Topic: Nielsen Holdings

The Impending Social Search Inflection Point

Search has changed. Online consumer information retrieval has reached another inflexion point – a shift from pure algorithmic search to social search. Searchers have become increasingly sophisticated, and basic algorithmic web results are getting diluted out of most mainstream search experiences such as Google, Yahoo, Microsoft, AOL and Ask. Search is not solved. At their […]

SEO

NetRatings: Google Spike, Live.com Rise In February 2007

Earlier I wrote of the latest search popularity stats out from Hitwise and said those from other companies would be coming. Next up, Nielsen//NetRatings. The most recent figures out (PDF format) for February 2007 from NetRatings show a significant Google gain at Yahoo’s expense. Live.com also shows a notable gain. But the figures also show […]

Vizu Seeking To ‘Democratize’ Market Research

The Internet is awash in data, so much data in fact that one can find numbers on just about any subject. Yet primary research can be very expensive and cumbersome. There are inexpensive polling tools such as Zoomerang or Survey Monkey, which offer a cost-effective way to survey users. But the methodology doesn’t produce statistically […]

Virtual Earth Enhances Aerial, Satellite Imagery

Still somewhat ahead of consumer demand, Microsoft continues to build on its commitment to rich satellite and aerial imagery (in addition to 3-D) through its Virtual Earth platform (and Live Local destination). Earlier today Microsoft announced that it will integrate more than 400,000 square miles of U.S. aerial imagery into Virtual Earth, under an agreement […]