Topic: WordPress

SearchCap: The Day In Search, August 4, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: Android Now 40 Percent Of Smartphone Market According to the latest comScore data, Android handsets now constitute 40 percent of the US smartphone market. Number two Apple gained modestly, and […]

Mobile SEO: The Good, The Bad & The Ugly

Let me just start by saying the there is no such a thing as “mobile SEO”, just SEO for mobile search. True mobile SEO could only exist if you only have a mobile site and the only link building you do is from other mobile sites and pursue other SEO activities on only mobile based […]

SearchCap: The Day In Search, June 22, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Use Occupational Targeting In Facebook For B2B Leads & Sales For many B2B marketers, mainstream social channels a la Facebook (FB) and LinkedIn remain the proverbial Wild West of […]

3 Common Link Building Questions Answered By 4 Experts

I’m a forum rat, I visit several on a daily basis as a way to keep up with what’s going on. If there’s an update, cool new tool or SEO controversy brewing, chances are I’ll read about it on one of the forums before anywhere else. Conversely, if I have a question or want to bounce a theory […]

SearchCap: The Day In Search, June 20, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Automated Tweeting Pros/Cons, Deleting PPC Keywords & More Another busy week of discussion last week on our sister site, Sphinn, with more than a third of the published […]

Google Notifying Webmasters To Update WordPress Blogs

Bas van den Beld received a new notification from Google Webmaster Tools that has never been seen before. The notification informs those who are running outdated WordPress installations to update them to the latest version. Here is a screen shot: Matt Cutts of Google confirmed the new notifications via Twitter saying, “we’re kicking off a […]

SearchCap: The Day In Search, May 31, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter Intros Instant Follow Button In a bid to increase its presence across the Web, Twitter today announced the “follow button,” a snippet of code that can be placed on any […]

What The Link Value Economy Hath Wrought

It’s often said that paid links have created a false economy. As someone who has admittedly purchased links and contributed to that, I would definitely have to agree. I’ve caught loads of heck for buying links and there have been recent high-profile slaps for sites caught buying links, but what isn’t often discussed is the […]

SearchCap: The Day In Search, May 23, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Buys Sparkbuy: Comparison Shopping Site Now Closes, Team Remains Google has acquired Sparkbuy, a comparison shopping site that has focused on laptops. The site closed today as part of the […]

Google Instant Provides A Hint For Local & Mobile Optimization

Undoubtedly, you may have seen Google’s Instant Preview interface which provides glimpses for webpages listed in SERPs. What you may not be aware of is that they’ve added sophisticated code to make it unique on mobile devices. These Instant Previews provide compelling evidence that mobile optimization continues to be important. Google rolled out Instant Previews in November 2010, […]

SMX West 2011 Slide Video: WordPress SEO

WordPress SEO Presentations from SMX West, March 2011 WordPress has morphed into a fully-featured alternative to traditional content management systems, with many web sites using it as a primary content publishing platform. But like other content management systems, WordPress isn’t always search engine friendly. This session explores how to deal with search engine optimization, scalability, […]

SearchCap: The Day In Search, April 11, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: IAC Revises And Re-Ups Its Deal With Google IAC, the parent of Ask.com, the Daily Beast and Citysearch, today announced it has amended and extended its distribution agreement with Google through […]

SEO

The Big SMX West 2011 Recap

SMX West 2011 just ended about 30 minutes ago and we covered day one and day two of the coverage of the event. Below is one large collection of coverage for all three days. Day One: “Content Farms” Or The Smartest SEOs In the World? – SMX West 2011 Live Coverage, Search Engine Roundtable Best […]

SearchCap: The Day In Search, March 8, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Farmer Panda Impact Nobody Is Talking About I’ve seen a few hundred articles and columns and blog posts about the GFP update, ranging from small SEO blogs all the way […]

SearchCap: The Day In Search, March 4, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Hotpot Places A Bet On Las Vegas Google’s on-the-streets promotional blitz for its Hotpot ratings and recommendations service has landed a new home: Las Vegas. The company has just announced […]

How To Optimize For Facebook’s New ‘Like’ Functionality

News was broken this weekend about new Facebook “like” functionality that will replace the traditional Facebook share buttons. The change beefed up the visibility of people’s “likes” by adding thumbnails, and meta data form Facebook’s Open Graph Protocol: This means that getting a page on your website “liked” will now be featured in the stream […]

SearchCap: The Day In Search, February 18, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Social Meets Search At Search Engine Land’s SMX West Event Everything we program at Search Engine Land’s SMX: Search Marketing Expo events are always related to search. So why a post […]

