Disney had made a 3D version of its Florida theme park for Google Earth. Disney has reportedly gone to great lengths to make this an especially rich 3D experience. You have to have the latest version of Earth and then you navigate to Disney World and click on the golden Mickey Mouse ears.
In The Trenches is a weekly spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: News from the search engines, today’s in-depth look, “The Single Best Report in SEM,” and this week’s free tips and tools.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web
Eric Goldman reports that a US District Judge in Florida ordered an advertiser using a trademark term to use the negative keyword option, to ensure that they would no longer bid on that term in the future. The judge ordered the defendant to stop using the word “ORION” in their search ad campaigns by adding […]
“Why won’t anyone submit my content to Digg? My competitor is always on Reddit but my stuff gets ignored!” Sound familiar? Well here’s how to put an end to your woes and ensure your content is submit worthy. In order to be successful on social media news and bookmarking sites, you have to think like […]
The Google LatLong Blog announced the expansion of street views to Google Maps. Google added 13 new metropolitan areas and Yosemite National Park. The 13 metro areas include Albuquerque, NM, Anchorage, AK, Austin, TX, Cleveland, OH, Fairbanks, AK, Little Rock, AR, Madison, WI, Nashville, TN, Rockford, IL, Richmond, VA, Spokane, WA, St. Petersburg, FL, and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land:
Display advertising currently represents about 32 percent of total US online advertising, according to the IAB. That’s roughly $6.7 billion. Google already dominates the roughly $8.5 billion US search market. But Google’s Tim Armstrong told the Bear Stearns Media Conference in Palm Beach, Florida yesterday that Google expects, in the not-too-distant future, to have a […]
Many people think that Google is a search engine. That’s true, but it’s only part of a much larger story that Google is developing. Indeed, the company increasingly sees itself as a diversified media buying platform. Already print newspaper ad buying, radio and TV are integrated, to varying degrees, into AdWords. And last Thursday Google’s […]
Google Health has been an open secret for more than a year. Last week the company announced a pilot program with the Cleveland Clinic as a prelude to a formal announcement of the service. That formal announcement came this morning at the Healthcare Information and Management Systems Society conference in Florida, in a keynote from […]
Last night was the first ever SMX Search Bowl. Basically, the Search Engine Land team created fifty questions that were asked to the various teams. The teams consisted of two players from Google, Yahoo, Ask.com, Live Search, and the SEM All Star team. Danny displayed the questions on the screen and the first team to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
According to the South Florida Business Journal, Florida will be working with Google “to create new search engine features for those looking for government services online.” Google will be indexing Florida state databases that are currently not discoverable via the Internet. Other states with similar programs include California, Arizona, Michigan, Utah, and Virginia. Google also […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Miami woman sues missing husband for share of lottery win from the AP reports a husband was keeping a huge secret from his wife. The secret? He won $19 million in the Florida lottery jackpot! Donna Campbell is now suing her husband for half of his winnings, which turned out to be $600,000 after he […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
…er, your web site, that is…. A few weeks ago at SMX Social Media, presenter after presenter (myself included) stressed the importance of making sure your hosting would be able to handle the effects of a strong viral campaign. The message was simple: “If you’re going to target Digg, reddit, del.ico.us and the like, be […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Three dimensional mapping company Everyscape has been busy building its product out for the last several months. This morning it finally launched, with four US cities to show for its effort: Aspen, CO, New York, Miami, FL, and Boston. And while Google and Microsoft have been battling it out in public and the press with […]
Digg and Reddit get all the props in the social news world because they are big, flashy, and can give you huge traffic. But the big boys might not always be right for your business or a particular piece of content that you want exposure for. That’s why it’s important to zero in on the […]
Pretty amazing — Answers.com has issued a press release to warn that its search traffic is down 28 percent due to "a search engine algorithmic adjustment by Google." It raises lots of issues — how dependent should you be on search traffic; how the "definitions" links that Answers.com has from Google don’t seem to generate […]
How about this? Any time some major media company may be on the block, let’s make it a requirement that all media stories automatically insert a comment from some made up financial analyst suggesting that Google is thinking of buying the company too. Maybe I’ve just had it. I mean, last week I read Google […]
From California, Google has spread out across the great land of the United States. New York! Washington! Arizona! And now which of the fifty nifty United States is Google heading to next? Oklahoma! Below, some news of Google’s plans for the Sooner State and well as a recap of what other states it has conquered […]
alt=”Searcharazzi – A Column From Search Engine Land” align=”left” hspace=”5″ vspace=”3″ width=”100″ height=”100″> Road warriors know that tradeshow season is on. With SXSW just wrapped up, the herd continues west coast for the OMMA Hollywood next week followed by iMedia Breakthrough in Nevada. It will be back east for SES New York, the ACCM in […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Consumer watchdog Public Citizen has filed a friend of the court brief on behalf of Michael Morgan, a Florida realtor sued by homebuilder Lennar for using its corporate name in the URL of a web site critical of Lennar, and for buying sponsored search ads using the trademarked name to promote the site. According to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Last week, Barry Schwartz reported there seemed to be a Google update going, based on forum activity he was seeing. Google’s Matt Cutts quickly followed up with a short refresher on the difference between algorithm updates, data refreshes and index updates. The purpose was to explain that any changes some people were seeing were likely […]