BuzzSumo: The definitive guide
A complete guide to the popular content marketing tool, BuzzSumo. Includes a detailed tutorial and lots of "pro tips".
A complete guide to the popular content marketing tool, BuzzSumo. Includes a detailed tutorial and lots of "pro tips".
Plus, how to adjust your expectations and campaigns for iOS 14
Shimon Sandler has a long history in the space, working at some of the most well known agencies and brands in the US.
Like Sunday's and yesterday's doodles, the animated image leads to a "where do I vote" query and surfaces an interactive tool to find polling locations.
YouTube will also air live coverage of the elections starting at 7:00 p.m. ET on November 8.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New: Connect Your Google+ Business Page To Your Google Maps Listing Google has now enabled those with Google+ business pages to connect their page to their local business listing on Google […]
Bing has rolled out a new music video search results page today. From now on, when searching for a music video by song title, artist or album, users will see the following box at the top of their search results, showcasing the “most popular” music video related to the search, along with details and a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: ChaCha Defeats Google, Bing And Siri In “Answers Quality” StudyA study published today by Indiana-based Butler University compared the performance of a range of search engines and Q&A sites on mobile […]
Even though Google has launched a smartphone bot to improve mobile search results and the user experience on smartphones, it doesn’t mean that everything in mobile SEO has changed. Google is still detecting what handset users are searching from, and adapting the results that they send based on the handset; some phones are set up […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Content Strategy Tuesday, Improve Paid Search on Thursday – Webcasts this week Search Marketing Now, our sister site, will host two webcasts this week. Tomorrow, November 1, Maria Pergolino of Marketo […]
Lady Gaga and Snooki … err, Nicole … from MTV’s Jersey Shore were among last year’s hottest Halloween costume searches. Are they back this year, or have other pop culture icons replaced them? Let’s take a look at the hottest 2011 search halloween costume searches, courtesy of a few different sources from Google to one […]
Tonight Christian Oestlien, the Ads Leads for the Google+ Project, posted a message along with a brief YouTube video about future Google+ plans on his Google+ account. The video is just over a minute, but Christian covers a variety of topics. The most important of which is that users should refrain from creating business profiles. […]
Today, Google News did a post about the death of Osama bin Laden. Disappointingly, it offered no statistics on what was most read, shared, topics most covered. The post did share a “sample” of 100 links to coverage about Osama bin Laden from representative sources. So, I decided to go where Google didn’t — to […]
How badly does Yahoo want to skip ahead to the forefront of media and social check-ins? Badly enough to spend a reported $20 to $30 million to buy TV check-in service IntoNow, which launched its iPhone-based service just 12 weeks ago. IntoNow’s main “secret sauce” is the proprietary “Soundprint” technology that recognizes television shows by […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: DIY Link Building, ‘Sexier’ Google Analytics & More Is it possible — and smart — for anyone outside of link building consultants/agencies to successfully scale a link building […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: Not Optimizing For Bing-Yahoo Means Loss Of Traffic From an SEM-SEO resource-allocation perspective focusing on Google historically made lots of sense for small and even medium-sized firms. Some firms didn’t […]
GTVHub reports that Google TV is now being blocked by Viacom. Shows such on popular networks such as Comedy Central, MTV, VH1, and Nickelodeon are not viewable via the Google TV. Previously, ABC, CBS and NBC blocked Google TV and so did Fox many of those channels returned to Google TV soon after. Viacom, which […]
After less than a week since its release, three of America’s largest television networks have started blocking Google TV users from watching video content on their web sites. Sort of. While ABC and CBS keep Google TV viewers out, as does Hulu, NBC actually still seems to let them in. Below, a visual look at […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: QR Codes: Are You Ready For Paper-Based Hyperlinks? You’ve probably seen them in newspapers, magazines or other paper-based publications: two-dimensional bar codes, called quick response codes (QR codes). What are they? […]
