How conversational AI is changing the economics of paid search
A closer look at how Microsoft Copilot uses conversational search to capture intent, reduce wasted spend, and improve ROAS.
Topic: Call of Duty
Microsoft and NVIDIA announce a new partnership
The agreement was announced today at a Microsoft press conference in Brussels, Belgium.
Understanding the key differences between the top video game ad networks and exchanges
The two distinct platforms allow publishers to monetize their game content and enable advertisers to reach their desired target audience.
Holiday shopping SEO: Last-minute tips and techniques for e-commerce sites
How to optimize the work you’ve been doing year-round and what to avoid ahead of the most profitable time of the year.
The next best thing to in-person marketing events and data storytelling; Tuesday’s daily brief
Plus, Facebook ads reach grew by 30% worldwide during the pandemic
Google beefs up mobile shopping results for the holidays, adds more product info & buying guides
Google has also released search trends around Black Friday and Cyber Monday-related search queries.
SearchCap: Cortana, SEO Speed & Matt Cutts Google Talk
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Video Of Matt Cutts Talking About The Early Days At Google Miss hearing from Google’s Matt Cutts? Here is a 34 minute video of him giving a talk at UNC Chapel […]
Google Zeitgeist 2011: Rebecca Black, Lego Alien & Steve Jobs
Google released the Google Zeitgeist 2011 today. Google made several lists this year and even broke them down by country. You can play with the interactive lists at googlezeitgeist.com. Those in the picture above are included in the “fastest rising searches” category, including Rebecca Black, Google+, Ryan Dunn, Casey Anthony, Battlefield 3, iPhone 5, Adele, […]
SearchCap: The Day In Search, June 16, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Expands Use & Display Of Related Searches Google has announced an interesting expansion of its related search capabilities. The updates to Google’s search results will show up in a number […]
Live From D: It’s Google No-Longer-The-CEO Eric Schmidt
I’m at the D Conference in here beautiful Rancho Palos Verdes, California. Google executive chairman Eric Schmidt is to be interviewed by our fearless host Walt Mossberg and Kara Swisher. Let’s see what he has to say. Postscript: See The Top 10 Things Eric Schmidt Revealed At D9 if you want the less stream-of-consciousness view […]