There’s been a lot of talk lately about the inevitable collision of local search and social media, and specifically how social conversations are impacting the local search space. Reviews have been a part of local search for years, and sites like Citysearch, Insider Pages, Yelp, and others practically created and/or perfected the local-directory-with-consumer-reviews model. Today, […]
Associated Press president Tom Curley and News Corp CEO Rupert Murdoch both made speeches yesterday in China that are being widely reported as an attack on Google. Having read through the actual speeches, I was surprised they weren’t as bad as I thought they’d be. Below, I’ve highlighted key portions along with my own commentary. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Dear Senator (and Texas Gubernatorial Candidate) Kay Bailey Hutchinson, Here’s A Free Crash Course On SEO standybykay.com, the “Kay Bailey Hutchinson for Governor Official Website” put up by “Texans for Kay […]
The “Kay Bailey Hutchinson for Governor Official Website” put up by “Texans for Kay Bailey Hutchison, Allan Shivers, Jr., Treasurer” over the weekend in support of Kay Bailey Hutchinson for Texas governor was briefly in Google but now appears to be completely missing. Huh. Odd since Bing seems to have indexed it just fine, although […]
In some ways, it’s the Who’s Who of Twitter — the Twitter Suggested Users list. These are the 241 people Twitter currently suggests that new people should follow. Below, a look at who makes it by categories, such as media or sports. Who’s getting Twitter’s love (such as the New York Times) and who’s not […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Adds Photos To Some Location-Based Search Results Google has announced a minor change to its search results page for some geographic-based queries. To fill in the white space that used […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: It’s Official: Wikipedia Is A Google News Source Google’s “experiment” in using Wikipedia as a news source on Google News is over, at least in the U.S. and Canada. The experiment […]
After hearing about the “Great Pacific Garbage Patch” earlier this year — an area the size of Texas in the Pacific Ocean filled with trash — I went looking for it on Google Earth. And never found it. It’s not that the patch doesn’t exist. It’s just that despite being large, it’s not that visible […]
We’ve known for some time, based on a number of studies from Microsoft, Yahoo, SEM firms and ad networks, that an online ad campaign that includes both display and search performs better than one that features only display or search. In another version of that same theme, Yahoo recently said that it was using search […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Google Blog Targets YouTube’s Big Brands & Advertisers Google has launched a new blog, the YouTube Biz Blog, that continues its effort to “help partners and advertisers find a home […]
Google announced Christin Engelberth, a sixth grader at Bernard Harris Middle School in San Antonio, Texas, as the winner of the second Google 4 Doodle competition. Her Doodle will be displayed on the Google.com home page tomorrow, May 21, 2009. In addition, she will receive a $15,000 college scholarship, a laptop, and a $25,000 technology […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Optimize For Conversion In Organic Search Results In the past, SEO success was measured by rankings of target keywords; then the focus moved to traffic; today we have moved […]
Eric Goldman reports that Google was sued yesterday by FBX for infringing on the trademarks of all of the Texas trademark owners. Yes, this is a massive class action suit, not just against Google but also against YouTube, AOL, Tuner, MySpace and IAC. We have had many suits filed against Google over trademark infringement in […]
Many businesses seek to target local searchers for their products and services, and careful review of a site's analytics is one of the key weapons in a local business's competitive arsenal. Here are a few tips on what metrics to look at and how to use some of them in optimizing your site to rank better in local search results.