The days of search engines merely being a middle man are over. Search isn’t about sending users to the right web page, it’s about getting them the information they want as soon as possible — sometimes it’s a web page, but it might also be a sports score, movie showtimes, election information, or some other […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Helps LeBron James Make His Decision On Live TV Once again taking advantage of top trends in pop culture and social search, Bing.com is hoping to shoot and score a […]
Google, Yahoo and Bing, among many others, are offering cash donations and resources to assist with disaster relief in Haiti. Here’s our earlier coverage of online resources. You can also find images of post Earthquake Haiti from Bing Maps and Google. Google has a full-blown disaster relief center with a wide range of updates, free […]
I guess Derek Powazek isn’t done with attacking SEO. Now he’s published an SEO FAQ page which, sorry, really doesn’t provide much FAQ about SEO. So what the heck. I’ll deconstruct it. Be sure to also read my previous post, An Open Letter To Derek Powazek On The Value Of SEO. What’s SEO? First, any […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Get More PPC Traffic For Less Money Search advertising success is defined by relevance. The concept of relevance is broad, but logical: it’s the relationships between advertiser, keyword, ad […]
One of my favorite sessions at the search conferences I’ve programmed for a decade now has been the Evening Forum. It’s been over two years since I last held one, and I’ve brought it back for our SMX East search engine marketing conference this Oct. 5-7. There’s no agenda to the Evening Forum, which will […]
Microsoft’s ad campaign for Bing took a(nother) turn for the clever tonight on The Daily Show with a new campaign called “Fast Forward.” It’s the first in a week-long run of advertising that will see Microsoft paying for several minutes of commercial time, only to air a 30-second spot in place of several ads. The […]
In this session, a look at how branding interacts with search. How do those searching by brand differ from those searching for generic products? How can branding support search? How can search improve branding? These issues and more. Click the play button below to begin listening to this podcast. [audio:https://searchengineland.com/audio_assets/west09/SearchandBranding.mp3] Moderator: Sara Holoubek, Consultant, Columnist […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
We all know the history of the Viacom and YouTube litigation: users relentlessly uploaded clips of The Daily Show and other premium content to YouTube. Viacom didn’t like the “settlement” deal Google offered after it acquired the site and so Viacom sued for a billion dollars in copyright violations. That suit may partly succeed or […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
This month in our continuing series of interviews of inhouse SEMs, we speak with Kieran Hawe. Kieran practices our art as the Director, SEO / Search – Global Digital Media for MTV Networks, based in New York. He’s taken the time to offer up advice for readers not just on SEO and career aspirations, but […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google and Viacom have reached an agreement meant to ease privacy concerns about YouTube records being handed over to Viacom through a court order. However, there remain some questions about how exactly the “anonymizing” of these records will actually work. Until those are answered, I wouldn’t breathe a complete privacy sigh of relief yet.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
You may recall that the failure of Google and Viacom, which owns MTV and Comedy Central among other properties, to negotiate an agreement to work together (read: revenue sharing) resulted in a very public Viacom-Google “pissing match” over copyright infringement and whether Google had made good faith efforts to protect against it. (Danny has an […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
In a somewhat surprising move, given the speculation surrounding AOL and its future, the company has acquired number three social network Bebo for $850 million in cash. Bebo has a reported 40 million unique users on a global basis. AOL says in its press release, “Together with its AIM and ICQ personal communications network, the […]
Today is Super Tuesday, which means that voters in 24 states are carefully reviewing their candidate research and doing last minute thoughtful analysis in preparation for voting in the primaries. Well, maybe that’s hopeful optimism, but in any case, the place these voters are turning to for information is increasingly the internet. Makes sense, as […]
Last night at CES, Yahoo made several related mobile announcements tied to its application Go and a new bid to become a mobile platform for third party publishers and developers. There are essentially three pieces to what Yahoo announced: Yahoo Go 3.0 (not yet live), an open mobile widget development platform for third parties, and […]