Matt McGee
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About Matt McGee

Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

Matt McGee's latest articles

Link building

SearchCap: The Day In Search, September 20, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: When It Comes To Google, Microsoft’s Ballmer Is Still Fighting Old Battles With Old Tactics I’ve watched Microsoft fight Google in search for a very long time. Bing has come a […]

Apple

SearchCap: The Day In Search, September 19, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Official: Google Rolling Out App Launcher, Flat Logo The testing is over. Google has confirmed its plans to add a new app launcher to the main Google navigation bar that will […]

Google

Official: Google Rolling Out App Launcher, Flat Logo

The testing is over. Google has confirmed its plans to add a new app launcher to the main Google navigation bar that will give users quicker access to other Google products. It’s the same grid-style app launcher that many users will already recognize from Android devices and Chromebook computers. Google has been testing this nav […]

Content

MPAA: 82 Percent Of Searches Leading To Pirated Content Come From Google

The Motion Picture Association of America (MPAA) today accused Google and other search engines of playing “a significant role” in directing consumers to pirated movies and TV shows, with a special callout for the amount of Google searches that lead to infringing material. It’s the latest volley in a long-running battle between Hollywood and the […]

Apple

SearchCap: The Day In Search, September 18, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: What Makes You A Best In Class SEO? Survey Says… Today, at Conductor’s annual client summit, #C3NY, Director of Research and Search Engine Land contributor Nathan Safran unveiled research from a […]

SEO

Lily Collins: 2013’s Most Dangerous Celebrity To Search For

Move over Emma Watson. Actress Lily Collins has taken the title as 2013’s most dangerous celebrity to search for online. McAfee, the security technology company, is out with its seventh annual most dangerous celebrities survey, which uses the company’s SiteAdvisor site ratings to measure what percentage of search results for popular celebrities lead to risky […]

Google Shopping

SearchCap: The Day In Search, September 13, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Updates Answers For Social And SEO Value It’s amazing to me that it took Yahoo so long to update its Answers property. Once a thriving Q&A network and social search […]

Apple

Yelp Triples The Search Filters On Its iOS App

Yelp quietly made a pretty big expansion of its search capabilities on iOS within the past week. The company’s latest iOS app update included a new photo viewer, increased visibility of bookmarked businesses, improvements to review highlights … and about 15 new search filters that should make it easier for users to find the specific […]

SMX® - Search Marketing Expo & Conference series

Live @ SMX East: Up Close & Personal With Google Glass

It’s Google’s latest “moon shot.” Google Glass. A wearable computer that offers hands-free access to both the consumption and creation of online content. Some say Glass changes everything, while others remain skeptical about Glass’ place in the digital future. This much is certain: Many brands have already built — or are currently designing — apps […]

Google

Google Glass Gets Universal Search: News, Video, Sound Results & More

Google is giving Glass a taste of universal search results. The latest software update for Google Glass is out, and this one offers a significant expansion of the device’s search capabilities. Google sends out one major software update to Glass owners each month. The latest is known as XE9 (XE stands for Explorer Edition, the […]

Apple

SearchCap: The Day In Search, September 6, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing To Include Local Product Inventory In Search Results Yesterday Microsoft and Local Corporation announced a deal in which the latter’s Krillion local product database will be provided to Bing for […]

Apple

SearchCap: The Day In Search, September 5, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords Debuts Offline Conversion Tracking For Full Sales Cycle Optimization Running lead generation campaigns on Google AdWords? Measuring success and optimizing campaigns for actual sealed-deal conversions, not just lead in-take, just […]

Local

Foursquare Aims To Improve Venue Database By Expanding Superuser Program

Foursquare’s superuser program, now 40,000 people strong, is getting an overhaul. The company says it’ll soon launch an automated test that will make it easier for users to become superusers — they’re the ones with special privileges to edit business listings and venues in Foursquare’s database of 55 million places. (Non-superusers can only suggest changes […]

Apple

SearchCap: The Day In Search, September 4, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google May Be Updating Their Algorithm But They Won’t Confirm It Today, September 4th, and last week, August 21st, there were huge spikes in chatter amongst the SEO and webmasters about […]

Google algorithm updates

SearchCap: The Day In Search, August 28, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Gets 5,000 Reconsideration Requests Per Week Google’s head of search spam Matt Cutts announced in a recent video answer that Google receives about 5,000 reconsideration request per week through Google […]

SEO

Travelocity-Expedia Deal Gives Travel Search Its Yahoo-Bing Moment

Travelocity, one of the web’s longstanding travel search engines and online travel agencies, is getting out of the travel search business. The company announced a “strategic marketing agreement” yesterday with longtime competitor Expedia, which calls for Expedia to begin powering the technology used on Travelocity.com. As the Wall Street Journal reports, that will include powering […]

Google algorithm updates

SearchCap: The Day In Search, August 21, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Responds To #GoogleGate: AdWords Account Manager’s Accidental Voice Mail Recording Earlier this week, Martin MacDonald, inbound marketing director at Expedia EAN, in a post on his website titled “#GoogleGate – […]

