Happy Birthday: Yahoo Search Turns 5 Today

The Yahoo Search Blog is celebrating the 5th birthday of Yahoo’s search engine today. It was February 18, 2004, when Yahoo stopped using Google search results and rolled out its own index and ranking of web pages. (It should be noted that Yahoo continued to use Google for image search results at first, even after […]

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The Yahoo Search Blog is celebrating the 5th birthday of Yahoo’s search engine today.

It was February 18, 2004, when Yahoo stopped using Google search results and rolled out its own index and ranking of web pages. (It should be noted that Yahoo continued to use Google for image search results at first, even after launching its own web search engine.) Yahoo had purchased Inktomi about a year earlier, but rather than using that index, Yahoo built its own. At the time, Microsoft had yet to launch its search engine, and Ask Jeeves/Teoma was the only other top tier search engine available.

Layoffs and the on-again, off-again Microsoft deal have dominated the Yahoo news landscape in recent months, but in today’s blog post, Yahoo points out a few of its accomplishments — things like BOSS, SearchMonkey, Site Explorer, and others. Yahoo also talks a bit about the road ahead, which will include the continued opening of Yahoo’s search platform, adding more rich content to search results pages, and improving Yahoo’s advertising offerings.

Happy birthday, Yahoo Search!


Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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