The Tiger King used illicit SEO tactics to mislead searchers
Joe Exotic renamed his traveling tiger show to imitate his biggest competitor — it didn’t end well for him.
Topic: Florida
FTC smacks down anti-review ‘non-disparagement clauses’ in form contracts
Make sure your contracts don't have terms that violate the CRFA.
Yelp offering more paid profile upgrades for business owners
These new subscription products are part of broader push by the company to enable more business profile customization and generate new revenues.
Now live: Google 3D images and AR integration in mobile search
Have fun with 3D images in Google search by placing them in your room or office.
No more confusion: Google gives core update a name, and a structure
Google's Danny Sullivan says this week's algorithm change will be called the "March 2019 Core Update," hopes structure will cut back on confusion.
Let’s clear things up: Google’s ‘Florida 2’ algorithm update is not related to original Florida update
Here is why some folks are calling this the Florida 2 update but don't let the name confuse you.
Yelp adds ‘Verified Licenses’ for local providers to lineup of paid products
Yelp manually checks that the business has a license and is in good standing.
SearchCap: Google with no results, ad removals & building links
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google search results page displays answer without any search resultsMar 13, 2018 by Barry Schwartz Who needs the ten blue links when you have the answer? Google is hiding the organic […]
Disney theme parks now on Google Street View
Users can now virtually tour almost every inch of Disney's many theme parks.
Are Yelp ads worth paying for? How to figure it out
Contributor Joy Hawkins isn't sure Yelp ads are better in all cases and provides a detailed case study comparing the efficiency of Adwords over Yelp ads.
Web.com buys Acquisio for machine learning, PPC management capabilities
Acquisio's platform takes a machine learning-supported approach to paid search programs.
SearchCap: Google algorithm changes, Google Maps lists & people also ask
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: No comment on possibility of a Feb. 7 algorithm updateFeb 13, 2017 by Barry Schwartz Did your rankings in Google get better or worse over the past week? Many webmasters […]
Florida court: Google permitted to delist sites regarded as spam under First Amendment
The e-ventures Worldwide, LLC vs. Google case should have been dismissed earlier.
Fred Korematsu Google doodle honors Japanese internment camp survivor & civil rights activist
Born in Oakland, California, Korematsu was imprisoned at the Central Utah War Relocation Center at Topaz, Utah in 1942.
Bessie Coleman Google doodle celebrates 125th birthday of first African-American female aviator
Coleman earned the nickname "Queen Bessie" during her career as an exhibition pilot.
Why Google shutting down Map Maker should terrify SMBs
Contributor Joy Hawkins warns about the likely unintended consequences of Google's impending shutdown of Map Maker, calling for the search giant to create more transparency.
Google Trends Election Hub offers deep dive into search trends for 2016 candidates & political issues
Google says election-related searches for this election cycle are up 240% over 2012.
SearchCap: eBay AMP, Bing trivia & Google Doodles
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 13 link opportunities to pursue now Jul 5, 2016 by Andrew Dennis Need some great link-building ideas? Columnist Andrew Dennis has them for you — with examples from major brands to […]
Can moving to a new TLD boost search rankings?
One of the big questions in SEO today is how new TLDs (top-level domains), like .LIVE, .NEWS or .ATTORNEY, are affecting search engine rankings. While some believe that .COM domains are the only safe option, Google has insisted that generic top-level domains aren’t at any disadvantage in their search rankings’ algorithm. Rather than […]
SearchCap: Google assistant, AMP stats & Firebase app indexing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Meet Google assistant: A new search platform, rather than a gadget or an app May 18, 2016 by Danny Sullivan Think of it as Google 2.0. Google assistant is Google’s search […]
Florida court allows Google to be sued by publisher delisted as “pure spam”
Procedural ruling flies in the face of established legal precedent.
Trademark Court’s Impossible Order: Uber Told To Change Google Search Results
Judge tries to strike a balance but fails to understand the inherent problem at the heart of order -- controlling search outcomes.
Google Now Bugs Remove Cards From Users While Google Now Tests Custom Background Themes
Google Now has a bug where informational cards are not being displayed to some users. Plus, Google Now is testing geographically relevant background themes.
