How to build an E-E-A-T checker with Claude Code
Build an AI-powered E-E-A-T auditor that crawls websites, applies Google's quality guidance and generates polished reports in minutes.
Topic: Microsoft Office
AI skills: The next layer of marketing automation
Learn how to install, deploy, and brand AI skills to turn generic chatbots into your agency’s custom, scalable operating system.
How to scale the use of large language models in marketing
Learn ways to scale the use of large language models, the value of prompt engineering and how marketers can prepare for what's ahead.
This day in search marketing history: February 18
Yahoo stops using Google search, plus: Core Web Vitals, RSAs become default, Google Shopping Campaigns For PLAs and more.
Microsoft execs share plans for making Bing ‘pervasive,’ say search is about to become very different
At an event in Redmond, Microsoft shared its vision of the future in which Bing is at the heart of day-to-day experiences without users even realizing it.
Bing Home Page Images Go High Definition, Add Captions & Add Features
Bing announced changes to their search home page including a new HD quality daily background image, improved captions of the image, ways to customize the news on the bottom and quick links to Microsoft Office tools. The new home page images are HD quality with 1920×1080 pixels wide screen display. New image captions enables users […]
Sell Bing? Makes No Sense, Says Microsoft’s Bill Gates — It’s A “Core Business”
Microsoft co-founder Bill Gates was interviewed on Fox Business News yesterday. Among other things, he was asked about investor and analyst suggestions that Xbox and Bing be spun out or sold. Gates deferred to newly minted CEO Satya Nadella but said that he would support an Xbox spin-off if that was the decision. He was more […]
Google Authorship Beyond Webpages
In last month’s post about authorship, I shared that Google has been experimenting with inferring authorship for PDF documents in addition to webpages. This piqued my curiosity to see if any other indexable filetypes could also have inferred authorship. Microsoft Office Files PowerPoint files appear to infer authorship similar to PDFs and webpages, looking for […]
SearchCap: The Day In Search, March 31, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launches Page Speed Analyzer In Labs Google’s fixation on page speed continues with today’s addition of Page Speed, a new analysis tool in Google Labs. The tool analyzes any URL, […]
Colbert: “Hiybbprqag Is A Word Meaning You Got Served”
Enter a new referee in the Copygate dispute between Google and Bing: comedian Stephen Colbert. Despite being sponsored by Bing, Colbert came down in Google’s favor last night on the Colbert Report — at least jokingly.
Microsoft Q2 Revs Almost $20 Billion, “Bing Division” Still Losing Money Despite Search Revenue Increase
Microsoft announced second quarter earnings yesterday, which beat Wall Street’s expectations. The company reported a lot of good news about its revenues, profits and products, including Windows (PC) 7, Kinect/Xbox and Office. However Online Services, which houses all Microsoft’s online operations including MSN and Bing, posted a $543 million loss. That’s up from $463 a […]
Ballmer At CES 2011: “Whatever Device You Use, Windows Will Be There”
Today in his Consumer Electronics Show keynote, Microsoft CEO Steve Ballmer declared that Xbox is no longer a gaming device but an entertainment hub. And Windows will be everywhere, from your TV through Xbox, to your phone via Windows Phone 7, and on PCs of any type, especially through a forthcoming version of “Windows On […]
SearchCap: The Day In Search, March 30, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Execs Still At $1/Year, But Company Cuts Other Perks Google’s trio of top leaders — co-founders Larry Page and Sergey Brin, plus CEO Eric Schmidt — continued to receive $1 […]
OpenOffice.org Is MIA In Bing, But It’s Not Censorship
The home page of OpenOffice.org, the well-known Microsoft Office competitor, is missing from Microsoft’s Bing search engine. While it sounds suspicious, the problem has nothing to do with Bing itself — it’s a technical problem on OpenOffice.org’s end. Ian McAnerin noticed earlier today that OpenOffice.org doesn’t show up in Bing on searches for [open office] […]
Microsoft Fights Google Apps With Free, Web-based Office
Watching Google and Microsoft lately has been like watching a tennis match: Each company seems to be taking turns hitting back at the other with new announcements, new products, and so forth. The latest volley isn’t strictly search-related, but it’s very notable: Microsoft announced “lightweight” versions of its Office products that will be free and […]
SearchCap: The Day In Search, February 11, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Microsoft Beefs Up Enterprise Search
Microsoft bought FAST Search & Transfer almost exactly a year ago. Now Microsoft is starting to integrate FAST’s capabilities into its other products and to market FAST more aggressively: FAST Search for SharePoint, a new search server that will add the high-end search capabilities of FAST ESP into Microsoft Office SharePoint Server, will be available […]
SearchBiz: Online Ads & The Economy; Yandex Postpones IPO; Google Apps In DC & Vulnerabilities; MySpace Offers Self-Serve Ads
Many in the search industry expect online advertising to take a smaller hit (if any) from the struggling economy than other types of advertising. But that view isn’t shared by all. According to AdAge today, some analysts think online advertising is as vulnerable as other sectors:
First Android Phone: “T-Mobile G1 With Google”
If the video shown during the press conference is any indication, T-Mobile’s “G1 with Google” should give the iPhone a run for its money. Much was made during the press conference of the “totally open” platform (vs. Apple), though Apple wasn’t mentioned by any of the presenters. Here’s the press release.
