SearchCap: Siri search, Google Maps spam & Google mobile-first index

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Siri is Google’s nearest mobile search competitor [Report] Apr 6, 2017 by Greg SterlingAccording to a survey from Fivesight Research, Siri had a larger share of mobile search than Bing or […]

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Siri is Google’s nearest mobile search competitor [Report]
    Apr 6, 2017 by Greg SterlingAccording to a survey from Fivesight Research, Siri had a larger share of mobile search than Bing or Yahoo.

  • Google says it has reduced fake Google Maps listings by 70% since 2015
    Apr 6, 2017 by Barry SchwartzCompany cites machine learning and new business verification techniques as main reasons for the decline.

  • Google hopeful the mobile-first index will launch by year’s end
    Apr 6, 2017 by Barry SchwartzBut Gary Illyes says it might not go live until 2018.

  • What the data tells us about the death of exact match and its impact
    Apr 6, 2017 by Aaron LevyFollowing Google’s recent changes to exact match in AdWords, many search marketers were concerned about the impact on their accounts. Now that it’s been a couple weeks, columnist Aaron Levy digs through his client data to see whether advertisers’ fears have come to pass.

  • A guide to Google My Business for multi-location brands
    Apr 5, 2017 by Digital Marketing DepotWith 40,000 search queries every second and 3.5 billion searches per day, we don’t need to make a case about why your business should be on Google, so let’s get that out of the way and assume you have built a robust local presence on Google My Business. The real question is how are you […]

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About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on her personal site.

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