Exploring Social Meets Search

Everything we program at Search Engine Land’s SMX: Search Marketing Expo events are always related to search. So why a post about social media sessions at our upcoming SMX West conference? Because social continues to play a big role in search. Search marketers need to know social. Here’s what we’ve got planned for you at […]

SearchCap: The Day In Search, January 13, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s New China Plan: Target Display Advertisers, Report Says Despite its ongoing struggles in China, Google reportedly has a new plan for its business there: targeting display advertising, particularly amongst the […]

SearchCap: The Day In Search, November 15, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How The New Facebook Messages & Email System Works At one end of the spectrum, Facebook says it’s “simple” and “fun.” On the other end, some are saying it’s Facebook’s version […]

PubCon Las Vegas 2010 Big Recap

The PubCon Las Vegas 2010 show is now over and here is a recap of all the live blogging that I found while at the conference. Day One: David Pogue Keynote – PubCon 2010, SEO.com Day 1: Ecommerce and Shopping Cart Optimization Recap – PubCon 2010, SEO.com Day 1: Online Reputation Management Session – PubCon […]

SearchCap: The Day In Search, November 8, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: SEO’s Bad Reputation, Google ‘Pollutes’ The Web & More A news article about Google from The Guardian was popular last week on Sphinn, as was last week’s member […]

SearchCap: The Day In Search, September 2, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Showing Four Top AdWords Ads, Top One Google Mortgage Ad When I search for [mortgage rates] in Google, I am presented with dozens of Google AdWords ads on the search […]

SearchCap: The Day In Search, August 31, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is SEO Integrated Into Your Localization Process? For many, the question posed in the title of this post seems silly, often resulting in either a confused expression, or a “how dare […]

SearchCap: The Day In Search, August 27, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: International SEM Goes Beyond Simple Translation: Q&A With Latin3’s Matias Perel Because only a fraction of the world’s population resides here in the United States, the idea of global reach is […]

SearchCap: The Day In Search, July 23, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: French Newspapers Partner To Sidestep Google News A group of six French newspapers is partnering to create an online news site that they hope will be an alternative to Google News. […]

Of Linkbait And SEO Bank Shots

There’s a subtle, but meaningful, connection between billiards and SEO. How so, you ask? Well, when I was younger I was a pretty good at billiards. I could see all the angles really well, and I understood when to use bank shots (using an indirect shot off the bank of the table rather than a […]

SearchCap: The Day In Search, July 8, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Helps LeBron James Make His Decision On Live TV Once again taking advantage of top trends in pop culture and social search, Bing.com is hoping to shoot and score a […]

SearchCap: The Day In Search, June 17, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing To Rollout Red Carpet In Hollywood Along With New Features What’s the hottest trend in Hollywood right now? Ding, ding, it’s Bing. Google’s so 2009. As previously reported by CNET, […]

SEO

SEO focused videos, slide presentations, and podcasts recorded at various Search Marketing Expo conferences. To see the full presentation, click on either the screenshot, or the session’s title. SMX Advanced – June 11-12, 2013 – Seattle, WA Slides & Speaker Audio: From Microdata & Schema To Rich Snippets: Markup For The Advanced SEO Get your […]

How To Put The Facebook “Like” Button On A Site

Last month, Facebook dropped the news about their “Open Graph” or new Facebook Platform that brings content into Facebook  – and of course expands Facebook’s web reach out to a more granular level. Since the announcement, there have been two questions asked quite frequently: Should I put this on my website? How do I put […]

SearchCap: The Day In Search, April 29, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Last Call For Speakers For SMX Advanced We’ve got the agenda for SMX Advanced mostly finalized, still have a few openings. Interested in speaking? Here are the sessions where we’re still […]

SearchCap: The Day In Search, April 23, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: TweetUp Scores Its Own Search Column In TweetDeck TweetUp, the new AdWords-like ad platform for Twitter has added a prime, new publishing partner: the popular Twitter client, TweetDeck. In an email […]

SearchCap: The Day In Search, March 19, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter Working On ‘Most Popular Tweets’ Search Project Twitter’s search team is working on a project to uncover the most popular tweets for any search query, but it’s unclear when or […]

Blog Links That Bring Traffic, Not Trouble

If you’re one of those people who is opposed to blog links, then you’re not thinking of inbound links as a potential to send qualified traffic to your site, and that’s a serious marketing mistake. Occasionally one of our clients will state that they’d no longer like us to pursue blog links, and we argue […]

SearchCap: The Day In Search, February 2, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “Inkbait”: A Case Study In Linkability In the world of search engine optimization (SEO), the tactic known as “linkbait” is one of the few link building tactics the search engines embrace, […]