Collecta has announced the availability of a new widget that allows any webmaster/blogger to show real-time search results on a web page. The widget builder is available now at widget.collecta.com, and includes several customization options including widget title, header background image, and even use of an external CSS file. It appears that the size of […]
From Search Engine Land: Playing Games With Customers: Is Foursquare The Future Of Local Search? Congratulations! You are now the Mayor of Search Engine Land! If that sounds familiar you are one of the growing number of people using/playing Foursquare, a mobile app that uses the location of your mobile device to encourage users to […]
I test a lot. Different ideas and techniques pour out of my brain; to be honest, some of them are utter crap. I learned the hard way not to take leaps without testing the takeoff and landing first. One step that seems to be overlooked when people are starting to test their own websites is […]
The Google AdWords blog announced a new change to their display URL policy for ads leading to hosted domains. The change is fairly simple, if you are hosted on a blogspot.com, wordpress.com or similar type of domain, Google wants you to show the subdomain portion of the domain, in addition to the main domain. For […]
If you asked some of the best online marketers in the business what one piece of advice they can give you to help make your site better, stronger or more profitable, I bet most would say “test your pages, test your techniques, and test your theories.” The one constant in search engine marketing is change. […]
New Years tradition is drinking Champagne, singing Auld Lang Syne, and making resolutions you try to follow in the new year. While the most common resolutions are losing weight and getting in better shape, the same principles can be applied to improving the health of your PPC accounts. Here are my PPC resolutions for the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search & Real Time Madness Make no mistake. I think real time search is indeed one of the most exciting developments that’s happened in the search space in years. But I […]
On Friday afternoon, Google made the biggest change that has ever happened in search engines, and the world largely yawned. Maybe Google timed its announcement that it was personalizing everyone’s search results just right, so few would notice. Maybe no one really understood how significant the change was. Whatever the reason, it was a huge […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Suspends Local Listing Ads — For Now Today Google announced that the company was suspending Local Listing Ads, for the time being: “Starting today, we will no longer accept new […]
In the battle between search engines and some mainstream news publishers, ACAP has been lurking for several years. ACAP — the Automated Content Access Protocol — has constantly been positioned by some news executives as a cornerstone to reestablishing the control they feel has been lost over their content. However, the reality is that publishers […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Black Friday 2009: Bing Cashback Bumps, Users Searching For Deals It could be that the general state of the 2009 economy is fueling the increase in early search queries for “Black […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Targets Spammers With New Local Business Listing Guidelines Google has tweaked its guidelines for local businesses that use the Google Maps Local Business Center. The new guidelines are listed on […]
Too much time is often spent about the new features the various major search engines roll out or the latest deals they cut. Here at Search Engine Land, we can be as guilty of that as anyone. To correct it, I’ll be spending more and more time highlighting poor quality search results that I encounter, […]
I’m just back from speaking at MarketingSherpa’s B2B Summits in San Francisco and Boston, where I was giving a joint presentation with a client on SEO. As part of that presentation, we talked about the role and impact of corporate blogging. The client is a professional services firm operating solely in the B2B space. Theirs […]
I guess Derek Powazek isn’t done with attacking SEO. Now he’s published an SEO FAQ page which, sorry, really doesn’t provide much FAQ about SEO. So what the heck. I’ll deconstruct it. Be sure to also read my previous post, An Open Letter To Derek Powazek On The Value Of SEO. What’s SEO? First, any […]
Day three of the SMX East 2009 show is over and the conference sessions are now complete. Here is some of the live blogging coverage from the day. If I missed any, please comment below with those I missed. Facebook Marketing Tactics, outspokenmedia.com Live: Bringing PPC In House: How To Be Successful, Search Engine Roundtable […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Served 10 Billion Video Views In August, Says ComScore Years ago, McDonald’s restaurants advertised how many burgers they had served right on the big sign at each location. And when […]
Search engine optimization involves a lot of moving parts. Audience analysis, content optimization, rankings factors — it can be hard to pinpoint concrete, actionable data. But technical SEO is a little different. It’s certainly not any easier than the other components, but at least the data can be a bit more straightforward. You can check […]
For social news and bookmarking services, 2009 has really been the tale of the customized URL shortener. Each of the three largest social sites (Digg.com, Reddit.com and StumbleUpon.com) have implemented a URL shortening service that helps users of the site participate. Here is a breakdown of the three tools. DiggURL Digg’s version of a URL […]
For all its faults, Wikipedia has a lot to teach us about usability. Here are three things that Wikipedia does right that I think websites should emulate to better engage users, boost time on site, and hopefully lead to more conversions. Summary sections Wikipedia offers summaries at the top of its feature-length articles. While I […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Schmidt: Someday, AdSense Publishers May Know Google’s Cut Of Ad Revenues How much money does Google keep back for itself from the AdSense ads it places on third party sites across […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Reports: Yahoo & Microsoft Very Close On Search Deal There are several reports tonight that Yahoo and Microsoft are close to consummating a search and advertising deal. 24/7 Wall Street cites […]
Since their infancy, social news sites have been trying to stay one step ahead of social media users trying to artificially promote content to their front page. Digg.com has been the center focus for spamming and gaming in social media because a front-page promoted story equates to thousands of visitors and hundreds, or even thousands […]
The Google Webmaster Central blog posted slides on traffic drops and site architecture issues. The slides are from an SMX London 2009 presentation. For more information, see the Google blog post.
Yahoo! recently announced their role in creating and supporting Common Tag, a new semantic tagging format. Yahoo! says that Common Tag makes “web content more discoverable” and enables the community to “create more useful applications for aggregating, searching, and browsing the web.” Their blog post mentions that they want to accelerate the structuring of the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Images Quietly Adds Creative Commons Filter A couple weeks after Yahoo Images added the creative commons search filter, Google quietly added their own to Google Image Search. The option is […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Russian Roulette: McAfee Details Web’s Riskiest Search Terms Somewhere online right now there’s a music fan who’s big on free downloads, likes Coldplay’s “Viva La Vida” but doesn’t know the lyrics, […]
If you’ve ever wanted to send money via Paypal without leaving your email In box, or if you wanted to publish a blog post without leaving your My Yahoo page, today’s announcement from Yahoo is sure to put a smile on your face. Yahoo is adding a number of third-party apps and widgets to several […]
More than 18 months after first saying that Yahoo 360 would close, the company has finally announced a date: July 13, 2009. Why the delay? Yahoo’s announcement says they’ve been looking for a way to preserve its users’ content: “Before we could retire 360, we had to find a sustainable and adequate solution for your […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Search Engine Land turned two years old this month. In that time, our content has blossomed. We run nearly 20 columns on search marketing issues, routinely post multiple brief items per day about breaking search news along with regular long, in-depth analysis or “How To” stories. Our old design didn’t serve to present this content […]
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