Bing Teams Up With CNN To Let Viewers Give “Real-Time” Feedback On 2014 Election Coverage
Bing is upping its political game, announcing today a partnership with CNN where users can give “real-time feedback” on CNN’s political coverage via Bing Pulse. According to the announcement, viewers will be able to vote on CNN broadcasts during the 2014 US elections, and all the way through the 2016 Presidential elections. [blockquote cite=”Bing Search […]
U.S. Search Award Winners Announced
The second-annual U.S. Search Awards were handed out last night during Pubcon Las Vegas. The awards were presented to agencies and individuals for outstanding achievements in the US search and digital marketing industries. Entries were judged by a panel of search industry experts such as David Szetela, CEO of FMB Media, Anne Kennedy, Managing Partner […]
SearchCap: Google Multilingual, Bing Ads Editor Update & Google DMCA At New Levels
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Search App Is Now Truly Multilingual Around the world millions of people are multilingual or partly so. In the US, census data reflect that 20 percent of the population speaks […]
Bing Maps Adds Hundreds Of Streetside & 3D City Images; Plus New HD Aerial Images
Bing announced a large maps update today, where they have added hundreds of Streetside images, 3D city images and new high resolution aerial images. Bing Maps now has over a 100 cities that support Streetside imagery available across America. The images are available in these cities: Alameda County, CA Fresno, CA Richmond, VA, Anaheim, CA […]
SearchCap: The Day In Search, April 1, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Releases Targeting Updates For Bing Ads Express Bing Ads today announced several updates for its small business solution, Bing Ads Express. This is the first big series of updates […]
Want News About New York In Yahoo News? Too Bad.
If you try to search Yahoo News for [new york], you will be out of luck. Yahoo News is returning an error that reads “we did not find results for: new york.” Here is a screen shot: Other states do work, such as Florida or California, but not New York. Why? We are not sure, […]
10 Key Takeaways From Meet The Search Engines @ SMX West
Another SMX is in the books! This show definitely had one of the most engaged attendee groups I have ever seen at any conference in recent memory. The polite, attentive search engine marketers weren’t there to just network and enjoy the San Jose sun. They were interested and looking for answers. And on day three […]
Zora Neale Hurston Google Logo Marks The 123rd Birthday Of The Harlem Renaissance Writer
Today’s Google logo is a tribute to one of the 20th century’s most celebrated African American female writers, Zora Neale Hurston. Best known for her novel Their Eyes Were Watching God, Hurston’s body of work included four novels, two book of folklore, and an autobiography. She also published a number of short stories, essays, articles […]
The Art & Science Of Storytelling As Told By Journalists
As SEO becomes more about good content and outreach becomes more about relationship building, the gap between link building and journalism continues to shrink. Where once I cursed my journalist background (because of the lack of job opportunities it brought me), I now adore it because it’s taught me how to tell great stories. Storytelling […]
Searching for The Super Bowl Start Time: 2013 Edition
Surely every organization managing an event site knows at this point that people want to know what time things start. And that those potential viewers are likely to turn to Google to find out. This year, Google just provides the answer right at the top of the page: February 3rd at 3:30 pacific. Just as […]
SearchCap: The Day In Search, September 11, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Must-Have Browser Tools For Link Builders Of all the tasks associated with content advocacy (I have never actually liked the term link building, and my business card has never included those […]
Restaurant Owner Slammed On Yelp For Supporting Obama
Over the weekend President Obama made a campaign stop at Big Apple Pizza in Ft. Pierce, Florida. The owner, Scott Van Duzer, is reportedly a registered Republican but is also a supporter of Obama. During a photo-op he bear-hugged Obama (with Secret Service permission). The story and the image (at right) received national media attention. […]
YP: Restaurants Remains Top Local Search Heading, Medical The Top-Spending Ad Category
Local publisher and ad network YP (the private-equity owned combination of AT&T Interactive and AT&T Advertising Solutions) has released its US-focused Q2 “Local Insights Report.” The data in the report are derived from searches conducted across the company’s multi-platform network: “563 million searches and nearly 11 billion impressions in Q1 2012 across the YP Local Ad Network’s 300+ online, mobile, […]
Meet The Man Who Makes Sure Google Maps Is Right
MercuryNews.com has a story on Blake Stephens, the man who is responsible for many of the Google Maps edits you see on Google Maps day. In fact, this man is a member of Google Maps’ collaborative cartography corps, where users use Google Map Maker to make corrections and adjustments to the details you see on […]
Two Weeks In, Google Talks Penguin Update, Ways To Recover & Negative SEO
It’s been about two weeks since Google launched its Penguin Update. Google’s happy the new spam-fighting algorithm is improving things as intended. But some hurt by it are still wondering how to recover, and there remain concerns about “negative SEO” as a threat. I caught up with Matt Cutts, the head of Google’s web spam […]
An Interview With A Google Search Quality Rater
Since at least 2005, Google has been using a large, worldwide focus group to help review its search results and the quality of the web pages that rank well in its algorithm. The people in this program are called Quality Raters and, as you can imagine, the work they do is important to search marketers […]
Google’s Holiday Gift To Webmasters: No Panda Updates Till Next Year
Yesterday, I made an assumption that Google would put all Panda updates on hold until after the holiday season. Google tweeted yesterday afternoon that there would be “no major Panda updates until the new year.” The last Panda update we had was labeled a “minor” update on November 18th and since then, it has been […]