What’s next for SEO in the generative AI era
In this exclusive Search Engine Land discussion, four top SEO experts will discuss how to survive and thrive as search shifts in the AI era.
Topic: General Electric
Conductor will help WeWork offer ‘holistic’ proposition to enterprise customers
It will now be able to manage customers' physical and digital presence.
SearchCap: Google assistant on iOS, featured snippets test & Bing trails
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: Google planning to bring its Assistant to the iPhone May 16, 2017 by Greg Sterling Google also expected to announce integration of the Assistant into GE appliances. Are you a […]
Report: Google planning to bring its Assistant to the iPhone
Google also expected to announce integration of the Assistant into GE appliances.
SearchCap: Google AMP, knowledge graph & auto ads
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google adds share feature to Knowledge Graph panelMar 30, 2016 by Barry Schwartz Google now lets you share a Knowledge Graph panel on social via Facebook, Twitter, Google+ and more. Google […]
“Illegitimate” SEO Sentenced To 37 Months In Federal Prison For Extortion
An SEO named William Stanley was sentenced to more than three years in prison and ordered to pay $174,888 in fees for SEO extortion.
Walmart Brings Product Search To The In-Store Experience
Walmart has updated its Android app (and soon iOS app) to offer an improved in-store experience with search at the center. The new Walmart “Search My Store” feature offers a view into the future of in-store app usage. The combination of real-time online inventory and indoor location is making possible new types of in-store, digitally-enhanced experiences for shoppers. […]
Only 6% Of Top 100 Fortune 500 Companies Have Sites That Comply With Google’s Mobile Requirements
Last month at the SMX Advanced Conference in Seattle, the head of Google’s webspam team Matt Cutts briefed the audience on the importance of mobile SEO. “You really need to be thinking about mobile,” said Cutts during his keynote session, “We’re starting to think a lot about mobile.” Not only is Google’s head of webspam […]
Industry Survey: PPC Is Losing Ability To Generate Leads
SEO continues to be the top lead generating channel among U.S. digital marketers, while PPC’s effectiveness as a lead gen channel is dropping significantly. B2B marketers are even saying that social media marketing is now more effective than PPC as a lead gen channel. That’s according to the 2nd annual State of Digital Marketing survey […]
Enterprise Web Analytics Tools 2013: A Buyer’s Guide
Table of Contents Section I: Scope and Methodology Section II: Enterprise Web Analytics Market Overview Section III: Web Analytics Market Trends Section IV: Enterprise Web Analytics Tool Capabilities Section V: Choosing an Enterprise Web Analytics Tool Section VI: Vendor Profiles "Enterprise Web Analytics Tools" editorial team: Advisory Editors: John Lovett, Senior Partner, Web Analytics Demystified […]
SearchBiz: Google “Less Trusted,” Eric Schmidt On Meet The Press, Yahooligans “Vote” For New CEO, Microsoft Releases First iPhone App, Mobile To Be Primary Internet By 2020
The Wall Street Journal reports this morning that Google is negotiating with ISPs for “a fast lane for its own content” and is backing away from net neutrality. However, Google vigorously disputes this characterization and explains that instead it is seeking to “‘colocate” caching servers within broadband providers’ own facilities,” which has the practical effect […]
SearchCap: The Day In Search, September 22, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Amid Economic Wreckage And Political Resistance, The Good Ship Google Steams Ahead With Smart Grid, Android, Chrome & More
Advertising spending is down across the board and the financial markets are in a crisis not seen since the Depression. Layoffs are happening or appear to be impending at a number of high-profile tech companies, including HP, eBay and Yahoo. Yet Google appears to be navigating through these difficult economic waters as though it were […]
Battlestar Galactica Meet Google TV Ads: Deal With NBC Universal Cut
Just in — and brief because it’s the end of the day — Google and NBC Universal have reached an agreement that will see the TV ads that Google sells coming to NBCU cable channels including SciFi, Oxygen, MSNBC, CNBC and others. The full release is below:
Microsoft Still Favored To Win Yahoo, Madison Avenue Contemplates The Consolidated Online Ad Future, And Congress Gets Involved
Just in case you hadn’t gotten enough news and speculation about the various potential deals surrounding MicroHoo, AOL, and News Corp. there are a flurry of articles (as one might expect) today about all this. The most interesting is probably the one in the Wall Street Journal that interviews ad executives about their thoughts regarding […]
April Fools 2008 : The Search Industry’s Recap
Happy April Fools Day! April Fools can be a fun but scary day for news reporters like myself. On one hand, we get to make up stories and fool people into thinking they are real. On the other hand, we have to determine which news stories are real and which are fake and not be […]
Google: Not American’s Most Admired Company (But Almost)
FORTUNE magazine released its America’s Most Admired Companies of 2008 list, and guess what? Google was not rated number one. Hard to believe? Well, they did make number four. Apple took the top position, which doesn’t surprise me since everyone I know is buying Macs, even oureditor-in-chief, Danny. Google ranked at number four while Microsoft […]
Vertical Search Provider Healthline Beefs Up Content, Features
Health is one of the “strategic consumer verticals” that Microsoft has identified and is an important consumer and advertiser category for all the big search engines and portals (Google is soon to launch Health after delays). There’s also Steve Case’s much-hyped Revolution Health. (WebMD is the category leader according to comScore.) However, one of the […]
GOOG Cracks The $700 Threshold, Partly On Mobile Speculation
Propelled by strong quarterly earnings and rampant speculation (and coverage) about its mobile plans, Google stock earlier today crossed the $700 price target many Wall Street analysts had set for the company. It’s down slightly right now. Once Google provides more visibility about its mobile plans, investors could become more bullish or potentially be disappointed. […]
Report: Google’s “Brand Value” Increases 44%
Google ‘the most improved brand’ from the BBC covers an Interbrand report showing that Google’s brand has increased in value by 44% over the past 12 months. The 44% increase makes Google the most improved brand when compared to the other brands that were evaluated in this report. Google’s brand is valued at $17.8 billion, […]
Google Ranked “Most Powerful Brand”
Gary Price reports that Millward Brown Optimor’s Brandz Top 100 has ranked Google the most powerful brand, based on the survey’s own methodology of earnings times a “branded multiplier.” The top 10 global brands are: