YouTube keyword research: Boost your video visibility
A comprehensive guide to finding keywords for your YouTube videos. Includes pro tips and advanced strategies.
Topic: Google Video
Refreshing content: How to update old content to drive new traffic
Don’t let good content go to waste. Here’s why refreshing old blog posts and pages is key to staying relevant and driving organic traffic.
Google’s Demand Gen upgrade: Key changes and success strategies
From smarter prospecting and remarketing to new ad formats, here’s what you need to know about Google’s evolving Demand Gen campaigns.
This day in search marketing history: February 24
Google unleashes the Panda update, plus: E-A-T patent, AMP Top Stories, Overstock's Google penalty, optimize by conversions and more
This day in search marketing history: February 20
Google stops supporting meta news keywords tag, plus: Google Ads tweaks mobile speed score algorithm, Voluntary Code of Practice and more
This day in search marketing history: January 22
Google deduplicates featured snippets, plus: Facebook and Twitter signals, blacklisting domains, Wikipedia nofollows links and more.
How video SEO can boost your overall digital marketing strategy
Uncovering video opportunities to increase traffic, boost engagement, improve conversions and produce more helpful content.
Google To Shut Several Search APIs In February
Google to close the Google Patent Search API, Google News Search API, Google Blog Search API, Google Video Search API, Google Image Search APIs on February 15.
Google Sending Searchers To Nonexistent Videos
Can't find that video that Google listed in your results? It's not you. It's Google.
How YouTube Will Escape Google’s New Pirate Penalty
Google has announced that it will soon penalize sites that are repeatedly accused of copyright infringement. But one site in particular doesn’t need to worry: Google’s own YouTube. It has a unique immunity against the forthcoming penalty. POSTSCRIPT: Please also be sure to read our follow-up article, Google: Many Popular Sites Will Escape Pirate Penalty, Not […]
Google To Discontinue iGoogle, Once Google’s Fastest Growing Product
Google announced they are shutting down several products as part of their “summer spring cleaning” efforts. One of those products is iGoogle, once known to be Google’s faster growing product. In fact, iGoogle at one point accounted for 20% of all visits to Google’s homepage! Now, Google decides to kill it off on November 1, […]
To Understand Google Favoritism, Think “If Google+ Were YouTube”
Google’s favoritism of Google+ in its new Search Plus results is just the latest in the line of favoritism it has done with vertical search? It’s not, because Google hasn’t really favored itself with vertical search. It is favoring itself with Google+, and that’s why things are so disturbing. Vertical Search Is What Search Engines […]
SearchCap: The Day In Search, August 11, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Game On: Google+ Now Offers Games You knew it was coming: Google+ now includes games. According to a screenshot posted on Google’s announcement, there are currently 16 games available at launch, […]
SearchCap: The Day In Search, August 10, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Gives Image Search A New Look Yahoo’s Image Search is sporting a fresh look today that presents the image results in a cleaner, more organized fashion. Do a search and […]
SearchCap: The Day In Search, May 23, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Buys Sparkbuy: Comparison Shopping Site Now Closes, Team Remains Google has acquired Sparkbuy, a comparison shopping site that has focused on laptops. The site closed today as part of the […]
SearchCap: The Day In Search, April 25, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Instant Provides A Hint For Local & Mobile Optimization Undoubtedly, you may have seen Google’s Instant Preview interface which provides glimpses for webpages listed in SERPs. What you may not […]
SearchCap: The Day In Search, April 18, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Demand Media: Panda’s Impact On eHow.com “Significantly Overstated” Demand Media says recent reports have “significant overstated” the impact of Google’s Panda update on eHow.com, its flagship website. In a brief statement […]
Google Tells Video Users To Move Over To YouTube
Many outlets, starting with Allan Stern at CenterNetworks, reported over the weekend that Google Video is finally doing away with hosting. Two years ago the service stopped allowing new video uploads but said it would continue to host videos that had already been uploaded to the system. No longer. Everything must be downloaded and moved […]
25 Things I Hate About Google, Revisited 5 Years Later
Five years ago, I wrote a story called “25 Things I Hate About Google.” It went viral, to my surprise. I thought it was worth revisiting that story on its five year anniversary, to see how many of those “hates” have been fixed. So let’s dive in!
