How to repair your Google search results and reclaim your online reputation
Learn three steps for removing or suppressing negative Google search results that harm your brand's reputation.
Topic: Google
Google adds new vehicle listings structured data
With this new structured data, Gogole launched a new rich results report and testing tool support for the markup.
Does Google’s helpful content update penalize AI content?
Create high-quality AI content that meets Google's guidelines. Learn how to balance automation with a human touch for SEO success.
Top link-building insights heading into 2024
Optimize your link-earning strategy for better rankings in the new year.
Search Engine Land Awards 2023: Complete finalists list
We're excited to announce the nominations for this year's Search Engine Land Awards. Winners will be announced Oct. 23.
Google Ads serving/spending issue resolved after almost 3 days
Late Friday afternoon, Google has told us the issue with Google Ads has been resolved.
What is RGSP? Google’s Randomized Generalized Second-Price ad auctions explained
A deep dive into why the DOJ thinks RGSP makes ad auctions unfair, and why Google believes it creates a better user experience.
How communication issues prevent you from getting buy-in for SEO
Has your CEO or CFO rejected your SEO budget? Here’s why you should think about your conflict in terms of communication and safety.
5 reasons Amazon Ads is better than Google Ads for ecommerce
Learn why you should leverage Amazon Ads for ecommerce and how it outshines Google Ads when it comes to conversions, ROI and long-term value.
Google Search officially stops indented results
Google's Search Liaison confirmed Google stopped indenting search results a "few weeks ago."
Google Search Generative Experience can now create images
Plus Google SGE can provide written drafts.
Google Ads rolls out new tool for centralized access to all first-party data
Google Ads Data Manager is initially launching in Google Ads to make it easier to use enhanced conversions and customer match
LLM optimization: Can you influence generative AI outputs?
Get a glimpse into the future of SEO as it intersects with AI. Uncover potential strategies and challenges in influencing AI-powered search.
Share of search: The SEO metric you can’t ignore
Unlock the true potential of SEO with share of search. Learn why this metric matters and the role of brand search in proving SEO's value.
AdMob policy update: Indirect monetary items can now be offered as rewards
Marketers can now implement incentives like discounts, loyalty points, and complimentary shipping in their ad units to improve engagement.
Google Ads is investigating problem affecting a ‘significant subset of users’
Some advertisers have reported that their ads have been disapproved by the platform as a result of the ongoing issue.
Is your brand guilty of greenwashing in your Google Ads?
Monitor your Google Ads account for greenwashing claims and ensure your messaging aligns with your brand's environmental efforts.
Google Ads rolls out Demand Gen to all customers globally
The new AI-powered tool, which was designed specifically for social platform advertisers, includes new features, inventory and insights.
5 behavioral strategies to make your content more engaging
Transform your content into a powerful engagement tool. Learn how to craft compelling content that resonates with your target audience.
Google-Extended does not stop Google Search Generative Experience from using your site’s content
Instead, you need to block SGE by blocking Googlebot completely.
Google testing more subtle Search Generative Experience design
This "lite" version as some are calling it fits better with the current traditional search results.
X (Twitter) users report new ad format that can’t be blocked or reported
The new ad product cannot be liked or shared, does not carry an 'ad' label and has no associated accounts to identify who the advertiser is.
How the Google antitrust lawsuit can impact advertisers
Explore the potential impact of the Google antitrust lawsuit on advertisers and the digital advertising landscape.
Google Keyword Planner drops keyword forecasting
Individual and ad group keyword forecasting were quietly removed weeks ago due to low usage, according to Google's Ginny Marvin.
Future-proofing digital experience in AI-first semantic search
Get ahead of the curve and deliver a seamless user journey with these 10 AI-driven semantic search strategies.
Google resolves indexing issue with new content after nearly 6 hours
Google confirmed the issue and said it delayed the indexing of newly published content between 1:30 pm and 7:20 p.m.
Google Ads, Search and Chrome bosses discussed to boost ad revenue in emails
The documents have been made public by the Department of Justice as the federal antitrust trial continues.
Google releases October 2023 broad core update
This is the third Google core update of 2023. The rollout is expected to take up to two weeks to complete.
Google Analytics 4 adds new features to improve data security and report accuracy
Marketers can now redact client-side text and exclude Google data signals from reports and explorations.
Best of the Bot: Write Google RSA ads for car diagnostic services
A human asks Search Engine Land's ChatBot for 15 Google RSA ad titles and descriptions. Here's the answer.
How research on learning can help you understand advanced SEO concepts
Discover how active recall and cognitive load theory can transform your understanding of complex SEO concepts.
Analysis: FAQ rich results show on 17% of Google SERPs, down from 54%
FAQs rich results mostly only show for well-known, authoritative websites – but it's still possible to earn them.
Google unleashes October 2023 spam update
Google said this update improves its "coverage in many languages and spam types" and will roll out over the next few weeks.
Google bringing Bard to Google Assistant
This will be released in the "coming months" on iOS and Android, Google said.
How to survive and thrive in a Google helpful content world
Was your website impacted by Google's latest helpful content update? Learn how to assess, adapt and recover with these top seven tips.
Top 5 ways to stay up to date on paid search trends
Stay on top of crucial updates in paid search. Discover five effective ways to stay informed about the latest trends and changes.
Impact of the Google September 2023 helpful content was big for the SEO industry
Overall, the tools did not show as much volatility with the helpful content update than it did with core updates - but this was a big update.
How SEOs can detect and address user data leaks
Discover the hidden dangers of user data exposure and why SEOs play a crucial role in data safeguarding and privacy protection.
Fashion ecommerce: How to analyze search demand and forecast trends
Here's how a holistic, search data-led approach can help fashion ecommerce brands boost value creation and SEO impact.
Offline conversion tracking to boost lead gen strategies
Find out when and how to incorporate offline conversion tracking effectively and learn from lead gen success stories.