It was less than a week ago that health officials alerted the media to a possible pandemic of swine flu in humans. Since then, authorities have moved quickly to track the outbreak and reassure the public with precautionary measures. Here’s a look at some of the best sources of online information about swine, avian and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Yesterday Google provided another round of Transit updates. These include more cities globally as well as full public transit schedules for a number of new cities in Canada, the UK, Houston, Texas and throughout the state of Virginia. Separately Google now says that its community mapping tool Map Maker is available in 27 languages: We […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The Google Blog wrote that Google may have to cut up to 70 engineering jobs. Google implied the cuts would be due to the engineers based in Austin, Texas; Trondheim, Norway; and Lulea, Sweden not being willing or able to relocate to Google’s Mountain view headquarters. Google explicitly made a point to say that their […]
Thanksgiving is almost here, and as the McGee family sits down at a table full of turkey, stuffing, and potatoes next week, we’ll do our regular Thanksgiving tradition: From A-Z, each family member takes a letter and shares something s/he’s thankful for this year. In that same spirit, here’s a list of things that small […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Texas Republican Congressman and Google critic Joe Barton wants more information about the proposed paid-search deal between Google and Yahoo. Dissatisfied with Yahoo’s responses to his questions to date, Barton has asked the US Department of Justice to “thoroughly investigate issues of competition and privacy that Yahoo failed to address fully.” He is concerned about […]
Anyone watching tonight’s US Presidential debate between John McCain and Barack Obama heard both candidates speak directly to “Joe The Plumber” several times. No, it’s not a fictional Joe. No, it’s not Sarah Palin’s Joe Six Pack. He’s a real person that Obama spoke to earlier this past weekend about economic concerns and taxation. But […]
As the U.S. Hispanic population continues to grow, advertisers naturally want to target this influential demographic. Search engine marketing allows advertisers to efficiently reach the Hispanic market through a number of Hispanic-focused strategies. Though it may sound obvious, the easiest way to target Hispanics is by using Spanish-language keywords (i.e., “salud” for “health” and “prestamo” […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The Virtual Earth Blog announced that they have released a bulk of new imagery to Virtual Earth and Live Maps. I am not going to list out all the new locations where you can find the new satellite, ortho, and bird’s eye imagery, but here are a few:
Going to Washington, D.C. to represent our industry to Congress was a great honor and the highlight of my career as an online marketer. It happened so fast, I never really had time to think about it, and I’m glad I didn’t because I probably would have freaked out. We had fun, saw the sights, […]
Google wants to attract more brand advertising dollars in search. However, it also allows marketers to bid on trademarked or branded terms they don’t own or control so long as those keywords are not part of the ad copy. This practice so far passes legal muster in the US (although there’s ongoing litigation). Google recently […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Lawmaker questions Google over privacy practices from Reuters reports Texas Rep. Joe Barton from the U.S. House of Representatives Energy and Commerce Committee quizzed Google on how they will integrate DoubleClick’s data with their own. Some questions posed include how user data from DoubleClick would be merged into Google’s data, how that data would be […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The Google LatLong Blog announced the expansion of street views to Google Maps. Google added 13 new metropolitan areas and Yosemite National Park. The 13 metro areas include Albuquerque, NM, Anchorage, AK, Austin, TX, Cleveland, OH, Fairbanks, AK, Little Rock, AR, Madison, WI, Nashville, TN, Rockford, IL, Richmond, VA, Spokane, WA, St. Petersburg, FL, and […]
In a somewhat surprising move, given the speculation surrounding AOL and its future, the company has acquired number three social network Bebo for $850 million in cash. Bebo has a reported 40 million unique users on a global basis. AOL says in its press release, “Together with its AIM and ICQ personal communications network, the […]
The Google Earth Blog reports Google Maps has added street views for new cities (now formally announced by Google itself here). The new cities that now support “Street View” photography are:
Eytan Seidman, Program Management Director over core relevance for Microsoft Live Search, is leaving Microsoft (and Seattle) after six and a half years and heading to New York to work on a start up with his brother. I talked to him about life at Microsoft, the birth of Live Search, and singing karaoke in New […]
Did you know you could get some tasty food from Yahoo? Well, not Yahoo the search company, but Ya-Hoo! the baking company at YahooBakingCo.com. Notice, part of the Ya-Hoo! name is the exclamation point at the end. The main difference between Yahoo! and Ya-Hoo! is the hyphen separating “Ya” and “Hoo.” In the footer of […]
The introduction of satellite images into map search interfaces has excited both virtual sightseers and local app developers. Further innovations like Google’s Street View have caused consternation from privacy advocates while further pumping up the buzz about online mapping. In 2008, we can expect further innovations that stretch the envelope while dynamic map interfaces solidify […]
Enquisite, a provider of free analytics software, has introduced a product called “PPC Assurance.” The aim of the product is to help search marketers identify whether their campaigns are performing as intended and to identify clicks that fall outside the parameters of their campaign guidelines or clicks they were billed for but never received. The […]
Yahoo is introducing new SmartAds that deliver display ads to people across the web based on their demographic and geographic profiles, plus search and web browsing behaviors. These ads represent the future of graphical advertising at Yahoo, according to Gaude Lydia Paez, director of corporate communications at Yahoo. SmartAds have been successfully tested over the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. But before the news, a request! When Online Marketing Blog had a poll for best search podcast recently, I was one of the few that did NOT beg, plead or cajole listeners to vote for […]