This day in search marketing history: March 12
Go inside a Google search quality meeting, plus: Google core search ranking algorithm update, how Google prices and ranks ads and more.
Topic: Dish Network
This day in search marketing history: March 8
RIP Google PageRank score, plus: member of SEO community killed in Ukraine, Google's Full Coverage feature, Google penalizes itself, and more.
How call tracking is becoming ‘conversational intelligence’
Marketers have really only scratched the surface of what call analytics can do.
Penguin 2.0 Losers: Porn Sites, Game Sites, & Big Brands Like Dish.com & The Salvation Army
Google’s fourth Penguin update — what the company is calling Penguin 2.0 — hit last night, and less than 24 hours later we’re already getting a first chance to look at what sites might be considered “losers” in terms of search visibility. In a nutshell, the list includes: porn sites, game sites and big brands […]
The Simpsons: In The Future, Google Enslaves Half The World (But Lisa Still Likes It)
Google gets a mention in The Simpsons this week, future Google, that is. Google has enslaved half the world, apparently, but as Lisa Simpson puts it, it’s still a damn fine search engine. Within the the Ultranet of the future, Lisa accesses Google through the Google door: “Right, it’s Dr. Suess’s birthday,” she says, when […]
SMX East 2011: Doing Offers Right
Doing Offers Right Presentations from SMX East – NYC, NY, September 2011 Groupon popularized social offers, but now just about everyone has gotten into the game. Social offers can be a boon for merchants, but they can also be disastrous if not implemented properly. This session explores the mechanics of offers, when they’re appropriate for […]
SearchCap: The Day In Search, September 21, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing “Action Buttons” Lets You Book Flights, Rent Cars & More Bing announced a new feature in the search results named “Action Buttons.” Action buttons give you quick links to perform […]
Where Are They Now? Products Announced During Past Google I/O Keynotes
The keynotes at Google I/O — Google’s developer conference — are always filled with such promise. Google TV, Google Wave, music in the cloud! But the products themselves haven’t always gone on to meet expectations. With Google I/O 2011 beginning on Tuesday, here’s a look back at what’s happened with past keynote product graduates. Google […]
SearchCap: The Day In Search, April 7, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Should You Ban A Country From Visiting Your Website? Website owners often put a website online and let the entire world access its contents. Essentially, they are claiming to service the […]
YouTube Is The Real “Google TV”
Google TV, the company’s much-hyped “Connected TV” effort that brought together Sony, Logitech and Dish Networks, has failed to deliver on its promise — at least so far. While sales figures haven’t been released the public isn’t biting, it would appear. Google TV (the product) may ultimately join the ranks of Google Wave as an […]
Internet-To-TV Players Compared: Roku, Apple TV, Boxee & Google TV
Looking to stream movies or television content from the internet to your TV? There are a variety of streaming media players on the market. The chart below provides an at-a-glance look at how the leaders — Roku, Apple TV, Boxee Box and Google TV — measure up against each other.
Report: Logitech Revue Paused, More Trouble In Google TV Land?
Last Friday a report appeared, citing the usual “anonymous sources,” that asserted Logitech asked one of its suppliers to “temporarily suspend shipments of [its Google TV] Revue set-top boxes for the period from December 2010 to January 2011 waiting for Google to complete updates or to launch a new version of its software for Google […]
SearchCap: The Day In Search, December 23, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Santa Pegman Comes To Google Maps “Pegman” is the little icon in Google Maps that you can drag to enable the Google Street View feature. Tomorrow, he’s getting into the Christmas […]
Programming Your DVR Made Easy: Google TV, Dish & The Logitech Revue
Google TV has taken its share of lumps since it launched in October, but it shines bright in one particular aspect, making it simple for Dish Network subscribers to find shows and program their DVRs. Below, a look at Dish integration, as well as some hands-on with the Logitech Revue version of Google TV.
Google TV: Snatching Failure From The Jaws Of Success?
When I first saw Google TV at the Google developer conference in May I was impressed. Google appeared to have created a powerful new combination of TV and web — and a new market for itself — built on the Android OS. But since that time the company has very publicly stumbled, getting blocked by […]
Apple TV: My First Day Review & Impressions
I’ve been looking at various internet-to-TV devices as part of my Life With Google TV series. I’ve covered Google TV, Roku & Boxee Box so far. Time for Apple TV! If you buy a lot with iTunes or have an iPhone or iPad, this is a great device. Amazing, in some ways. But the lack […]
Roku + Hulu Plus = Pretty Awesome
Last week, the Roku player gained support for Hulu Plus. I’ve been trying out the combo for the past few days, and it’s pretty awesome. It further fulfills the promise of streaming TV content from the internet and back to your TV in the way that Google TV hasn’t.
Clicker CEO Jim Lanzone, Busting Internet TV Myths
Is the future of “internet TV” those little boxes that are appearing everywhere? No, says Clicker CEO Jim Lanzone, who also busted a number of other net-to-TV myths, from his perspective. Lanzone gave a short address at the Web 2.0 Summit today. He oversees Clicker, which is a guide to television, movie and select other […]
Boxee Box: My First Day Review & Impressions
As part of my Life With Google TV series, I’ve been looking at other internet-to-TV devices. Previously, I reviewed Roku. Next up? The Boxee Box. If you’re already a fan of the Boxee software service, the device might be worth it. However, it left me underwhelmed. That may improve when Netflix & Hulu Plus support […]
Roku: My First Day Review & Impressions
Until recently, I’d never heard of Roku, a little box that makes it easy to download TV shows and movies through the internet, for viewing on your TV. But as part of my Life With Google TV series, I’m looking at other internet-to-TV devices. Roku is pretty cool, and a no brainer for anyone who […]
Life With Google TV: My First Day Review & Impressions
Google TV has finally arrived, not just for pre-order but as an actual device you can get in a retail store. And so I did, hitting Best Buy yesterday and walking out with a Sony Blu-ray player that is Google TV-capable. Here are my impressions, after my first day — well, first evening — with […]
Playing With YouTube Leanback On Google TV: Nice!
