The rise of the position-less marketer
The position-less marketer is superpowered to drive their companies to outpace competition, engage audiences more effectively and improve business outcomes.
Topic: San Francisco 49ers
Who won: Measuring the most effective Super Bowl 2024 Ads
Learn the top Super Bowl ads according to metrics like emotional impact, brand awareness, and engaged-view conversions.
This day in search marketing history: January 30
Jumpshot shuts down, plus: Google publishes featured snippet guide, Universal Search expands, local reviews in Google search and more.
Bing Will Reward Seattle Seahawks Fans For Using Its Search Engine
In a first-of-its-kind partnership, Bing and the Seahawks will offer season tickets, travel and tickets to a road game, autographed gear and more.
Aruba Networks Enables “Blue-Dot” Indoor Navigation With Beacons
WiFi provider Aruba Networks used to offer retailers and others “blue-dot” indoor navigation using WiFi triangulation. However Apple’s recent decision in iOS 8 to randomize the iPhone’s MAC address changed all that — and may have effectively killed WiFi as an indoor location technology. Beyond this, WiFi is expensive and requires significant IT involvement. Beacons […]
Searching for The Super Bowl Start Time: 2013 Edition
Surely every organization managing an event site knows at this point that people want to know what time things start. And that those potential viewers are likely to turn to Google to find out. This year, Google just provides the answer right at the top of the page: February 3rd at 3:30 pacific. Just as […]
The Lead Up To the Super Bowl: How Are We Searching?
Since 2009, I’ve been writing articles here on Search Engine Land about how Super Bowl commercials influence online behavior and how well (or not) advertisers have taken advantage of that online opportunity. One clear trend has been that each year, these commercials trigger increased online activities. This is both because each year, we are more likely […]
SearchCap: The Day In Search, January 30, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing On Super Bowl 47: San Francisco 49ers Twice As Many Searches Than Baltimore Ravens If search has any influence or say in who will win the Super Bowl this Sunday, […]
Bing On Super Bowl 47: San Francisco 49ers Twice As Many Searches Than Baltimore Ravens
If search has any influence or say in who will win the Super Bowl this Sunday, Super Bowl XLVII, then the San Francisco 49ers are clear winners. A Bing representative told us that the San Francisco 49ers have twice as many searches than their competitor the Baltimore Ravens. Plus, the 49ers quarterback, Colin Kaepernick, has […]
Yahoo! 2012: Top Sports Related Searches
The London Olympics were the #7 most popular search on Yahoo! overall in 2012, Even Mckayla Maroney has to be impressed with that. Searchers were flipping and flying as high as Gabby Douglas for any official games coverage on Yahoo in 2012. Top Searches for 2012 Olympians On Yahoo! maria sharapova lolo jones serena williams […]
Wolfram|Alpha Scores Again With Rich NFL Data
I am a long time admirer of Wolfram|Alpha and I’m happy to report that my admiration continues to grow, as you can now access NFL (National Football League) statistics using Wolfram|Alpha. So, queries like: Tom Brady Joe Flacco Passing Yards 49ers 2011 New York Giants field goal attempts, field goals made Chicago Bears Record 1985 […]
Search In Pictures: Marissa Mayer’s Birthday, Jenga At Google & 49ers With Yahoo
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.