Topic: Google Panda

SearchCap: The Day In Search, March 21, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Tell Search Engines What “Entities” Are On Your Web Pages Search engines have increasingly been incorporating elements of semantic search to improve some aspect of the search experience — […]

10 Key Takeaways From Meet The Search Engines @ SMX West

Another SMX is in the books! This show definitely had one of the most engaged attendee groups I have ever seen at any conference in recent memory. The polite, attentive search engine marketers weren’t there to just network and enjoy the San Jose sun. They were interested and looking for answers. And on day three […]

SearchCap: The Day In Search, February 19, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Google Maps Comes Out Of Preview Today Roughly last May at Google’s “I/O” developer conference, the company introduced an updated version of its desktop Maps experience. Since that time, it […]

SearchCap: The Day In Search, February 17, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Starbucks & The Economist Admit To Using Google+ For SEO More Than Social Last Friday, a New York Times report on Google+ spotlighted Starbucks and The Economist as two brands currently […]

The Donkey Cutts SEO Game: Avoid Panda & Penguins

Google’s head of search spam, Matt Cutts, is such a celebrity in the SEO community that one agency built a game for him named Donkey Cutts. The game works like Donkey Kong but replaces the objects based off of Google ranking signals. So you pick your character and then your goal is to reach the […]

SearchCap: The Day In Search, December 11, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Analyst Gives Both Google Now And Siri A “C+” Piper Jaffray financial analyst Gene Munster performed his now annual comparison of Google Voice Search/Google Now and Siri to determine which one […]

SEO Changed Forever In 2013. How To Adjust And Thrive In 2014

If there’s ever been any question that SEO marketers need to put user needs first, 2013 was the year the search engines made it clear. Nearly every innovation in search — algorithm updates like Google Hummingbird, SERP enhancements, social integrations — was aimed at creating a better experience for the searcher. These innovations require SEO […]

Penguin 5, With The Penguin 2.1 Spam-Filtering Algorithm, Is Now Live

The fifth confirmed release of Google’s “Penguin” spam fighting algorithm is live. That makes it Penguin 5 by our count. But since this Penguin update is using a slightly improved version of Google’s “Penguin 2” second-generation technology, Google itself is calling it “Penguin 2.1.” Don’t worry. We’ll explain the numbering nonsense below, as well as […]

Google May Be Updating Their Algorithm But They Won’t Confirm It

Today, September 4th, and last week, August 21st, there were huge spikes in chatter amongst the SEO and webmasters about the Google search results shifting and changing. In short, many SEOs and webmasters were complaining that their rankings in the Google search results have declined drastically. In addition, many sent me images of their analytics, […]

SearchCap: The Day In Search, August 28, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Gets 5,000 Reconsideration Requests Per Week Google’s head of search spam Matt Cutts announced in a recent video answer that Google receives about 5,000 reconsideration request per week through Google […]

SearchCap: The Day In Search, August 7, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New Research Says Search Engines Have Little To Do With Promoting Pirated Content A new research paper authored by Matt Schruers and published by the Computer & Communications Industry Association argues […]

SearchCap: The Day In Search, July 31, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Reportedly Testing Local News Card For Google Now Google is reportedly testing a local news “card” for its Google Now predictive search product. Quartz first reported on the project, and […]

Google: Links In Press Releases Should Use Nofollow Like Paid Links

Friday we broke the news that Google updated their link schemes webmaster guidelines. Now that the dust has settled, I aimed at getting more clarification on what Google meant by the new example around keyword-rich anchor text links within articles or press releases. The specific line in the link schemes document is: Links with optimized […]

SearchCap: The Day In Search, July 25, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Yandex Q2 2013 Revenue Up 35% From This Time Last Year Russian search engine giant Yandex released its Q2 2013 financial results today, reporting revenues at RUR 9.2 billion or $281.2 […]

SearchCap: The Day In Search, July 19, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search In Pics: Glass Jeopardy, Yahoo Blimps & Matt Cutts With Stormtrooper In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat […]

SearchCap: The Day In Search, July 12, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Schmidt: Hollywood Should Take Content Pirates To Court Google’s Eric Schmidt says that the entertainment industry should focus on taking content pirates to court, rather than just trying to get […]

Google Update Underway: But For Payday Or Panda?

There appears to be an update underway, one that will be rolling out over a “multi-week” timeframe according to Google’s head of search spam, Matt Cutts. The update was announced by Matt on Twitter in response to a question about why some of the search results look spammy. Matt replied saying, “Yup we saw that. […]

SearchCap: The Day In Search, June 18, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: DuckDuckGo Passes 3 Million Searches, Just 8 Days After Hitting 2 Million Another week, another traffic record in the alternative search engine space. DuckDuckGo (DDG) tweeted this morning about its latest […]

SearchCap: The Day In Search, June 17, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Matt Cutts: Stock Images Do Not Impact Search Engine Rankings Google’s head of search spam, Matt Cutts, said in a recent video that using stock images from a stock image […]

SearchCap: The Day In Search, June 12, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: George Bush “Miserable Failure” Google Bomb Back, This Time In Knowledge Graph The Google Bomb is back! Searching for [miserable failure] in Google now returns George W. Bush’s knowledge graph in […]

SearchCap: The Day In Search, June 7, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Image Extensions: Early Reactions & In-The-Wild Examples The PPC world is abuzz over the news that Google opened its beta for image extensions, which allow AdWords advertisers to include images […]

SearchCap: The Day In Search, June 5, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Will Copycat Google AdWords Enhanced Campaigns With New Bid Adjustments It shouldn’t come as a surprise that Microsoft is adjusting the Bing Ads platform to play nicely with AdWords […]

SearchCap: The Day In Search, June 4, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search Your Own “Pins” On Pinterest Pinterest announced a new, useful search feature that allows you to filter your search results to just your own Pins. You can now search for […]

SearchCap: The Day In Search, April 16, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: SMX Advanced Agenda Posted – Register Now & Save with Early Bird Rates! Join the most accomplished search marketers in the world at SMX Advanced, June 11-12 in Seattle. Check out […]

SearchCap: The Day In Search, April 10, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Says Product Ads Are Coming This Summer (U.S. Only) Today Bing Ads announced on its Developer blog that they plan to roll out Product Ads in the U.S. sometime […]

Google Finally Discontinues The Blocked Sites Feature

After over a year of the blocked sites feature not working, Google has officially declared they are discontinuing the feature — two months after Google promised it would return. Google introduced blocked sites in March 2011 after struggling with various ways to allow searchers to block sites from showing in the search results. Google has […]