Spring equinox 2017 Google doodle marks 1st day of spring in the Northern Hemisphere
Today's animated doodle ushering in spring shows a mouse at work, completing its spring cleaning rituals.
Topic: Google
Google to further dilute exact match in AdWords; will ignore word order & function words
Not just for plurals anymore, close variants will extend to include word ordering and function words in inexact match keywords.
SearchCap: Google warrant, PPC teams & AMP
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google receives search warrant for identities of everyone who searched crime victim’s nameMar 17, 2017 by Greg Sterling If this overly broad warrant were duplicated in other jurisdictions, local law enforcement […]
Google receives search warrant for identities of everyone who searched crime victim’s name
If this overly broad warrant were duplicated in other jurisdictions, local law enforcement might use Google as a first stop in their investigations.
Search in Pics: Green GoogleBot, Google swings & hammock & a mini Google pool
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google mini pool: Source: Instagram Google swings: Source: Instagram Google net hammock: Source: Instagram Google graffiti […]
SearchCap: Google Home integration, AdWords local extensions & PageRank
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Home gets ‘Beauty & The Beast’ promo, but Google says it’s not an adMar 16, 2017 by Danny Sullivan Appears to be the first-ever commercialization of Google’s home assistant product. […]
Google Home gets ‘Beauty & The Beast’ promo, but Google says it’s not an ad
Appears to be the first-ever commercialization of Google's home assistant product.
Google launches location extension display ads for local businesses
Some other display ads may be converted automatically to the new format when users are nearby.
SearchCap: Chrome without GoogleBot, stacked PPC bidding & local SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New study confirms Google doesn’t use Chrome browser data to discover new URLsMar 15, 2017 by Barry Schwartz GoogleBot did not visit a test page that Chrome accessed days before. Here’s […]
New study confirms Google doesn’t use Chrome browser data to discover new URLs
GoogleBot did not visit a test page that Chrome accessed days before.
SearchCap: Google offensive results, Google Fred update & Google Assistant
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google launches new effort to flag upsetting or offensive content in searchMar 14, 2017 by Danny Sullivan Using data from human “quality raters,” Google hopes to teach its algorithms how to […]
Google launches new effort to flag upsetting or offensive content in search
Using data from human "quality raters," Google hopes to teach its algorithms how to better spot offensive and often factually incorrect information.
Report: Google earns 78% of $36.7B US search ad revenues, soon to be 80%
Amazon and Yelp expected to see biggest search revenue growth rates in US.
Did Google’s Fred update hit low-value content sites that focus on revenue, not users?
Google won't comment about the "Fred update," but based on our own analysis, many affected sites saw up to a 90% drop in traffic.
Your guide to using Google Assistant and the Google search app on Android & iPhone
Google Assistant is coming widely to Android phones. Here's how to use it and other ways to Google on your smartphone -- even for iPhone users.
SearchCap: Google Search Analytics bug, WebMD & Alexa & more SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google to fix missing data from Search Console analytics report soonMar 13, 2017 by Barry Schwartz No need to panic over the Google Search Analytics report’s confirmed bug. You did not […]
Google to fix missing data from Search Console analytics report soon
No need to panic over the Google Search Analytics report's confirmed bug. You did not lose a whole day of rankings or traffic.
SearchCap: SEM accounts, pictures & more SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search in Pics: Android ice sculpture, AMP team & cloud balloonsMar 10, 2017 by Barry Schwartz In this week’s Search In Pictures, here are the latest images culled from the web, […]
Search in Pics: Android ice sculpture, AMP team & cloud balloons
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google line: Source: Instagram Google cloud balloons: Source: Twitter Google AMP team: Source: Twitter Interesting Google […]
SearchCap: Google algorithm update, Gboard update & mobile speed
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New, unconfirmed Google ranking update ‘Fred’ shakes the SEO worldMar 9, 2017 by Barry Schwartz The webmaster and SEO community, along with the automated Google tracking tools, all show strong signs […]
Google adds emoji & GIF suggestions, translations & more to GBoard for Android
The latest updates give Android users access to emoji and GIF suggestions as they type and the ability to share GIFs in supported apps.
New, unconfirmed Google ranking update ‘Fred’ shakes the SEO world
The webmaster and SEO community, along with the automated Google tracking tools, all show strong signs that there was a Google algorithm ranking update.
SearchCap: Pinterest search, Google AdWords call extensions & content quality
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out AdWords account-level call extensions, among other call updatesMar 8, 2017 by Ginny Marvin Business names in call-only ads, more detailed reporting and an expansion of automated call extensions […]
Google rolls out AdWords account-level call extensions, among other call updates
Business names in call-only ads, more detailed reporting and an expansion of automated call extensions are on the way.
SearchCap: AMP expands, Flickr similar search & Google AdWords conversions
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Flickr’s new ‘similarity search’ feature makes it easier to find visually similar photosMar 7, 2017 by Amy Gesenhues Flickr says its new search option uses advanced technology to surface similar photos […]
AMP — Accelerated Mobile Pages — rolling out to 1 billion more people in Asia
Baidu, Sogou and Yahoo Japan are adopting the mobile framework.
Google is shrinking AdWords’ view-through conversion window default
The conversion window will default to one day at the end of March.
SearchCap: Poor Google featured snippets, related picks & getting Google Assistant
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How we hijacked Google’s SEO guide search rankingsMar 6, 2017 by Dan Sharp Contributor Dan Sharp shares an experiment in which his company was able to hijack rankings — from Google […]
How we hijacked Google’s SEO guide search rankings
Contributor Dan Sharp shares an experiment in which his company was able to hijack rankings -- from Google itself. See what they learned in the process.
FAQ: How to get Google Assistant on your Android phone
Google Assistant is officially available for many Android phones now, but the rollout will take time.
How to use Google Tag Manager to show your clients results
Columnist Sherry Bonelli provides an overview of Google Tag Manager, including how get started with it.
Google ‘related picks’ now showing under some top stories carousels
Google looks to show you more AMP top stories by adding a query expansion feature in the mobile search results.
Where is Komodo National Park? Google doodle marks the park’s 37th anniversary
Designed by Google doodlers from the art, engineering and production staff, the doodle doubles as an interactive quiz.
Google to shutter Trusted Stores program in favor of new reviews program
The new program will be integrated with Google Merchant Center.
Google’s “One True Answer” problem — when featured snippets go bad
Obama's planning a coup? Women are evil? Several presidents were in the KKK? Republicans are Nazis? Google can go spectacularly wrong with some of its direct answers.
SearchCap: Google Assistant, AdWords ad labels & knowledge graph
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Assistant might take weeks to reach your Android phoneMar 3, 2017 by Danny Sullivan Google Assistant is officially available for my Android phones this week, but the rollout will take […]
Search in Pics: Google sleep capsules, YouTube control room & golden Android figurine
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. YouTube control room at the Google Moscow office: Source: Instagram Google Japan sleep capsules: Source: Twitter […]
SearchCap: Google code syntax search, AdWords second line and AMP analytics bug
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Using AMP? A known bug is probably screwing up your Google AnalyticsMar 2, 2017 by Danny Sullivan Issue can cause visitors to be overcounted, single sessions to be divided into separate […]
AdWords Expanded Text Ads could get even longer with second description line test
A new test doubles the number of characters available in text ad descriptions.
Google makes it easier to search for programming languages answers
Google can now handle queries containing sequences of 2–3 special characters.