Matt McGee
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About Matt McGee

Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

Matt McGee's latest articles

SEO

Yelp Turns Up The Heat: 285 Consumer Alerts Issued Over Fake Reviews

It’s been almost a year and a half since Yelp began issuing Consumer Alerts when a business on its site has been caught trying to get fake reviews; but after a cautious start, that program appears to be turning up the heat. According to an interview with CEO Jeremy Stoppelman in The Telegraph, Yelp has […]

Paid social

Pinterest Beefs Up Its Search Chops With VisualGraph Acquisition

Pinterest is looking to improve search and discovery on its website and mobile apps with the acquisition of a company called VisualGraph. It’s a two-person company and both employees — Kevin Jing and David Liu — are starting at Pinterest today. In a statement confirming the acquisition, Pinterest says the acquisition “will help us build […]

Apple

SearchCap: The Day In Search, December 20, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: England’s Lulworth Cove Tops Bing’s List Of Most Popular 2013 Homepage Images Bing has released its ten most popular homepage images of the year, with England’s Lulworth Cove off of the […]

Google Analytics

SearchCap: The Day In Search, December 13, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Bing Ads Solution Center at Search Engine Land We are pleased to announce the launch of the Bing Ads Solutions Center, a resource for digital marketers and search advertisers, in […]

Google algorithm updates

SearchCap: The Day In Search, December 11, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Analyst Gives Both Google Now And Siri A “C+” Piper Jaffray financial analyst Gene Munster performed his now annual comparison of Google Voice Search/Google Now and Siri to determine which one […]

Google algorithm updates

SearchCap: The Day In Search, December 6, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Busts Yet Another Link Network: Anglo Rank Google’s head of search spam, Matt Cutts, just confirmed on Twitter that Google has targeted another “private link network” – this one is […]

Google

In Quality Raters’ Handbook, Google Adds Higher Standards For “Your Money Or Your Life” Websites

Google’s continuing push toward identifying expertise and authority on the web takes another step in the form of a new type of website/landing page classification: “Your Money or Your Life.” It’s explained in detail in a new version of Google’s “Search Quality Ratings Guidelines” — the document that’s used by the company’s cadre of human […]

Google algorithm updates

SearchCap: The Day In Search, November 4, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google AdWords Yellow “Ad” Icon Spotted On Desktop SERPs In UK The bold yellow “Ad” icon that started showing up in Google search results on smartphones in September, now appear to […]

Bing

Bing, Twitter Renew Deal To Include Tweets In Search Results

  Bing has announced a renewal of its long-standing deal with Twitter to include tweets in Bing’s search results. The Bing-Twitter partnership began in 2009 and was renewed in 2011. Tweets are primarily available and searchable at Bing’s social search page, bing.com/social, but they’re also showing up in Bing’s main search results. A search for […]

Apple

SearchCap: The Day In Search, October 29, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Did Hummingbird Just Kill Your Local SEO? Let’s cut to the chase: no, it didn’t (see Betteridge’s Law of Headlines). But Search Engine Land tells me the Hummingbird stuff really drives […]

Facebook

Facebook Offers A Peek At How Graph Search For Status Updates Works

It’s been less than a month since Facebook expanded Graph Search to include status updates and posts, and the feature still isn’t available to all users. Nonetheless, Facebook search engineer Ashoat Tevosyan shared an “under the hood” look at how it works — and why it took so long to become reality. There’s nothing incredibly […]

Google algorithm updates

SearchCap: The Day In Search, October 24, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: US Search Awards Names Search Engine Land Best Blog Of 2013 Last night, Search Engine Land had the honor of being named Best Blog of 2013 by the US Search Awards […]

Google algorithm updates

SearchCap: The Day In Search, October 23, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Yahoo-Microsoft Search Tensions On Public Display In Court Ruling Microsoft has essentially had to sue Yahoo to get the company to fully comply with the terms of their 2010 “Search Alliance” […]

Apple

SearchCap: The Day In Search, October 22, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Changes AdWords Ad Rank Calculation, Now Factors In Ad Extensions And Formats Today, Google announced a change to Ad Rank, its ad serving calculation in AdWords that determines where your […]

Apple

SearchCap: The Day In Search, October 21, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Accredited? Get Updated Badges And Certificates You may have noticed, Microsoft rolled out new branding for Bing and Bing Ads over the past month. Now, that new look has […]

Google algorithm updates

SearchCap: The Day In Search, October 18, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Expands International Targeting In AdWords Google has tweaked how location targeting works for international searches. It’s a change that allows ads to be seen across countries, not just within countries, […]