Link building

SearchCap: The Day In Search, August 15, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: 72 Percent of PPC Marketers Plan To Spend Even More In 2014 [PPCHero Study] Hanapin Marketing has released its 2013 State of Paid Search report, revealing how PPC marketers are feeling […]

SEO

Yelp Outs More Businesses With Another Batch Of Paid Review Alerts

Yelp’s battle against phony reviews and unacceptable tactics to earn reviews continues today with the company posting another batch of “Consumer Alert” messages on business profile pages. This is the second time Yelp has announced that some businesses will be outed for trying to game its system. Back in October, Yelp put a message on […]

Google

Google Says “Snag” Has Taken Manual Spam Actions Viewer Offline

If you’re not seeing the “Manual Actions” feature in Google Webmaster Tools, you’re not alone. Many webmasters have taken to Twitter and other social networks to say that the link has been removed from their accounts, and Google has updated its original announcement to say that a “snag” will delay full launch for a couple […]

Google SEO

Local Search Marketers Guesstimate 2013 Google Ranking Factors

Despite the annual changes in the local search ecosystem, the ranking factors that Google uses to determine its local search results haven’t changed much over the past year. So say the 35 local search marketers that contributed to the 2013 Local Search Ranking Factors — organized again this year by David Mihm, and published this […]

Apple

SearchCap: The Day In Search, August 5, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Matt Cutts: We Fight Search Spam In 40+ Countries & Internationalize Our Spam Algorithms Google’s head of search spam, Matt Cutts announced in a video that Google fights search spam […]

Paid social

Twitter Launches Its Version Of Universal Search Results

Twitter is in the process of rolling out what you could call its version of “universal search results” on Twitter.com. The changes bring Twitter’s Web search more in line with the current mobile experience. Twitter announced the changes this afternoon via tweet: Search update on https://t.co/eNvqKTup1d: See photos & accounts in results + recent searches […]

Bing

Five Years Later, Ex-Farecast Founder Asks “What Is Bing Doing?”

Oren Etzioni, the founder of Farecast who sold it to Microsoft in 2008, says he’s “disappointed” with Bing’s development and “expected more” from Microsoft’s search engine. As Geekwire reports, Etzioni made his comments to an audience last night at a Startup Grind event in Seattle. “What is Bing doing, period? So many smart people, so […]

Google

Google Reportedly Testing Local News Card For Google Now

Google is reportedly testing a local news “card” for its Google Now predictive search product. Quartz first reported on the project, and says it’s currently only being tested internally by Google employees. The revelation came from an interview last week that Quartz did with Google VP Johanna Wright: “One thing we’re testing right now is […]

Apple

Google To Shutter Its Google+ Local iOS App Next Month

With the newly updated Google Maps app for iOS out, Google has announced its plans to shut down the Google+ Local app for iOS on August 7th. There’s been no official announcement that I’m aware of yet, but both 9to5 Mac and Mark Traphagen posted a Google email detailing the shut down plan and the […]

Google

Google Agrees To Settle Lawsuit Over Passing Search Queries To Third Parties

Google has agreed to settle a class-action lawsuit that stems from two searchers accusing the company of sharing their search queries with third parties without user content or knowledge. As part of the settlement, Google has agreed to pay $8.5 million into a settlement fund, with that money going to seven groups/organizations on the condition […]

Uncategorized

SearchCap: The Day In Search, July 17, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New PPC Trend? Staples & Toys”R”Us Among Top Advertisers With More Impressions From PLAs Than Text Ads [AdGooroo Study] Advertisers have flocked to Google AdWords Product Listing Ads (PLAs) since Google […]

Google

New Google Maps App For iOS Includes Dedicated iPad Experience

Just a few hours after opening up the new Google Maps desktop version to anyone interested, Google has followed up by announcing new Google Maps apps for iOS. The big news is that, for the first time, there’s a dedicated iPad experience of Google Maps. Sure, you could use the previous Google Maps app on […]

Google Maps

New Google Maps Now Open To All, No Invite Needed

Google has opened up the new version of Google Maps to anyone who wants to give it a try — no invite is needed. The company shared the news via Twitter this afternoon. First announced at the Google I/O conference in May, the new Google Maps was initially available only to a select group of […]

Content

Google’s Schmidt: Hollywood Should Take Content Pirates To Court

Google’s Eric Schmidt says that the entertainment industry should focus on taking content pirates to court, rather than just trying to get Google (and other search engines) to remove pirate sites from search results. His comments, reported by Variety, came yesterday during an impromptu chat with reporters at an annual financial conference in Sun Valley, […]

SEO

50 Percent Of Companies Struggling With SEO Aren’t Integrating Social Media [Survey]

What’s one key difference between companies that are successful with SEO and those that aren’t? According to a new study from Ascend2, it’s this: Successful companies integrate social media into SEO strategies and tactics more extensively than companies that struggle with SEO. The research agency surveyed almost 600 business and marketing professionals around the world […]

Google

Two Local & Voice Search Improvements In Latest Google Glass Update

Two search-related improvements made their way into the latest Google Glass software update. Google announced the XE7 software update last week, but the public post about it focused on the device’s first web browser and several new “OK Glass” voice commands. The detailed release notes, however, also mention improvements to local search and voice search. […]

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