Key takeaways from the Google AMA: RankBrain, Panda, Penguin, bots & more
From Panda to Penguin, authorship to HTTPS, search console and mobile index, here are my key points from the SMX Advanced talk with Google.
Topic: Gary Illyes
Google has stopped using authorship completely, even for in-depth articles
Authorship is now officially and completely dead. Gary Illyes from Google said authorship is not used at all at Google anymore.
#SMX Advanced keynote: Google’s Gary Illyes talks RankBrain, Penguin update & more
Day one of SMX Advanced concludes with the traditional Google keynote conversation covering the biggest issues in SEO.
Google says keywords in the TLD part of your URL are ignored for ranking purposes
After a controversial sponsored post on Search Engine Land, Google has said that they ignore the keywords in the TLD portion of your domain names.
Here’s my exclusive look into SMX Advanced, only 1 week away
Search Engine Land’s SMX Advanced, the only search marketing conference designed exclusively for experienced internet marketers, is returning to Seattle June 22-23. Here’s a preview of what to expect – while All Access Passes are currently SOLD OUT, you can still add yourself to the wait list and get notified once a ticket becomes available. […]
Search in Pics: SEO robots, Google fish tank & a koala
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. A Google fish tank: Source: Twitter YouTube Kids furniture: Source: Google+ Google sticky buns in a […]
SearchCap: Bing Ads upgrades, Google & Yahoo testing & SEMPO board
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads to support Expanded Text Ads: Shows new ads creator UIJun 7, 2016 by Ginny Marvin Advertisers will be able to run AdWords’ new longer text ad format on Bing, […]
SearchCap: Google mobile page speed, Google Now on Tap updates & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google says page speed ranking factor to use mobile page speed for mobile sites in upcoming monthsJun 1, 2016 by Barry Schwartz The speed of your mobile pages currently doesn’t impact […]
Google says page speed ranking factor to use mobile page speed for mobile sites in upcoming months
The speed of your mobile pages currently doesn't impact your mobile rankings, but soon it may, says Gary Illyes of Google.
SearchCap: 2 trillion Google searches, AdWords announcements & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google now handles at least 2 trillion searches per yearMay 24, 2016 by Danny Sullivan The search giant won’t say exactly how many trillions of queries it processes, other than it’s […]
SearchCap: Google assistant, AMP stats & Firebase app indexing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Meet Google assistant: A new search platform, rather than a gadget or an app May 18, 2016 by Danny Sullivan Think of it as Google 2.0. Google assistant is Google’s search […]
SearchCap: Google mobile-friendly tool, Bing Ads editor & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google launches their new mobile-friendly testing tool May 17, 2016 by Barry Schwartz Google revamped the mobile-friendly testing tool after its launch back in November 2014. Bing Ads Editor 11.0 debuts […]
Changing domain names in 2016: 10 easily overlooked steps that can save SEO
Moving your site to a new domain can be fraught with SEO issues, even without a redesign or CMS migration. Columnist Glenn Gabe has some insights on what issues to anticipate and how to handle them.
SearchCap: Google Maps controls, shopping ads & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps now with keyboard based navigation controls Apr 28, 2016 by Barry Schwartz Pan, zoom and find businesses on Google Maps without touching your mouse. How to help your sales […]
SearchCap: comScore data, link building & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Link building is a human endeavorMar 22, 2016 by Andrew Dennis The secret to getting valuable, high-quality links? According to columnist Andrew Dennis, it’s one-on-one interaction with another person. Evangelizing organic […]
Google Dance 2016: The recap post
Over 500 search marketers gathered at Google last week for a revival of its annual Google Dance celebration offering food, drinks, fun and knowledge.
SearchCap: SEO In 2016, Missed Campaign Opportunities & Google Adds Animal Sounds
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Agrees To Complicated Worldwide “Right To Be Forgotten” Censorship Plan Mar 4, 2016 by Danny Sullivan Google will ensure those within a country where a RTBF request was granted cannot […]
SearchCap: Bing Ads, NCAA On Bing & Google Image Filters
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Partners With NCAA To Deliver March Madness Predictions & Tournament App Mar 3, 2016 by Amy Gesenhues For the second year in a row, Bing and the NCAA are teaming […]
SearchCap: Google AdWords & Bing Ads Bugs, AMP Ranking Signal & Review Stars Bug
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: AMP Not Yet A Search Ranking SignalFeb 26, 2016 by Barry Schwartz In December, Google said AMP might become a ranking signal. It is not yet, but it still may […]
Google’s Classic Link Operator Showing Signs Of Being Turned Off For Good?
