PPC

Yahoo Search Marketing To Add PayPal Funding, Ad Creation Tools & Quality Alerts

Yahoo vice president of marketplace design & matching David Pann announced this morning at SES several new features coming to Yahoo Search Marketing on August 28th. They include:

  • Pay for your ads via PayPal.
  • The ability to manage more ads, more quickly through an easier to use interface.
  • New email notifications, every 30 days, of low quality ads.

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About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.