5 ways Google and YouTube advertisers can protect their brands
How to stay on top of brand safety and suitability on YouTube and the Google Display Network.
Topic: Google
Google AdSense unveils major changes to how it pays publishers
The platform has said its new approach to paying publishers offers more transparency in the media-buying process.
Alternative facts? Google denies rushing out Bard at trial
Google yesterday tried to rewrite history, claiming Bard wasn't rushed out to upstage Microsoft. But facts aren't on Google's side here.
How to optimize your product feeds with ChatGPT and FeedGen
Maximize your sales potential with AI-driven product feed strategies. Find out how ChatGPT and FeedGen can transform your PPC efforts.
Hosting third-party content: What Google says vs. the reality
Money-making strategy or SEO pitfall? Learn how to make the most of third-party content partnerships while staying within Google's guidelines.
Google fixed a bug with the October 2023 core update impacting Discover traffic
Some sites may see an increase in their Discover traffic starting soon.
Bitter, cynical Verge article blames SEOs for ruining the internet
What kind of publication would spend their time smearing an entire SEO industry for traffic and profit? The Verge.
Google rolls out generative AI tools for product images in the U.S.
Advertisers in America can now create and edit product images in an instant using Product Studio.
Ex-Google Search head worried his team was ‘too involved with ads’
Google declared a Code Yellow in 2019 when it looked like the company might not meet quarterly search revenue goals. Ben Gomes had concerns.
Google adds small business attribute and other information to business profiles and shopping listings
Google is also rolling out Product Studio.
20 most profitable Google queries revealed during antitrust trial
iPhone and car insurance related search terms made Google the most revenue, according to a new trial exhibit.
How to create linkable assets with ChatGPT
Stop overloading journalists and content creators with studies they don't care about. Create assets that add value for their readers.
Google says mobile-first indexing is complete after almost 7 years
Google said it will turn off the indexing crawler information in the settings page in Search Console.
Report: Generative AI violates copyright law, rights of news publishers
News publishers are concerned that AI answers will replace Search traffic, leading to less revenue, lost jobs and other damages.
Top data errors that cause Google Shopping to disapprove products
The leading causes of Google Shopping disapproving products, according to new research by DataFeedWatch.
Google Ads pop-up survey disrupting advertisers trying to pause campaigns
Advertisers have asked Google not to show the survey until after they have finished pausing their ad campaign.
AI-generated content in 2024: How to excel and where to exercise caution
The future of content strategy lies in harmonizing AI efficiency with human creativity. Learn how to achieve this balance today and beyond.
Visual optimization must-haves for AI-powered search
Boost your SERP visibility with this three-step strategy for optimizing visual assets and gain SEO insights from a real-world case study.
9 ways to stay on top of the latest SEO trends
Enhance your SEO expertise with these reliable methods for staying updated on industry news and best practices.
Google Bard can now respond in real time
There is a setting to turn this real-time response off.
Google CEO details how Chrome helped grow Google Search
We also now know exactly how much Google paid to be the default search engine on multiple devices and browsers: $26.3 billion in 2021.
Digging deeper into the E-E-A-T Knowledge Graph 2023 update
More insights into the E-E-A-T Knowledge Graph 2023 update, the evolution of Knowledge Panels and the importance of E-E-A-T signals.
Best of the Bot: Create an SEO plan for a digital marketing agency
A human asks Search Engine Land's ChatBot to create a content marketing and SEO plan. Here's the answer.
Google fixes issue with serving Search results
Google said you may see an error page when doing a search.
Google adds search themes to Performance Max
Search themes are a new, optional signal that let you add information about customers or your business in Performance Max.
Google Maps new search results makes photos significantly more important
This is a new "photo-first" search result layout where business owners need to pay more attention to the photos that show up for their business listings.
Reassessing the role of links in SEO: What data tells us
Is your SEO strategy too focused on backlinks? Here's what the data reveals about the relationship between links and search rankings today.
Google Ads testing new overview dashboard for advertisers
Google confirmed this is an experiment they are trying with a select number of advertisers.
Google rolls out about this image and more SGE links
Google said the links in SGE AI answers are from high-quality sites.
Google AR beauty ads now let brands promote lip, eye products
"After interacting with AR Beauty on Google, shoppers are more likely to spend more time on the brand's site and potentially take action."
Google syntax graph merge for structured data
This allows you to use different syntaxes that can now connect together.
Data providers on the Google October 2023 core and spam update
This was a very big set of Google updates, here is an analysis.
Inside Google’s massive 2023 E-E-A-T Knowledge Graph update
Dive deep into the latest Knowledge Graph update's impact on person entities and how Google's focus on subtitles enhances E-E-A-T signals.
Mastering content quality: The ultimate guide
Go beyond the basics of content quality. Explore the keys to creating content that stands out, connects, and builds trust.
Google search revenue rises 11%, solid increase in total ad revenue
Alphabet Inc., Google’s parent company, is almost back in double-digit growth, indicating that ad spend is beginning to stabilise.
Google testing ads between organic results?
Sponsored posts have been spotted where the third and fifth organic positions usually run in Google's search result pages.
Survey: Marketers reducing ad platform investments
Meta is experiencing the largest increase in expected investment, while Google will be flat, according to a Search Engine Land survey.
Google investigating Display & Video 360 issue
The issue is currently being investigated and an update is expected "shortly".
Google rich results for events removed from search snippets
You may have noticed a reduction in clicks from Google Search related to this change.
Study: Blogs appear most often in top Google positions
Blogs appear 23% of the time in the top 5 positions of Google Search, excluding home pages, according to BrightEdge data.