Topic: Georgia

SearchCap: The Day In Search, February 25, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: McDonald’s & Cadillac’s Sochi Olympics TV Ads Spark Nearly 500K Online Searches Television advertising analytics firm iSpot.tv evaluated a number of key metrics for this year’s Olympic advertisers and found ads […]

Jackie Robinson Google Baseball Player Logo

Google.com is featuring a special Google logo, Google Doodle, for the 94th birthday of Jackie Robinson. Jackie Robinson is not simply being featured because of his outstanding career in Major League Baseball but because of his influence in the civil rights movement. He was the first black player in Major League Baseball, joining the Brooklyn […]

SEO

YP: Restaurants Remains Top Local Search Heading, Medical The Top-Spending Ad Category

Local publisher and ad network YP (the private-equity owned combination of AT&T Interactive and AT&T Advertising Solutions) has released its US-focused Q2 “Local Insights Report.” The data in the report are derived from searches conducted across the company’s multi-platform network: “563 million searches and nearly 11 billion impressions in Q1 2012 across the YP Local Ad Network’s 300+ online, mobile, […]

A Small Business Marketing Success Story: John Tuggle, Guitar Teacher

A small business can have millions of dollars in revenue and dozens of employees … or it can be a one-man-band, turning passion into a living. This month’s small business marketing success story is about the latter. Meet John W. Tuggle, a guitarist living in Athens, Georgia. John has been playing guitar for 17 years, […]

Search Google Maps At The Gas Pump

Google has struck a deal with a company called Gilbarco Veeder-Root, which makes what might be called “smart” gas pumps that include an Internet connection and a kiosk/screen. It would appear to be a deal with potential global reach. Users will be able to do certain types of searches and print directions and coupons from […]

SEO

The Search-Friendly Appeal Of User-Generated Content

Content comes in all types, lengths, and mediums. From an SEO point of view, we simply know that it’s important—no, crucial—to add content on a regular basis to our web sites. The content we add must be of value to our potential buyers. But truthfully, “writing content” is the most difficult and time-consuming part of […]

Oklahoma, Where The Google Comes Sweepin’ Down The Plain

From California, Google has spread out across the great land of the United States. New York! Washington! Arizona! And now which of the fifty nifty United States is Google heading to next? Oklahoma! Below, some news of Google’s plans for the Sooner State and well as a recap of what other states it has conquered […]

SMBs, Paid Search And Self-Service

One of the most challenging aspects of local search is small business (SMB) advertiser acquisition. Everyone is aware, especially Google, Yahoo and Microsoft, that the US SMB market is where the advertiser volume is: almost 99% of US businesses qualify as small businesses (here defined as < 100 employees). According to the US Small Business […]