Google: Algorithm Updates

Google product reviews update is done rolling out

Google did say while it is fully rolled out, the caveat is there may be "some edge case...

Barry Schwartz | Apr 22, 2021 at 1:49 pm ET

Google product reviews algorithm update was big but not like a core update, say data providers

Here is a roundup of the impact of Google's most recent algorithm update that touched down on April 8,...

Barry Schwartz | Apr 20, 2021 at 9:49 am ET

Google postpones page experience update rollout

The page experience update will now gradually rollout in mid-June and won't be fully live until the end of...

Barry Schwartz | Apr 19, 2021 at 11:56 am ET

Google announces product reviews algorithm update

Google has released a new quality algorithm update that promotes outstanding product...

Barry Schwartz | Apr 8, 2021 at 12:57 pm ET

How to audit Core Web Vitals

A step-by-step process to identify problems and prioritize fixes ahead of the Page Experience...

Tom Crewe | Feb 15, 2021 at 9:00 am ET

Google passage ranking now live in US English search results

Google said this can have a 7% impact on search queries - so this might feel like a big...

Barry Schwartz | Feb 11, 2021 at 1:26 pm ET

Google launched subtopics ranking in mid-November

Google subtopics ranking helps deliver search results with a greater diversity of content when you search for something...

Barry Schwartz | Jan 10, 2021 at 11:14 am ET

Google algorithm updates 2020 in review: Core updates, passage indexing and page experience

Despite the pandemic, Google was busy working on changes to its search ranking algorithm — here is a summary review of those changes through...

Barry Schwartz | Dec 30, 2020 at 8:00 am ET

Biased language models can result from internet training data

The controversy around AI researcher Timnit Gebru’s exit from Google, and what biased language models may mean for the search...

George Nguyen | Dec 29, 2020 at 8:00 am ET

Some early observations on the Google December core update

Some of these observations are based on the quality raters guidelines, the past core updates, and sound SEO...

Marie Haynes | Dec 24, 2020 at 9:15 am ET

Google confirms passage indexing is not yet live

We expected this to roll out in 2020 but that seems unlikely...

Barry Schwartz | Dec 22, 2020 at 8:02 pm ET

Google December 2020 core update is now fully rolled out

Make sure to review your analytics and data and take the necessary steps if your site was negatively impacted....

Barry Schwartz | Dec 16, 2020 at 1:55 pm ET

Google’s December 2020 core update was big, even bigger than May 2020, say data providers

The update rolled out on Dec 3, but the impact was mostly felt on Dec....

Barry Schwartz | Dec 7, 2020 at 2:50 pm ET

Google December 2020 Core Update rolling out

After seven months, Google has just released a new core update - the December 2020 core...

Barry Schwartz | Dec 3, 2020 at 10:36 am ET

Google: Page experience signals for ranking apply only to mobile

A new FAQ page answers questions about ranking, various site architectures, AMP and...

George Nguyen | Dec 2, 2020 at 6:19 pm ET

What to evaluate ahead of Google’s Page Experience update

The content you’re competing against, the AMP option, your organization’s resources and business requirements are all part of the...

George Nguyen | Nov 18, 2020 at 2:03 pm ET

Video: Michael Lewittes on growing a site after an algorithm update

He built his own entertainment news site, went through numerous Google algorithm updates and sold it to a private equity firm at the...

Barry Schwartz | Nov 16, 2020 at 8:47 am ET

Google Page Experience Update to launch May 2021 with new labels in search results

Google will highlight search results that have a great page...

Barry Schwartz | Nov 10, 2020 at 11:00 am ET

Google launched DeepRank in October 2019: DeepRank is BERT

DeepRank goes back to 2017 at Google, it is the internal code name for the BERT...

Barry Schwartz | Nov 3, 2020 at 3:22 pm ET

Google confirms it doesn’t index passages separately

Google now "consider passages from pages as an additional ranking...

Barry Schwartz | Oct 20, 2020 at 2:09 pm ET