Microsoft’s Google Obsession, MicroHoo’s Asian Outlook, And Competing For Digg
Microsoft CEO Steve Ballmer is perhaps showing signs of a mildly unhealthy obsession with rival Google. At Microsoft’s MIX08 online technology conference in Las Vegas yesterday, he told interviewer Guy Kawasaki in a question and answer session that he was going to continue to chase Google in search even if it costs him his “last […]
Not So Crazy: Yahoo May Partner With AOL To Escape Microsoft
Wondering what’s next after the news that Yahoo apparently plans to reject Microsoft’s takeover offer? The Times Of London reports Yahoo will restart merger talks with AOL. Below, more about the news along with some back history on AOL in search and why a Yahoo-AOL partnership might indeed be a compelling way to convince Yahoo […]
Google Objects To Microsoft & Yahoo Wedding; Microsoft Responds — Irony All Around
Not surprisingly, Google’s not happy about Microsoft’s overture to buy Yahoo. The company has blogged an official statement suggesting that the move will hurt what it calls the underlying principles of the internet: "openness and innovation." Microsoft responds to say it is open and that only the shotgun marriage it proposes to Yahoo will make […]
Microsoft Earnings Soar, Gates Calls For More Help To Poor
Microsoft issued fiscal Q2 earnings yesterday and simply crushed estimates. The company had quarterly revenues of more than $16 billion, which exceeded the highest previous quarterly earnings mark by a whopping $2 billion (the earnings release is here.) Profits were $4.71 billion.
SearchCap: The Day In Search, January 11, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Microsoft Business Division Head Raikes Retiring
President of the Microsoft Business Division, Jeff Raikes, is retiring and will be succeeded in that same role at the end of the month by Juniper Networks’ COO Stephen Elop. The Business Division controls Microsoft Office, Unified Communications, and Microsoft Business Solutions. The announcement comes a day after news of Microsoft M&A chief Bruce Jaffe’s […]
Search Year 2007: Search News, In Review
Each month, I compile Search Month — a recap of all the stories that have happened relating to search, categorized by topic. I thought it would be fun to take all the Search Months over the past year and produce this edition of Search Year 2007. It was far more work than I imagined, but […]
SearchCap: The Day In Search, December 18, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
If You Know About Google Docs, You’re In The Minority
According to a new survey of 600 “PC users” (and see here) by the NPD Group, 73 percent of Americans have “never heard of, never tried” web-based productivity software replacements for Microsoft Office. Roughly 21 percent have heard of but still never tried these alternatives, which include Google Docs and Zoho.
Microsoft Has Huge Quarter, Online Not As Good
Because Google has been so successful financially, one tends to think of Microsoft as the underdog these days. It’s not. Microsoft had a huge overall quarter, with revenue of $13.76 billion and profit of $4.29 billion. Vista appears to be selling well, despite mixed to negative reviews. So are Office and Halo 3. The Online […]
Google Docs Now Mobile
Google Blogoscoped reports that the rumored Google Docs for Mobile is now live. You can search on docs or peruse a list of your documents. However, only some document types are available for viewing. Right now “word” docs are available and so are spreadsheets (although they rendered somewhat awkwardly for me), but you cannot access […]
SearchCap: The Day In Search, October 1, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Microsoft Office Live Workspace To Challenge Google Docs
Microsoft announced the beta launch of Microsoft Office Live Workspace. This is Microsoft’s answer to Google Docs and will be a “web-based feature of Microsoft Office that enables people to access their documents online anywhere and easily share their work with others.” Microsoft is currently accepting beta testers over here and will be launching it […]
Searcharazzi: Google Launching Presently Presentation App Next Week?
PowerPoint haters unite! So, Techcrunch says that The Inquirer says that Google is thiiiiiiiis close to launching Presently, a web-based alternative to PowerPoint. With consulting firm CapGemini now pushing Google Apps hard, can we finally say goodbye to Microsoft’s Office Suite? Some speculate that the app will be unveiled next week at TechCruch 40 (formerly […]
Google Office Gains New Enterprise Credibility
Capgemini Backs Google’s Software Push from the Associated Press covers how Paris-based tech and business consultancy CapGemini is going to start recommending and installing Google Apps on enterprise desktops, a move viewed as a big boost for Google’s “office” application aspirations. CapGemini also works with Microsoft and IBM and “influences the type of software used […]
Microsoft Bundling Software, Apps In New “Windows Live Services”
Microsoft has rolled out something similar to the Google Pack software bundle called “Windows Live Services.” Google Operating System has a lengthy (favorable) overview. The package includes mail and instant messaging, search toolbar, online storage, photosharing and blogging software, all from Microsoft. It operates as something of an extension of Windows desktop software and is […]
Sun’s StarOffice Added To Google Pack
Google Pack Adds StarOffice from Google Operating System reports Google has added StarOffice, Sun’s office suite, to the Google Pack. StarOffice has a word processor, a spreadsheet tool, presentations tool, databases, math formulas and drawing tools. Typically, Sun charges $69.95 but it is free with the Google Pack. It is worth noting that Google and […]
Microsoft And Google Moving More Deeply Into Each Others’ Businesses
Microsoft vows it won’t let its core businesses be undermined by “the cloud.” This article from the NY Times (and related discussion at Techmeme) quotes Microsoft CEO Steve Ballmer saying that Microsoft will compete aggressively with Google and other online alternatives to Office and will offer Web-based versions of all its core software: “We’re not […]
SearchCap: The Day In Search, July 24, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, July 13, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
What To Make Of Google Gears
Being a non-developer I was a bit of a fish out of water at Google Developer Day yesterday. The event, which took place in the 10 countries where Google has offices, was intended to showcase Google Gears and the company’s various APIs. I attended the event in California, which was moved from Google’s Mountain View […]