Redirects 101: A beginner’s guide to setup and best practices
Learn everything about redirects in this guide: what they are, how to use them, and best practices for implementation.
Learn everything about redirects in this guide: what they are, how to use them, and best practices for implementation.
Google doesn't always choose your preferred URL. Find out why, fix conflicting canonical signals, and keep your content visible in search.
A thorough guide to making sure that your website design and development is 100% SEO-friendly.
Use our free AI Agent Readiness Checker to test your site's AI visibility. See crawler access, structured data, citations, and what prompts you appear for.
Dive into Google Search Console's features and reports, plus how to navigate the tool like a pro, from basic setup to advanced SEO analysis.
Duplicate or similar content on your site makes it hard for AI search engines to interpret your intent signals.
Redirect chains and loops slow sites and hurt rankings. Learn what causes “too many redirects,” how to fix errors, and best practices for clean redirects.
Canonical URLs help prevent duplicate content in search. Learn what they are, why they matter, and how to set them up correctly to protect rankings.
Google selecting the wrong canonical URLs? Here’s how to fix “Duplicate without user-selected canonical” errors and prevent indexing issues.
E-E-A-T shapes how Google ranks your content. Learn what it means, why it matters for SEO, and how to build trust, authority, and credibility online.
Learn what technical SEO is, why it matters, and how to optimize your site for speed, crawlability, indexation, and structured data—all in one expert guide.
Learn potential reasons why you're seeing this status in Google Search Console, plus ways to address related crawling and indexing issues.
Learn how to plan and execute a successful site migration without losing SEO traffic. Includes checklists, redirect strategies, and post-launch best practices.
Meta tags are levers of control – not just code. Use them to boost visibility, drive clicks, and shape how AI sees your content.
Learn how to use HTML tags to structure web pages, improve SEO, and create better user experiences.
Learn what duplicate content is, why it matters for SEO, and how to fix it.
Dive into the history, metrics and best practices behind Google’s page experience update and its implications for SEO in 2025.
Google said, "We decided to remove this page to reduce unnecessary clutter within Search Console and simplify navigating to this information."
From enhancing Core Web Vitals to reducing load times, optimize your website for speed and usability with these tips and best practices.
Search engines like websites that are fast, secure and reliable.
Learn what HTTP headers are, how they influence website performance and security and best practices for optimization.
Use a multi-column matrix, categorizing tasks by impact, effort and urgency, focusing on site-wide and revenue-driving optimizations.
Discover how you can stay ahead when old strategies begin to fail.
Here’s everything you need to know about redirects, when to use them, how to implement them properly and potential issues to avoid.
Moving to a new domain, changing your CMS or merging sites? Learn best practices for a seamless site migration that boosts search visibility.
Plus the good page experience search appearance filter from the Performance report has been removed.
Launching a new website takes more than just design and content. Infuse SEO into each stage of the process, from strategy to launch.
Focus on the local SEO hierarchy of needs, and get the right foundations in place for a chance to compete in the SERPs. Here's how.
Google does add that when it comes to page experience evaluation, it is not just page specific but can also be site-wide.
The Core Web Vitals and HTTPS report is staying but the mobile-friendly test is going away.
Google Chrome's 'not secure' warning, plus: Search Ads 360, Google News and Discover penalties, content farms and more.
This new report now shows why some pages are not being served as HTTPS.
Making small changes to your WordPress site can significantly increase your SEO.
After 9-days this page experience update for desktop is now fully rolled out.
As expected, Google is now rolling out the desktop version of the page experience update. This update should be fully rolled by the end of March 2022.
Core web vitals are important, but they're just one part of page experience. At SMX Next, Diane Kulseth showed how marketers can optimize for all of these signals.
In Windows 11, Microsoft made switching default browsers a multi-step process. After feedback and criticism, it reinstated the ability to change defaults with a single button.
While you can’t target users or interests, you can increase your chances of ranking better in Google Discover. At SMX Next, John Shehata shared the tactics he uses to up the odds and analyze what works.
Third-party apps like EdgeDeflector once allowed users to open Start menu searches in their preferred browser, but an upcoming update will eliminate users’ ability to choose.
Google updated the page experience report in Search Console.