How To Remove Your Personal Information From Google
As our culture continues to move online, personal information about us that previously may have only been seen by our friends and family is increasingly shared in public spaces on the internet. What can you do if you search for your name on Google and find information you’d rather keep private? Or find yourself or […]
SearchCap: The Day In Search, November 2, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Says Its New Facebook Like Integration Really, Really Is Live The Bing Search Blog officially announced that the Facebook integration on Bing is live. Last week, we reported some were […]
At Google Images, “G” Is For “Girls In Bathrooms”
The launch of Google Instant last month drew new attention to what Google suggests that people search for — and what it purposely omits to keep things family friendly. But over on Google Images, some of the suggestions that appear as you type are more of the soft-porn variety. Girls Gone Wild On Google Here’s […]
Report: Google’s YouTube To Offer Streaming Pay-Per-View Hollywood Rentals
Google plans pay-per-view films from the Financial Times reports Google is in talks with several major Hollywood film companies to offer a pay-per-view service of their films. Reports say that the streaming movie service from YouTube will bring these movies to online consumers at about $5 per movie. The movies would not download to the […]
Let’s Celebrate Google’s Biggest Failures!
“We celebrate our failures,” Google CEO Eric Schmidt said yesterday when speaking at the Techonomy confernce, in response to the surprise closure of his company’s Google Wave product. When it comes to failures, Google’s celebrating more than you might realize.
Meet The New Google Look & Its Colorful, Useful “Search Options” Column
After months of testing, Google is releasing a new look-and-feel for its search results today, a three column design that provides a permanent menu of search options and tools to help searchers refine their queries. Google also gains a freshly-updated logo along the way. The new user interface — UI for the tech crowd — […]
SearchCap: The Day In Search, February 24, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Class Action Lawsuit Filed Against Yelp Alleging “Extortion” It must be the season for litigation. Two class action law firms have filed suit in Los Angeles federal court claiming that Yelp […]
Italian Court Finds Google Execs Guilty Of Violating Privacy Code
Three Google executives have been found guilty of criminal charges over a bullying video that appeared on the Google Video service. Google has responded with a blog post pledging to appeal the convictions and suggesting that they undermine “the very principles of freedom on which the Internet is built.” The video involved a youth with […]
SearchCap: The Day In Search, December 14, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: URL Shorteners Come To Google & Facebook Google announced a new URL shortening service Goo.gl. It doesn’t replace Bit.ly and others because it only works right now with the Google Toolbar […]
Google Video Adds Cartoon & Slideshow Search Filters
Google Operating System noticed that Google Video added two search filters to the search options side bar. One option is to filter for videos that are slideshows and the other is to filter for videos that are cartoons. Here is a picture of those new search filters: I am not sure how good these filters […]
Google Dashboard Offers New Privacy Controls
Google has launched a new privacy dashboard — technically just called Google Dashboard — that gives users quicker access to, and more control over, the personal information stored in Google’s databases. The dashboard is a one-stop shop for managing this data and the settings that are associated with the Google products you use when signed […]
Up Close With Google Search Options
Now that Google Search Options has added new features, I thought it was a good time to revisit how everything works — and in some cases, doesn’t work. Let’s get up close and personal with all the filtering options! NOTE: See Meet The New Google Look & Its Colorful, Useful “Search Options” Column for important […]
Google Execs Looking At Potential Jail Time If Convicted In Italian Privacy Case
Right now there’s a court case in Italy that involves Google executives, who are being tried for violating Italian privacy laws. The case illustrates international conflicts of law issues and challenges for companies doing business (via the internet) in multiple nations with differing cultures and corresponding legal rules. In a less serious way Google has […]
SearchCap: The Day In Search, September 4, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Month: European Edition There’s a lot going on in the European search market. Starting today we will bring you a monthly update on Search Engine Land of European search news, […]
SearchCap: The Day In Search, June 8, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics To Speak Bing Soon The Google Analytics Blog announced that they are currently adding support for Bing in the search referral reports. I actually noticed Bing showing up in […]
Useful Search Options Comes To Google Video
Google Operating System noticed Google Video added the search options feature that recently came to Google Web Search. The search refinements, which are viewable by first conducting a search on Google Video and then clicking on “Show Options” include: TV View: List vs Grid View Video Duration: Short (0–4 min.), Medium (4–20 min.) or Long […]
SearchCap: The Day In Search, May 6, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Optimize Feeds To Maximize Your Exposure In Shopping Engine Results Each day millions of online shoppers turn to comparison shopping engines (CSEs) to compare prices, read reviews, research products […]
SearchCap: The Day In Search, April 22, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google Video Updates Search Results Design
Google Video has updated the search results design and interface recently. The new design shows search results along the left hand column and the selected video on the right hand side. The video on the right hand side expands and contracts based on the size of your browser window. It also displays the video’s title, […]
SearchCap: The Day In Search, March 30, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google Kills Video Ad Units After Poor Performance
The Inside AdSense blog announced that Google will be discontinuing the Google Video units. Google Video units launched in October 2007 but due to not living up to the expectations Google hoped for, Google is going to “retire” the feature by the end of April. In fact, many publishers were recently not happy with the […]