Google My Business lets business add quick URLs to reservations, online ordering & more

Have a restaurant? Here are new ways to add quick links to your local results in Google for customers to place orders, reserve a table and more.

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Google has added the ability for local businesses in specific categories, such as restaurants, to add new URLs to their profiles to hyperlink searchers directly to a landing page where they can take specific actions. Some of these actions include placing a reservation or an online order, make an appointment and more.

Google posted the news about it on their release notes page saying:

Add links to specific actions like online orders or reservations. Make it easier for customers to take action directly from your listing.

The help center article has been updated to explain the steps for businesses to take to add these URLs. I should note, these new URLs are visible only to select categories of businesses. The actions include:

  • booking an appointment
  • placing an order
  • reserving a table
  • searching for items
  • viewing the menu

Mike Blumenthal grabbed some screen shots of some of his clients with some of the action URLs. Here is one of those screen shots.

Google Places Add Reservations Order Url 1502367401


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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