SearchCap: The Day In Search, November 8, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Priceline To Buy Travel Search Engine Kayak For $1.8 Billion Priceline is a public company that owns several other travel brands, including Booking.com, Agoda.com, Cheaptickets.com, Rentalcars.com and a few other travel […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Priceline To Buy Travel Search Engine Kayak For $1.8 Billion
Priceline is a public company that owns several other travel brands, including Booking.com, Agoda.com, Cheaptickets.com, Rentalcars.com and a few other travel sites. You can now add leading travel search engine Kayak.com to that list. A short while ago, Priceline announced that it was buying the travel site for t $1.8 billion (in cash and stock). […]
- Bulk Editing Comes To AdWords Web Interface
Anyone who works in interactive advertising can testify to the tedium that often accompanies even the seemingly-simplest of campaign changes. That’s the problem Google is trying to address in its latest AdWords feature — bulk editing. The feature is being rolled out in a few accounts for final testing, before Google eventually rolls it out […]
- Download Bing Home Pages To Your Computer
One of the more popular requests Bing gets is to download their home pages to their desktop. Bing refreshes their home page background graphic at least once daily and often the images on the home page are relaxing and extremely visually appealing. Now, U.S. searchers can click the down arrow at the bottom right corner […]
- The Mess That Is Google Shopping
One of the things Google promised by moving Google Shopping to the pay-to-play model for merchants was how much the experience was going to improve for shoppers. If that’s the case, I’m sure not seeing it. Come on a little tour. Amazon Don’t Play That Game The new system began on October 17. Perhaps the most striking change […]
- 3 Mobile Trends Every Search Marketer Must Know
When I last blogged about mobile trends in 2011, I had predicted that mobile, i.e., smartphone + tablet traffic would be 10% of all paid search traffic by the end of 2011. I had also predicted that mobile traffic would be between 16-22% of all traffic. It turns out, at least for a few categories, […]
- Can SEO Be Your Business Advantage?
With Google having a bad case of frequent hiccups, websites are see-sawing up and down in their search rankings. Business owners, caught between a rock and a hard place, are asking themselves whether SEO really can be a winning strategy in these difficult economic times. By analyzing the process, the methodology and the sequence of […]
- Leaving Las Vegas… with Expert Marketing Tactics! Last Chance to Save $300 on Search Engine Land’s Social Media Conference
SMX Social Media Marketing Early Bird rates expire this Saturday, November 10. Register now and save on all pass options! Join us December 5-6 in Las Vegas for: Expert speakers dealing out jackpot-winning tactics on paid, earned and owned social media. High roller keynotes from Twitter’s safety team lead Del Harvey, and Vic Gundotra, head […]
- Google Is #4 In China As It Continues To Lose Market Share
Google continues to lose marketshare in China after pulling out of China years ago. New market share reports from Marbridge Consulting puts Google in forth place in terms of search market share. Google trails Baidu, Qihoo 360, and Sogou with only 4.72% share in China. Baidu has 72.97%, Qihoo 360 has 9.64% and Sogou has […]
- The Google Dracula Logo: Bram Stoker Books
Is that Dracula on Google’s home page today? Yes it is. Today is the 165th birthday of the late Bram Stoker, the author of Dracula, a gothic novel. Bram Stoker was born in Dublin, Ireland on November 8, 1847 and died at the age of 64 in London on April 20, 1912. To celebrate his […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Nielsen: Facebook Users Spending 30 Minutes Less There Now Than 6 Months Ago
- Delicious Offers Sneak Peek At Upcoming Redesign
- Beyond The Campaign: Exploring Next Steps
- Survey: 50 Percent Are Sharing Coupons, Mobile Ads Via Smartphones
- Leaving Las Vegas… with Expert Marketing Tactics! Last Chance to Save $300 on Marketing Land’s Social Media Conference
- To Google Play or Not to Google Play? That is the Android App Store Question
- Twitter Cards: How Savvy Marketers Get More Out Of Twitter
Search News From Around The Web:
Applications & Portal Features
- Marking the fall of the Iron Curtain, Official Google Blog
- After a 5-year beta period, Wikipedia finally moves into the video era with an HTML5 player, The Next Web
- Always getting faster, Google Chrome Blog
- Bing Breaking Change in Webmaster API (SOAP Protocol), Bing Webmaster Center blog
- Yandex Releases New Version of Yandex.Browser Powered by Opera Turbo, Yandex.Company
Business Issues
- Patent suits target Google, Intel, hundreds more for encrypting web traffic, Ars Technica
- Google experimenting with free mobile access to its web services in developing markets, The Verge
Link Building
- When Link Audits Become SEO Audits – 6 Ways an Inbound Link Analysis Can Uncover Technical SEO Problems, Search Engine Journal
- Buying Awareness to Build Links, distilled
- OpenApps API now on by Default, Majestic SEO Blog
- Using Local SERP Checker for Local Links and Citations Prospecting, NGS
Paid Search & Contextual
- Updates to the application process for host partner sites, Inside AdSense
Searching
- Only 0.3% Of Google Search Queries Use Previous Search For Personalization, Search Engine Roundtable
SEM Industry
SEO & SEM
- Bing Ads October Release: Updates to Reporting, Bing Ads Editor, Import Campaigns and More, Bing Ads Blog
- How to Deal With Panda, Penguin and Other Google Algorithm Change, CIO.com
- How A 503 Service Unavailable Response Can Save Your Site In Google, Search Engine Roundtable
- Increase PPC & SEO Conversion With Email Nurture, Search Engine Watch
- November 2012 Google Toolbar PageRank Update, Search Engine Roundtable
- 388 Tips, Takeaways, Tweets and Quotes from SearchLove Boston 2012, Renegade Search
- 6 Actionable Tips for Doing SEO on E-commerce Websites, State of Search
- 7 Cringe-Worthy SEO Phrases You Never Want to Hear, portent.com
- Google Penguin: What Lurks Beneath the Surface?, Search Engine Watch
- How non-SEO Books Have Taught me to be a Better SEO, State of Search
- Introducing Bid Recommendations in Bing Ads, Bing Ads Blog
- Making large-scale changes faster and easier in AdWords, Inside AdWords
- Prevent Google from Thinking Your Name is a Misspelling, internetmarketingninjas.com
- Unlearn 5 Misconceptions about AdWords Campaigns, PPC Associates Blog
Social Media
- You Might Have Gotten An Email From Twitter About Your Account Being Compromised, TechCrunch
- 10 Ways to Market Your Business With Foursquare, Social Media Examiner
Video, Music & Image Search
- Google Image Search Missing Exact Image Size Filter, Search Engine Roundtable
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