. Recent data from the 2008 Yellow Pages Association Industry Usage Study, conducted by Knowledge Networks/Statistical […]
The neglected part of the local story is about products. Often local search is discussed exclusively in terms of finding service businesses or small businesses in one’s own area. But an equally important, if less obvious, part of the “local search” phenomenon is shopping in the more traditional sense. I’ve written previous Locals Only columns […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
More doom and gloom on the paid search side for Google. comScore is once again reporting a drop in sponsored clicks, something that also happened last month. After last month’s fallout, comScore did a lot of further analysis shared at the Searchscape panel at our SMX West conference and online to ease concerns that it […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
On Friday, Google announced they launched demographic bidding to every advertiser in the AdWords program. In short, demographic bidding allows advertisers to show their ads to specific age groups and genders. They did a beta launch of this earlier this year, where they dropped using comScore data for their own. The problem is, I, as […]
A privacy law taking shape in the New York legislature will make it a crime for internet companies to use personal information about consumers for advertising without their consent. And because of the generally boundary-free nature of the internet, it would effectively set a national precedent for companies collecting data about internet use. The New […]
Search has historically been seen as a direct response vehicle and the notion that search is a branding medium has traditionally been met with considerable skepticism by search marketers, albeit somewhat less recently. In an effort to be provocative in moderating the “branding and search” panel at SMX West last month, I said, “Search is […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Anyone who doubts how important mobile phones are and will become as a platform and marketing medium needs only to look at the latest Pew Internet & American Life report. Cellphones are now more important to US adults than the internet, television, landline phones, and email. In addition, an increasing number of consumers are using […]
IAC’s Ask.com to Cut Staff, Outlines New Search Strategy from the Wall Street Journal reports IAC has cut 8% of Ask.com’s workforce, by letting go 40 people. Not only that, the Wall Street Journal says IAC is changing the strategy of the search engine to “focus to better answering search queries posed as questions.” Ask’s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Last week comScore came out with a report that showed a 7% sequential decline vs. December 2007 in paid search ad clicks. Plus, they showed an 8% drop in the number of clicks per Google searcher from December 2007. The report set shock-waves through Wall Street and caused the stock to drop and drove concerns […]
There are roughly 250 million cell phone users in the United States and more than ten times that figure around the globe. Approximately 42 million (or so) people use the “mobile Internet” in the US, with varying degrees of frequency. The number of people texting constitutes at least 100 million more on top of that. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Health is one of the “strategic consumer verticals” that Microsoft has identified and is an important consumer and advertiser category for all the big search engines and portals (Google is soon to launch Health after delays). There’s also Steve Case’s much-hyped Revolution Health. (WebMD is the category leader according to comScore.) However, one of the […]
Wondering what’s next after the news that Yahoo apparently plans to reject Microsoft’s takeover offer? The Times Of London reports Yahoo will restart merger talks with AOL. Below, more about the news along with some back history on AOL in search and why a Yahoo-AOL partnership might indeed be a compelling way to convince Yahoo […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
We’ve already covered separately big developments in news about Microsoft’s bid to purchase Yahoo. But wait, there’s more! Below, a recap of our stories plus other stories on the subject across the web that cover various angles, including the news that for the first time in its history, Microsoft may borrow money in order to […]
On Friday comScore put out ad publisher site rankings. Unsurprisingly, Yahoo ranked as the top site with just under 19 percent of US online display advertising. MediaPost took this data and further analyzed it, finding that Yahoo enjoys the industry’s highest CPM rates at $12.65, more than $4 higher than the next highest site, MSNBC. […]
The New York Times and Wall Street Journal both report on the legal battle for control of IAC’s board and thus the company itself. It’s not pretty, and IAC claims that it’s impeding the company’s ability to effectively operate. The legal fight arguably prevents IAC from making any sort of overture (so to speak) toward […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Americans are increasingly turning to the web for video, averaging 3.25 hours of video per person during the month of November, according to new data released by comScore today. Americans viewed nearly 9.5 billion online videos during the month and Google was the leading destination, with 3 billion videos viewed (31.3 percent share of all […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
TechCrunch is reporting comScore data that shows AOL’s new finance site (which we wrote about here) passing Yahoo Finance and MSN Money to become the internet’s top finance destination. If these traffic numbers are accurate, it would be a very striking development — especially beating out Yahoo, which has held the top finance position seemingly […]
Many people I speak to still ask the familiar question, “Is this going to be the breakout year for local?” while expressing frustration or disappointment that “local hasn’t yet lived up to expectations.” But local is a marathon, not a sprint. It’s also more complex than the general search market, which features an ecosystem built […]
Below are Search Engine Land’s 25 most popular stories, in terms of pageviews, during the 2007 calendar year.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
I’ve now compiled the latest search popularity stats from Nielsen, comScore, Hitwise, and Compete. That means it’s time to put them all together, to see what a "panel" of ratings services agree on — and don’t agree on — in terms of search engine popularity.
Nearly done with today’s search popularity stats review. Previously, I’ve covered the latest stats from Nielsen, comScore, and Hitwise. Now it’s time for Compete. Like the others, it puts Google tops. Unlike the others, it’s far more positive about Microsoft’s share and negative about Yahoo.
With the latest stats from Nielsen and comScore posted earlier today, I continue on with my compilation of the latest search popularity stats, now moving to Hitwise. As with the others, Google is way in the lead for November 2007. But unlike the others, Hitwise has a full year of trending data that can be […]
Continuing on from my earlier post about Nielsen Online’s latest search popularity stats, I’m now moving to those from comScore. For November 2007 — as with Nielsen — it’s the same-old, same-old. Google’s on top, followed by Yahoo and Microsoft. But in terms of raw searches, while Google still shows gains, at least Yahoo can […]
Via TechCrunch, Japan’s NTT DoCoMo to tie up with Google-sources from Reuters TechCrunch reports that Google is set to close a deal with NTT DoCoMo, Japan’s largest mobile phone operator. The deal will make Google search the default search service for NTT DoCoMo’s 48 million customers. In addition, Google Apps will also be the email […]