Topic: Morgan Stanley

SearchCap: Google Pays Apple $1B, comScore Report & SEO Content

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Down 1 Billion PC Searches From 2014, But Mobile Volumes Likely Way UpJan 22, 2016 by Greg Sterling December desktop search rankings from comScore came out yesterday. Bing gained slightly […]

Court Documents Show Google Paid Apple $1 Billion For Safari Default Placement

In 2013, Morgan Stanley and Macquarie Capital estimated that Google was paying Apple around $1 billion annually for the privilege of being the Safari default search engine. Turns out they were right. According to a Bloomberg report citing court documents and testimony in Oracle’s copyright suit against Google, “Apple received $1 billion from its rival in […]

Prediction: Apple Will Not Renew Google As Safari Default Search Engine

I’m going to predict that Apple and Google will not renew their Safari default search deal in the U.S. Both parties now have reasons not to renew. We don’t know precisely when their deal is up, but we know it’s this year. Previously, The Information reported that Microsoft and Yahoo are independently competing for the Safari business and that Apple’s Eddie Cue is […]

SearchCap: The Day In Search, February 25, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: McDonald’s & Cadillac’s Sochi Olympics TV Ads Spark Nearly 500K Online Searches Television advertising analytics firm iSpot.tv evaluated a number of key metrics for this year’s Olympic advertisers and found ads […]

SearchCap: The Day In Search, February 1, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: French Court Fines Google $660,000 Because Google Maps Is Free Google faces a $660,000 fine after a French court ruling that the company is abusing its dominant position in mapping by […]

SEO

Survey: Gen Y Accessing Web On Mobile More Than PC

Many marketers continue to think that the mobile internet is still too small to be worth attention. Indeed, on a global basis the mobile web represents less than 5 percent of all internet traffic, according to StatCounter. (See Royal Pingdom on usage in specific regions.) Two months ago Forrester Research issued a report dismissing location-based […]