Google’s Real Time Search Results Gets “Top Links” Section
Steve Rubel noticed Google has updated the real time search results page to include “top links” at the top right of the page. The top links appear to be the most authoritative and popular stories on the search query. For example, here is a picture of the real time Google results for [plane crash]: As […]
Barry Schwartz on April 12, 2010 at 9:05 am | Reading time: 1 minute
Steve Rubel noticed Google has updated the real time search results page to include “top links” at the top right of the page. The top links appear to be the most authoritative and popular stories on the search query.
For example, here is a picture of the real time Google results for [plane crash]:
As you can see, the new “top links” are on the right side of the page, where you would normally see search ads. It will be interesting to see how Google continues to adapt this page in pursuit of perfecting real time relevancy.
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Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.