Google Discover disruption, not showing new content?

There seems to be an issue with Google Discover where new content isn't showing. It's unclear how widespread of an issue this is.

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Does the content in Google Discover seem dated? Many people seem to be having this issue with Google Discover, though it is unclear how widespread it is.

Why we care. Google Discover can drive good to amazing levels of traffic to your site. So whenever it has issues like this, it can seriously impact your traffic and revenue. If your Discover traffic seems lower than usual, you may be effected by whatever is going on right now.

What’s happening. On X, Gagan Ghotra wrote:

  • “Google Discover on Android devices is not loading fresh content which was published today. Feed is stuck at showing content from yesterday.”

A few other people responded, confirming they are having the same issue.

On LinkedIn, Nicolás Billia wrote:

  • “Feeds are showing +24 hs hours URLs and content is not staying more than 30 minutes in feeds.
  • “…Google’s Discover feed is currently experiencing disruptions, with users in certain markets not seeing news from the past 24 hours.”

Nicola Agius, Director of SEO and Dsicover at Reach PLC, and former Search Engine Land Paid Media Editor, shared a couple screenshots with me, showing some days or even months old content showing in the Discover feed:

Google Discover Disruption 1
Google Discover Disruption 2

Story developing. We’ll keep watching this story. Hopefully, Google resolves this issue/bug/disruption soon.


About the author

Danny Goodwin
Staff
Danny Goodwin is Editorial Director of Search Engine Land & Search Marketing Expo - SMX. He joined Search Engine Land in 2022 as Senior Editor. In addition to reporting on the latest search marketing news, he manages Search Engine Land’s SME (Subject Matter Expert) program. He also helps program U.S. SMX events.

Goodwin has been editing and writing about the latest developments and trends in search and digital marketing since 2007. He previously was Executive Editor of Search Engine Journal (from 2017 to 2022), managing editor of Momentology (from 2014-2016) and editor of Search Engine Watch (from 2007 to 2014). He has spoken at many major search conferences and virtual events, and has been sourced for his expertise by a wide range of publications and podcasts.

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