Today at YouTube, I had a chance to play briefly with YouTube Leanback, best described as a way to channel surf YouTube on your regular TV. It was pretty cool. Here’s my quick impressions and a short video of it in action. I tested out Leanback on one of the new Sony televisions that are […]
From Apple To Google TV: A Quick Overview Of Six “Connected TV” Offerings
While many people are focused on the recent launch of Google TV, there are a range of existing alternatives for people who want more than just TV on their TVs — or who may what to “cut the (cable) cord” entirely. The chart below offers a short overview and comparison of the major providers and […]
Google & NBC Break TV Ad Deal
About two years ago, NBC and Google teamed up to enable Google to sell TV ads to be aired on NBCU cable channels. adWeek reports the deal has be “aborted.” adWeek said: NBC Universal and Google have discontinued their ad sales partnership begun in 2008, the companies have confirmed. The split deprives Google’s TV ad […]
SearchCap: The Day In Search, August 20, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: De-Mystifying Cost Per Action and Its Impact On Search Marketing: Webcast next Tuesday Next Tuesday at Search Marketing Now, Jeremiah Andrick, Online Customer Acquisition Manager at Logitech will discuss Cost Per […]
I Want My GTV: Will Google TV Soar Or Sink?
Notwithstanding the glitches, the demo last week was impressive: the seamless blending of TV and web content, the beautiful UI, the smooth search and browse capabilities. Now, a few days after the heady discussion and CEO briefings at Google’s I/O developer conference, we can reflect a bit on what the outlook might be for this […]
FAQ: What We Know So Far About Google TV
It’s very had to overstate the potential impact of Google TV (GTV) announced today. While there have been numerous efforts to put the internet on TV in the past (including Apple TV), none have really succeed with mainstream consumers. This may be the first Web-TV integration that has that potential.
Live Blogging Google I/O: Day 2 Keynote: Android News & Google TV Announced
It’s Day 2 of Google I/O, Google’s annual developers conference. The morning keynote gets underway at 8:30AM Pacific. What to expect? How about Google TV? An Android Tablet? TechCrunch found evidence that’s what we may be hearing about. We’ll see shortly. My liveblogging begins, below. Those at home can also watch live. I/O sessions are […]
Google TV Platform In Testing, Says New York Times
Following up initial reports that came out last week, the New York Times offers more details today about Google’s plans to gain a stronger foothold in our living rooms via what the paper is calling Google TV. Postscript: See this article, FAQ: What We Know So Far About Google TV, for more information about the […]
SearchCap: The Day In Search, March 8, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Pitfalls Of A/B Ad Split Testing, Part 1 Most search advertisers have no question that testing ads is a good thing, and can lead to much higher performing campaigns. But […]
Google Testing TV Search Service With Dish Network
Postscript: See this article, FAQ: What We Know So Far About Google TV, for more information about the announcement of Google TV. According to the Wall Street Journal, Google is testing a new TV programming search service with Dish Network: The service—which runs on TV set-top boxes using elements of Google’s Android operating system—allows users […]
Google In Data Deal With TiVo To Find More Willing Audiences For TV Ads
Google is doing some very interesting things in TV and video advertising these days. Not long ago it licensed Nielsen’s PRIZM audience segmentation data for enhanced audience targeting through TVAds. Google also recently introduced “skippable” pre-roll ads on YouTube. The idea is to find willing audiences and make advertisers (potentially) only pay when someone watches […]
SearchBiz: The Economy Takes Its Toll On Google & Why Twitter Rejected Facebook’s Acquisition Overtures
The buzz today comes from the Wall Street Journal article, which you’ve probably already seen, called “Google Gears Down for Tougher Times.” In a related post, Silicon Alley Insider summarizes the piece with more than a hint of schadenfreude. The thrust of the WSJ story is that Google is trying to cut costs and reduce […]
How Social Media Is Invading Traditional Media
Over the last few years we have seen a real explosion of social media sites and services, influencing the way we network, read, and search the web. With sites like Reddit, Facebook, Twitter, StumbleUpon, and Delicious, social media is here and it is here to stay. The success of social media really shouldn’t a mystery […]
Battlestar Galactica Meet Google TV Ads: Deal With NBC Universal Cut
Just in — and brief because it’s the end of the day — Google and NBC Universal have reached an agreement that will see the TV ads that Google sells coming to NBCU cable channels including SciFi, Oxygen, MSNBC, CNBC and others. The full release is below:
SearchCap: The Day In Search, April 15, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Search Year 2007: Search News, In Review
Each month, I compile Search Month — a recap of all the stories that have happened relating to search, categorized by topic. I thought it would be fun to take all the Search Months over the past year and produce this edition of Search Year 2007. It was far more work than I imagined, but […]
Google In Radio Ad Deal With Clear Channel
This morning the New York Times is reporting that Google has struck a deal to sell radio air time on Clear Channel’s network. Clear Channel is the US’s largest single owner of radio stations. This had been rumored but the formal announcement (not yet posted) will apparently include “30-second spots on all of Clear Channel’s […]
SearchCap: The Day In Search, April 3, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Google TV Ads: Google Brings Auction Model To TV Advertising
Rumored and written about for several weeks, Google is in fact launching a beta trial of TV ads with cable company Astound and satellite TV provider Echostar, which owns Dish Network. Astound operates in selected cities in Northern California. But Dish Network is national. Interestingly, Dish Network is highly interactive, with the ability to search […]