What is visual content? 17 types that drive links, shares, and traffic
A complete guide to visual content marketing. Includes 17 types of visual content that you can try today.
Topic: Content creation
Google makes recipes in AI Mode more publisher friendly
Google launched a new "visual treatment making it even easier to discover and visit recipe pages with AI Mode," said Robby Stein of Google.
Google AI Mode updates recipe results to better connect people with recipe creators
These changes are based on feedback from recipe bloggers - but will it be enough?
Google’s Liz Reid: The real search shift is behavioral, not AI
Liz Reid says AI isn’t driving the change in Google Search — users are. Younger audiences are shifting to video, forums, and creator content.
YouTube expands Promote tools, no Google Ads needed
YouTube’s new Promote tools give creators more control over boosting videos and running campaigns directly from Studio.
How to make your AI-generated content sound more human
Refine your ChatGPT prompts to unlock longer, livelier, more human content – complete with tone, emotion, and storytelling that resonates.
Google brings AI video tool Veo 3 to YouTube Shorts
Google’s new Veo 3 integration into YouTube Shorts will let brands and creators generate short-form videos from text prompts, transforming how ads are made.
Evaluating OpenAI’s Sora and other AI video generators
Explore how AI text-to-video models are reshaping content creation – based on hands-on tests, creator feedback, and practical use cases.
5 ways marketers are actually using AI to get more done
See how AI is being used to make everyday marketing tasks smarter, faster, and more strategic.
Cloudflare CEO: AI is killing the business model of the web
Google's value exchange with content creators has collapsed – and the web's business model is cracking, according to Matthew Prince.
Guide to AI prompts: what they are and how to write them
Ready to explore AI prompts? Our guide explains what they are and offers advice on writing them like a pro.
Mastering social media content creation: Your complete guide
Learn essential steps for social media content creation and discover tools for your workflow.
The art of AI-enhanced content: 8 ways to keep human creativity front and center
Reimagine content creation by using AI without losing your creative flair, guiding it to inject personality into every piece of content.
Transform content creation with AI and automation
Unlock new possibilities for efficiency and impact.
3 ways to add a human touch to AI-generated content
Find out how to add a personal touch, maintain your brand voice and incorporate human expertise into AI-generated content.
4 YouTube Shopping updates, including Collections and Affiliate Hub
The platform is introducing new features and capabilities to offer creators fresh ways to enhance conversions and efficiency.
Instagram explains why your content isn’t reaching your followers
The platform insists its algorithms are not to blame if you have noticed a steep decline in reach recently.
YouTube unveils 3 new updates, including live stream reaction analytics
The platform hopes the changes will provide creators with deeper insights into their audience so they can optimize content more effectively.
Instagram Stories: 6 tips to boost engagement
Instagram shared a list of tips to boost the engagement of your Stories, which may be worth integrating into your creative process.
Teaching writers when and how to use generative AI to create helpful content
Dive into a framework for teaching writers to use AI tools effectively while preserving expertise, factual accuracy and audience needs.
TikTok launches Search Insights to help creators identify trending topics
Creators can use this information to adjust their content strategy based on what their audience is interested in to boost engagement.
YouTube unveils 4 new features, including Tagged Product error notifications
YouTube has introduced a series of updates aimed at helping creators better monitor and manage their content.
TikTok announces major expansion to creator monetization program
The platform is making it easier for creators to join by expanding the program to 33 new markets and lowering the eligibility requirements.
TikTok expands monetization opportunities and rewards for creators
The platform is encouraging content creators to post longer, higher-quality videos to increase user engagement
TikTok launches monthly trends round-up series, including content tips
TikTok's Trends Digest will advise brands and creators on tapping into trends to boost engagement.
YouTube expands free editing app to 13 new markets
YouTube Create can be used to edit Shorts or longer videos, add soundtracks, captions, and more, directly from your phone.
TikTok Creative Assistant now available in Adobe Express
Advertisers no longer need to switch between platforms to access TikTok's AI-powered virtual assistant when working on creatives.
Generative AI to create content: To use or not to use it?
Explore the ethical concerns, SEO considerations, and the role of human oversight in using AI for content generation.
TikTok launches new tool to help creators improve engagement
Creative Cards provide suggestions on how to create content that resonates more effectively with the TikTok audience.
8 surprising social video trends
Explore the latest surprising trends in social video, from YouTube's creator explosion to TikTok's optimal video lengths.
3 key trends reshaping YouTube marketing today
Here's the lowdown on AI-generated content, community building and multi-language audio in the world's largest video-sharing platform.
YouTube rolls out new audience insight tools
The platform now provides clarity on membership cancellation, and can compare new and returning viewer data.
TikTok launches AI-powered creative assistant to streamline ad creation process
The tool leverages TikTok creative insights to offer data-led suggestions that could improve your campaign's performance.
5 new YouTube features coming soon to help creators
The new tools have been designed to help inspire creators, boost reach and improve the quality of content.
YouTube Shorts launches six new features to improve content creation
Marketers now have access to six new features, including the ability to go live with Shorts videos, as well as enhanced editing capabilities.
TikTok launches text posts
Brands will be able to share written content for the first time and experiment with an array of new features designed to boost engagement.
Master AI content creation with the FACTS strategy
Create better AI-driven content with a process that blends facts, attitude, creativity, tune-up and SEO for success.
Instagram updates Reels to simplify content creation
Meta also confirmed that Instagram Reels will now be served on Facebook, creating even more reach opportunities for brands.
TikTok invites creators to make ads for marketers in new pilot
Advertisers can share job briefs with creators in the TikTok Creative Challenge portal and successful entries will be financially rewarded.
4 new Instagram Reels features
The new features are intended to enhance user experience, boost creator-audience engagement, and provide valuable insights for data-driven content creation.