Topic: Diffusing update algorithm

SearchCap: Google Local Pigeon Update & AdWords Dynamic Sitelinks

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Pigeon Update Solves Yelp Problem, Boosts Local Directories As the analysis continues on yesterday’s Google local search algorithm changes — that we’re calling the Pigeon update — one thing appears […]

SearchCap: The Day In Search, March 13, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Working On A Softer & Gentler Panda Algorithm To Help Small Businesses Google’s head of search spam, Matt Cutts, announced at Search Marketing Expo that his search team is working […]

SearchCap: The Day In Search, October 11, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Analysis Tools Go Live: Dimensions Tab, Performance Comparison Graph Bing Ads launched two very handy tools today that make account analysis from within the web interface a reality. The […]

SearchCap: The Day In Search, October 7, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Penguin 5, With The Penguin 2.1 Spam-Filtering Algorithm, Is Now Live The fifth confirmed release of Google’s “Penguin” spam fighting algorithm is live. That makes it Penguin 5 by our count. […]

SearchCap: The Day In Search, July 8, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Two Local & Voice Search Improvements In Latest Google Glass Update Two search-related improvements made their way into the latest Google Glass software update. Google announced the XE7 software update last […]

Google Update Underway: But For Payday Or Panda?

There appears to be an update underway, one that will be rolling out over a “multi-week” timeframe according to Google’s head of search spam, Matt Cutts. The update was announced by Matt on Twitter in response to a question about why some of the search results look spammy. Matt replied saying, “Yup we saw that. […]

Google’s Matt Cutts On SEO Industry Misconceptions: Updates, Revenue Goals & Link Building Obsession

Google’s head of search spam, Matt Cutts, released another video today named What are some misconceptions in the SEO industry? In short, Matt outlined three topics in this five-minute video. (1) SEOs confuse algorithm updates with data refreshes. (2) Panda & Penguin algorithms are not about making Google more money in the short term. (3) […]

SearchCap: The Day In Search, May 23, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Penguin 4, With Penguin 2.0 Generation Spam-Fighting, Is Now Live The fourth release of Google’s spam-fighting “Penguin Update” is now live. But, Penguin 4 has a twist. It contains Penguin 2.0 […]

Penguin 4, With Penguin 2.0 Generation Spam-Fighting, Is Now Live

The fourth release of Google’s spam-fighting “Penguin Update” is now live. But, Penguin 4 has a twist. It contains Penguin 2.0 technology under the hood, which Google says is a new generation of tech that should better stop spam. Matt Cutts, the head of Google’s Web spam team, announced the new Penguin 2.0 update during […]

If That Was A Google Update You Felt, Google’s Not Confirming It

Over the past few days, the Webmaster and SEO community have been discussing significant shifts, fluctuations and updates in both the Google rankings and traffic patterns they have seen from Google’s organic search. I’ve asked Google if there was, indeed, an update, and Google would not confirm. Instead, they gave me the boilerplate response, “We […]

SearchCap: The Day In Search, March 15, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Panda Update 25 Seems To Have Hit There are many webmasters and SEOs believing right now that Google has released an update to their Panda algorithm late yesterday. We’ve reached […]

Google Panda Update 25 Seems To Have Hit

There are many webmasters and SEOs believing right now that Google has released an update to their Panda algorithm late yesterday. We’ve reached out to Google to confirm or deny the Panda update, as we’ve done 24 times previously; but this time, Google told us they are unlikely to confirm future Panda updates since Panda […]

SearchCap: The Day In Search, February 25, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Panda Two Years Later: The Real Impact Beyond Rankings & SEO Visibility (Editor’s Note: This is the second in a series of articles looking at the aftermath of Google’s Panda […]

Google Panda Two Years Later: Losers Still Losing & One Real Recovery

Editor’s Note: This is the first in a series of articles looking at the aftermath of Google’s Panda algorithm update, which launched February 24, 2011.) Two years ago today, Google sent shockwaves through not only the SEO industry, but also through online publishing in general when it launched the Panda algorithm update. It was originally […]

No, Google Hasn’t Released Unannounced Penguin Updates

Is Google pushing Penguin Updates without announcing them? A recent Google video might give that suggestion, but the Google tells us this is not the case. Confusion Over Penguin Refreshes The last time Google has confirmed a refresh or update to the Penguin anti-spam filter was back in October 2012, with Penguin Update 3. That was […]

SearchCap: The Day In Search, December 21, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Official: It’s Google Panda Update 23, Impacting ~1.3% Of Queries Google has confirmed rumors of a Google update announcing on Twitter that they pushed out a Panda data refresh today impacting […]

No, That Wasn’t A Panda Update — But One Is Coming

We’ve been hearing reports from within the SEO community that a significant Google update happened starting this past Friday throughout the weekend. Google tells us there was no Panda update over the weekend but is not confirming or denying if there was another type of update over the weekend. Google did however tell us they […]

Verisign Blames Google For Drop In Domain Registration & Renewal Rates

The number of new domains being registered, and existing domains being renewed, is slowing down and Verisign — the company that operates the .com and .net domain registries — says Google is a main reason why. On the company’s Q3 earnings call yesterday, Verisign shared the following data related to domain registrations and renewals: total […]

SearchCap: The Day In Search, October 9, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Develop Helpful Content To Improve Visibility & Conversion In this article, we’ll look at another website that was submitted for review from a “Keywords and Content” point of view. […]

SearchCap: The Day In Search, October 8, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Study: Malicious Search Results More Common In Bing & Image Search Almost two of every three malicious redirects in major search engines are found on Bing, according to a new report […]

Google Penguin Update 3 Released, Impacts 0.3% Of English-Language Queries

Google’s Matt Cutts used Twitter this afternoon to announce that Google is launching the latest “data refresh” of its Penguin spam-fighting algorithm today and that it will affect searches across multiple languages. Including the original Penguin algorithm launch in late April, this is the third update, so we’re calling it Penguin 3 and avoiding the […]