Topic: CSS

SearchCap: The Day In Search, June 12, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics Now Considers Bing A Search Engine As promised, Google Analytics is now logging traffic from Microsoft’s new Bing search engine into the “search engine” traffic source category, rather than […]

PPC

Danny Sullivan’s SEO & SEM Q&A Session Via Twitter

Last week, I took questions via my Twitter account (@dannysullivan) about SEO issues and more broadly about search marketing overall. I thought it would be useful to compile them into a post. Here you go! Question: rebecca_morrow what’s the best thing to say to clients who don’t want content on their home page? Answer: tell […]

Hey Usability Professionals: Get With The SEO Program

For over 10 years, I have been trying to convince my clients, colleagues, friends, family, and my 2 cats that SEO and website usability go hand in hand, that they are intricately related. And I have even chastised colleagues and clients for not considering users during the optimization process. I have seen many of my […]

PPC

SEO Ethics Are In The Eye Of The Beholder

True story. I was sitting at one of my computers, a bit flustered because I was trying to solve yet another CSS (Cascading Style Sheet) browser incompatibility, and I received the following email: I would be pleased to buy some text links on your website. Let me know if you are interested so we can […]

Searching Yahoo’s Hack Day 2008

Yahoo hosted Hack Day this weekend, the Yahoo Yodel Anecdotal blog has four blog posts on the event: The hackers are back “6 PM Food, Beer & Games” Talkin’ about Girl Talk Highlights from Open Hack Day The event looked incredibly fun! I just wanted to highlight the demo’s that took place that involved search. […]

SEO

Key Takeaways From SMX Advanced For In-House SEMs

Perhaps for the first time ever I’m guilty of being slack. Either that or I’ve been seriously buried (a condition I’m sure most in-house SEMs are quite familiar with). Although there was some great live blogging of SMX Advanced, nobody to my knowledge summarized key takeaways for in-house search marketers. So here are what I […]

No, Advanced SEO Does Not Mean Spamming

Coming back from our SMX Advanced conference last week, I found myself doing some soul searching. How was it that some people could wonder if advanced SEO means spamming search engines? And have I been contributing to this confusion? For the record — no, advanced SEO doesn’t mean you have to spam. Not in my […]

Is Your Site Social Media Friendly?

You should consider many factors when getting involved in Social Media Marketing, such as the quality of your content, your domain name, and who is submitting your content. But there is almost always one thing I find myself looking at before any of the above conversations even begin: the design. You need to make sure […]

10 Fundamental Tips To Improve Your SEO

In my colleague Matt Lester’s recent Search Engine Land column, he discussed ten tips for a more effective paid search campaign. For this article, I’ll follow up Matt’s advice with ten tips to help you develop a more effective search engine optimization (SEO) campaign. But before we dive into the tips, let’s briefly look at […]

SEO

SES NY Day Four Coverage Recap

Search Engine Strategies day four, the last day, is now officially over. The live bloggers should have put down their ‘pens’ by now, so I thought I share the final day’s live blogger sessions. Before doing so, I wanted to personally thank all the live bloggers from aimClear Blog, Alt Search Engines, Andrew R H […]

SEO

The Right Way To Think About Site Maps

If you asked one hundred search engine optimization professionals to explain a site map and show you what an effective one looks like, chances are you will get 100 different answers. To many SEO professionals, a site map is an XML site map that one submits to Google containing URLs to every web page on […]

Ask’s Guerrilla Marketing Campaign Against Google

Via Valleywag, Ask.com appears to be running a guerrilla marketing campaign in the UK designed to seem like a grassroots effort against a Google monopoly in search. The picture above, taken by Ben Werdmuller, shows one of the campaign’s ads on the London Underground. The ad directs you to the Information Revolution site, on a […]

January 2007 Update On Google Indexing & Ranking Issues

Google’s Matt Cutts has issued a weather report on Google indexing and ranking issues, which I’ll get into below. In addition, I’ll recap a number of Google concerns that I’ve noted over the past two or three weeks. I’ve been saving these to follow up on when I’m out at Google later this month. I’m […]