Google Ads

Google Expands International Targeting In AdWords

Google has tweaked how location targeting works for international searches. It’s a change that allows ads to be seen across countries, not just within countries, when the search query has local intent. According to today’s announcement, advertisers that use either the “default” or “location of interest” setting will be able to target their ads based […]

Google

People+, A People Search Directory App, Coming To Google Glass In 2014

People+, a people directory and search app that’s available now on iOS, is coming to Google Glass in 2014. The company bills its service as a “Wikipedia about professionals and companies,” and its unreleased Glass app was selected as a finalist this week at the DEMO Fall conference for emerging technology. As the company’s website […]

Google algorithm updates

SearchCap: The Day In Search, October 17, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Intros Android App For Managing Google Places Listings Local business owners have a new tool for managing their Google Places For Business Listing. Mike Blumenthal got the scoop on the […]

Google

Google Intros Android App For Managing Google Places Listings

Local business owners have a new tool for managing their Google Places For Business Listing. Mike Blumenthal got the scoop on the new Android app that lets SMBs update their business information, post update and photos to their Google+ Local Page, respond to comments on Google+ and more. It also offers very basic analytics data […]

Google algorithm updates

SearchCap: The Day In Search, October 16, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s [Not Provided] At 87% Of Google Search Traffic To Major News Sites [Report] If you’ve been hoping that the hypocrisy of Google hiding keyword referral data from natural search traffic […]

Google

Google Now Cards Invade The New Google Maps

Google sure does love its new card-based information display. They’re the primary display for Google Now information. They’re part of Google’s new unified design on mobile devices. They’re how all information is displayed on Google Glass. They’ve been spotted in the wild displaying Google News results, too. And now they’re part of the new (still […]

Bing

Bing Places Expands To Canada, UK

Bing Places is finally available beyond U.S. borders. The company announced today that local businesses in Canada and the United Kingdom — and search marketing agencies that work with local businesses there — can use Bing Places to add and manage local business listings for inclusion in Bing’s search results. Before today, Bing Places was […]

Bing

Bing Adds Pinterest Boards To Image Search

If image search is important to your business, this might be another reason to be active on Pinterest: Bing has just added Pinterest boards to its image search results. The boards show up on the far right of Bing’s image search results page. The board name and image count are displayed, along with the Pinterest […]

Apple

SearchCap: The Day In Search, September 27, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: WordStream Launches PPC Landing Page Creator, Lead Management Tool For SMBs Successful PPC lead generation campaigns demand good landing pages. Yet many small business marketers are left without the resources to […]

SEO

Bing(ing) It On At A Seattle Seahawks Football Game [Photos]

I’m not sure why I was surprised to see a small army of uniformed Bing reps standing around a big booth before the Seattle Seahawks game this past Sunday at CenturyLink Field in Seattle. After all, Bing has been sponsoring the Seahawks for a few years now. The players wear Bing logos on their practice […]

Apple

SearchCap: The Day In Search, September 26, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Knowledge Graph Gets Smarter With Comparisons & Filters Google’s Knowledge Graph is a little smarter today with the addition of filters and a way to compare two Knowledge Graph items […]

Google

Google’s Knowledge Graph Gets Smarter With Comparisons & Filters

Google’s Knowledge Graph is a little smarter today with the addition of filters and a way to compare two Knowledge Graph items side-by-side. These are some of the Google search updates that the company announced today at a media event celebrating its 15th birthday, and explained in more detail on Google’s Inside Search blog. Knowledge […]

Google

Google’s Android App Updated With Google Now Improvements

Google has pushed out an update to its search app for Android devices that includes some improvements to Google Now cards among other things. The updates are available to Android 4.1+ users. They include immediate updates to the flight- and sports-related Google Now cards, which previously were updated every 15 minutes. Google says the public […]

Apple

Apple Maps Sends Two Users Driving Across An Airport Runway

Despite some observers saying that Apple Maps on iOS 7 is better than Google Maps, that’s definitely not the case for anyone trying to drive to the Fairbanks (Alaska) airport recently. As the Alaska Dispatch newspaper reported on Tuesday, Apple Maps has sent out-of-towners driving dangerously across an airport runway at least two times in […]

Google Analytics

SearchCap: The Day In Search, September 25, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Launches Hashtag Search, Shows Google+ Posts On Search Results Page The integration of Google+ across Google properties continues in a big way today with the launch of hashtag search. Simply […]

Content

SEO Companies Fined Over Fake Reviews

Several SEO companies have agreed to stop publishing fake online reviews, and will also pay penalties ranging from $2,500 to almost $100,000 as part of settlement announced today with the New York attorney general’s office. The AG’s year-long investigation ultimately caught 19 companies involved in writing and posting fake online reviews, including numerous small businesses. […]

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