How to fix a suspended Google Merchant Center account
Identify why your Merchant Center was flagged, audit your site and feed, and fix issues before requesting a review.
Topic: LegitScript
How to run compliant, effective medical and mental health ads
See how to target the right searches, avoid policy violations, and improve landing pages to drive more patients and clients.
Google Ads loosens prescription drug term restrictions for non-promotional use
Google will now allow limited non-promotional use of prescription drug terms in ads, while keeping keyword certification rules the same.
This day in search marketing history: February 20
Google stops supporting meta news keywords tag, plus: Google Ads tweaks mobile speed score algorithm, Voluntary Code of Practice and more
Google updates ad policies to allow more CBD promotions
CBD advertisers in California, Colorado, and Puerto Rico can apply for certification beginning in January.
You can’t advertise that: The big list of prohibited ads across social and search platforms
To get ads approved in a timely manner, brands need to know what content is allowed, what’s restricted and what’s prohibited. we put together this cheat sheet to help.
Google took down 2.3 billion bad ads, 1 million ad accounts in 2018
The number of removed ads was down, but banned advertiser accounts nearly doubled from 2017.
Bing to require LegitScript certification for addiction recovery advertisers
Drug and alcohol addiction recovery centers will have to be certified before running an ad campaign and can no longer use lead generators.
SearchCap: Google’s latest algorithm update, local SEO myths & the Mary G. Ross doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google extends added character benefits of Responsive Search Ads to text adsAug 9, 2018 by Ginny Marvin The new text ad format will continue to roll out this fall. In the […]
SearchCap: AdWords rehab ads return, Google job listing penalties & mobile-first indexing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google may issue manual actions over job schema on expired job listingsApr 17, 2018 by Barry Schwartz You’d better remove job listings from your website shortly after you fill those positions, […]
Google partners with LegitScript to certify addiction treatment center advertisers
After suspending rehab facility advertisers last year, Google will begin accepting these ads once again in July -- but only from certified providers.
Google To State AG’s: We’ve Blocked Over 3 Million Bad Ads From “Rogue Online Pharmacies”
As part of its response to a potential subpoena by the Mississippi attorney general and accusations from The National Association of Attorneys General (NAAG) earlier this month that Google facilitates the sale of drugs without a prescription, among other illegal transactions, Google legal director, Adam Barea, says the company has blocked or removed from its systems more […]
SearchCap: The Day In Search, August 5, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Buys Video Compression Company On2 Earlier today Google announced that it had acquired On2 Technologies in a stock deal worth approximately $106 million. There’s little true information about how Google […]
Report: 90% Of Bing’s Internet Pharmacies Search Ads Lead To Rogue Sites
A report (PDF) by LegitScript and KnujOn claims that of the prescription drug and online pharmacy search ads on Bing (i.e. adCenter), Microsoft’s search engine, 89.7% led to “rogue” Internet pharmacies. By “rogue” they mean Internet pharmacies that fall into the categories of: Those that facilitate the sale of prescription drugs, including controlled substances, without […]