Google has said their link operator is not dead but continues to tell webmasters to use Google Search Console for the best Google link data source.
Google Won’t Provide SEO Certifications To Webmasters Or SEO Companies
Google will likely never provide SEO certification, and here is why.
Search In Pics: Google Dance Shirts, Google’s Micro Library & Revealing Screen Shot
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Penguin Awareness Day: Source: Google+ The Google Dance T-Shirts: Source: Instagram Google Madrid’s Micro Library: Source: […]
SearchCap: Google Core Explanation, Bing Updates & Bad Ads Report
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Explains What It Means To Be Part Of The “Core” AlgorithmJan 21, 2016 by Barry Schwartz To be core, the algorithm needs to be consistent enough to run by itself […]
Google Explains What It Means To Be Part Of The “Core” Algorithm
To be core, the algorithm needs to be consistent enough to run by itself without much worry that it won't work right.
Google Core Algorithm Updates Continue As SEOs Notice Weekend Google Update
Another Google update this weekend has been confirmed, but it is a core update, not Penguin.
The Google Dance Is Back For Search Engine Land’s SMX West Search Conference
After a hiatus since 2008, the "Google Dance" returns to the Googleplex, where Google will host a special event on March 2, 2016 for marketers attending Search Engine Land's Search Marketing Expo & Conference in Silicon Valley.
SEOs Confused, Puzzled After Google’s Mystery Update
Below is a summary of some of the questions, answers and additional confusion around the Google core algorithm update this weekend and the Panda news.
Google Panda Is Now Part Of Google’s Core Ranking Signals
Say goodbye to the typical Google Panda updates. Panda is now baked in as one of Google's core ranking algorithm.
Google Had A Major Core Ranking Algorithm Update This Past Weekend
Google has pushed a core ranking algorithm update over the weekend. Did you notice ranking changes with your websites?
Search In Pics: Stan Gets Shades, Google Speed Dating & Gary Illyes Black Hat
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. World’s Largest Android Marshmallow Mosaic: Source: Google+ Google’s Gary Illyes With A Black Hat (& His […]
SearchCap: Yahoo Gemini, Google Search Console & Penguin Update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Prep For The Pending Penguin Update & Ensure You’re Penalty Free In 2016Nov 17, 2015 by Erin Everhart The next Penguin update is coming soon, according to a Google […]
Search In Pics: YouTube Paper Rocket Ship, Baymax At Google & Matt Cutts As USB Drive
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.
SearchCap: Day Of The Dead Google Doodle, A PPC Agency View Of Ad Blocking & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Day Of The Dead Google Doodle Marks The Mexican Holiday Devoted To Departed Souls Nov 2, 2015 by Amy Gesenhues Today’s Google logo has been replaced with an illustrated “string of […]
Google: Next Penguin Update Should Happen By End Of 2015
Google's new real-time Penguin algorithm, version 4.0, will likely be released by the end of this year.
Search In Pics: GoogleBot Army, Disneyland & Back To The Future
In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.
Decoding GoogleSpeak
There's often a lot of confusion surrounding quotes made by Google representatives, but there doesn't have to be. Columnist Jenny Halasz discusses how to effectively analyze and interpret such statements.
Only 3 Weeks Until SMX Israel, Taking Place In Jerusalem
Don't miss the best search marketing conference in the Middle East, SMX Israel, on November 1, 2015, in Jerusalem.
Six Key Themes From “Meet The Search Engines” At SMX East
Contributor Eric Enge recaps a discussion with Gary Illyes (Google) and Duane Forrester (Bing) about the current and future state of search engines.
Google: New Algorithm Changes “Aggressively Targeting Hacked Spam,” May Impact 5% Of Queries
Company says searchers may see some search results pages that have fewer than the typical ~10 results.