Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 4 critical areas to consider when performing AdWords auditsMay 12, 2017 by Matt Umbro AdWords audits are a great way to win business and check on the health of an account, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Relevance vs. authority: Which link has more value? (Part 2)May 11, 2017 by Andrew Dennis In part two of his three-part series on authority versus relevance in link building, columnist Andrew […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 3 predictions about the future of SEOMay 2, 2017 by Ryan Shelley What do current trends say about the direction of search, and how can you prepare? Columnist Ryan Shelley shares […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is Google testing its own jobs search engine?Apr 28, 2017 by Barry Schwartz In the market for a new job? Google appears to be testing a new search feature just for […]
Here's a look at what's happening with Shopping ads, expanded text ads, device bidding and more.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Simple tips to get your app indexed, ranked & installedApr 26, 2017 by John E Lincoln Got an app you’d like to promote? Columnist John Lincoln provides some basic tips for […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 4 ways brands are losing store traffic — and how to use location marketing strategies to reverse courseApr 24, 2017 by Wesley Young Many national franchise stores are failing to appear […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: We sent 9M web spam messages in 2016, more than double 2015 totalApr 19, 2017 by Barry Schwartz While more messages were sent, Google said they received less than half […]
Feature available on Android and desktop since 2015 hits iOS; Google's main iOS search app also gets a small update.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: [Reminder] Webinar — National Brands & Local Search: Use Insights to Drive Actions Apr 17, 2017 by Digital Marketing Depot With nearly one third of all mobile searches now related to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Here’s a script to stop ads from showing next to offensive videosApr 12, 2017 by Frederick Vallaeys Wondering how to avoid embarrassing or controversial video ad placements on YouTube? Frederick Vallaeys […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 5 hot trends in advanced analytics Apr 11, 2017 by Digital Marketing Depot Marketing data is everywhere. With so many new consumer touchpoints – from chatbots, to in-store beacons and virtual […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Siri is Google’s nearest mobile search competitor [Report] Apr 6, 2017 by Greg SterlingAccording to a survey from Fivesight Research, Siri had a larger share of mobile search than Bing or […]
Company cites machine learning and new business verification techniques as main reasons for the decline.
Skype-powered chatbot is showing up as an assistant to help searchers learn about restaurants in the Seattle area.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A deep look at Google’s biggest-ever search quality crisisApr 3, 2017 by Danny Sullivan Under fire for months, can Google reverse the drip-drip-drip of criticism as incorrect, absurd or even dangerous […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Getting the most bang for your buck: 11 CRO opportunitiesMar 31, 2017 by Amy Bishop Stumped on ways to improve your conversion rate? Columnist Amy Bishop has you covered — check […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps ad traffic steadily growingMar 30, 2017 by Andy Taylor Columnist Andy Taylor of Merkle shares data on the growth of ad traffic from Google Maps, including conversion rate and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Editor now supports Enhanced CPC, exports to create expanded text adsMar 24, 2017 by Ginny Marvin Version 11.9 is now available. SEM account management: Part 3 — How to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Are technical and content audits still relevant?Mar 22, 2017 by David Freeman SEO audits are very useful in identifying website issues and areas for improvement, but columnist David Freeman believes the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SMX West keynote: Google talks about ranking, more in Google AssistantMar 21, 2017 by Matt McGee Google’s Jason Douglas shares what marketers and developers need to know about Actions on Google. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Your playbook for click-to-call paid search is here Mar 20, 2017 by Digital Marketing Depot Consumers now click on “Call” buttons from search ads and landing pages by the billions. To […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google receives search warrant for identities of everyone who searched crime victim’s nameMar 17, 2017 by Greg Sterling If this overly broad warrant were duplicated in other jurisdictions, local law enforcement […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New, unconfirmed Google ranking update ‘Fred’ shakes the SEO worldMar 9, 2017 by Barry Schwartz The webmaster and SEO community, along with the automated Google tracking tools, all show strong signs […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How we hijacked Google’s SEO guide search rankingsMar 6, 2017 by Dan Sharp Contributor Dan Sharp shares an experiment in which his company was able to hijack rankings — from Google […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Editor for Mac is now available to everyoneMar 1, 2017 by Ginny Marvin The highly requested desktop tool is now out of beta. The value of search across the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Assistant to roll out across newer smartphonesFeb 27, 2017 by Greg Sterling The virtual assistant capability will soon be available on smartphones running Android 6.0 and 7.0. 5 ways you […]
Google loves the swipe left and right motion. They are now testing it on the Google Maps local finder search results.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: No comment on possibility of a Feb. 7 algorithm updateFeb 13, 2017 by Barry Schwartz Did your rankings in Google get better or worse over the past week? Many webmasters […]
Users can keep track of saved places and share lists with others via text, email and popular messaging apps.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Data Studio beefs up AdWords MCC integrationFeb 10, 2017 by Ginny Marvin A new “Manager Accounts” option lets MCC account holders select individual sub-accounts for reporting. Here’s how Google’s own […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 3 local SEO tips that deliver business resultsFeb 7, 2017 by Ryan Shelley Looking to optimize your business website for local search, but not sure where to start? Columnist Ryan Shelley […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google makes it easier to see and share publishers’ real URLs from AMP pagesFeb 6, 2017 by Danny Sullivan New anchor button enables copy-and-paste of URLs directly to publisher sites. SMX […]
Starting today, swiping up from the bottom of the Google Maps app home screen on Android displays a Places tab, Driving tab and Transit tab.
Google is testing a new Google local knowledge panel layout with owners promotions.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: Google AMP results in Google News more than doubleJan 30, 2017 by Barry Schwartz Want your content to be found by mobile users in Google News? Well, it seems like […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys Jan 27, 2017 by Purna Virji Columnist Purna Virji shares her tips for […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps will tell you how hard it will be to find parkingJan 26, 2017 by Barry Schwartz Now you can plan enough time not just for driving to your destination […]
Now you can plan enough time not just for driving to your destination but also the time it takes to park at your destination with the Google Maps app.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google My Business revamps photo management for Google Maps listingsJan 25, 2017 by Barry Schwartz Google aims to make it easier for business owners to manage their photos within Google My […]