Search Engine Land
  • SEO
    • > All SEO
    • > What Is SEO?
    • > SEO Periodic Table
    • > Google: SEO
    • > Bing SEO
    • > Google Algorithm Updates
  • PPC
    • > All PPC
    • > What is PPC?
    • > Google Ads
    • > Microsoft Ads
    • > The Periodic Tables of PPC
  • Focuses
    • > Local
    • > Commerce
    • > Shopify SEO Guide
    • > Content
    • > Email Marketing Periodic Table
    • > Social Media Marketing
    • > Analytics
    • > Search Engine Land Awards
    • > All Focuses
  • SMX
  • Webinars
  • Intelligence Reports
  • White Papers
  • About
    • > About Search Engine Land
    • > Newsletter
    • > Third Door Media
    • > Advertise

Processing...Please wait.

Search Engine Land » Google » Google News » SearchCap: The Day In Search, September 2, 2011

SearchCap: The Day In Search, September 2, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Nearly 90% Of Twitter Users Follow Brands & Just 10.9% Of Users Find Promoted Tweets To Be Annoying In a new article from eMarketer and Lab42, information was released around brands […]

Barry Schwartz on September 2, 2011 at 4:13 pm

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Nearly 90% Of Twitter Users Follow Brands & Just 10.9% Of Users Find Promoted Tweets To Be Annoying

    In a new article from eMarketer and Lab42, information was released around brands and Promoted Tweets. Surprisingly, 89.4% of users polled stated that they follow a brand’s Twitter account. Most users (30.6%) follow 1-5 accounts and 8.2% follow over 50 accounts: Additional information from the report showed promising results about Twitter’s Promoted Tweets product. Overall user sentiment […]

  • Search In Pics: Louis Gray As A Noogler, Taylor Swift At Google & Google + For Dummies

    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Louis Gray As A Noogler: Google at Advertising Week: Google+ For Dummies: Google News Coffee Sleeve: […]

  • Google To Begin Reviewing Paused Ads In AdWords

    Starting September 6, AdWords advertisers can get ads through the Google approval process even if they’re immediately paused after creation. Google is beginning a new practice worldwide under which it will review paused AdWords ads, as well as active ones, the company confirmed. The change seems to be aimed at allowing advertisers to set up […]

  • Why Display Is Changing The Value Of Search

    A few weeks ago, I was talking shop with Josh Shatkin-Margolis, CEO and founder of search retargeting firm Magnetic, when he stated, “Display is changing the value of search.” I balked. But I took the bait. “What’s that even mean, dude?” I said. Josh went on to explain that all signs point to the fact […]

  • Google Wins Potentially Significant Antitrust Victory In Ohio

    Google has won a potentially significant legal victory in an Ohio case that involved antitrust claims and may portend victory in other similar cases where private litigants have asserted antitrust violations against Google. The case, which we’ve written about before is Google v. myTriggers.com, originally filed in late 2009. The short version of the underlying […]

  • How Analytics Can Help Balance Your Annual Search Advertising Budget

    At the online marketing agency I work for, we primarily focus on ROI driven online marketing campaigns. With this marketing philosophy, search engine advertising (SEA) budgets don’t play a role, and as long as every order delivers profit / ROI, the SEA budget should be endless. Of course, this ideal situation doesn’t happen at a […]

  • SEO Smackdown: Information Architecture vs. Technical Architecture

    Why do SEO professionals believe that technical architecture is more important than information architecture (IA)?

  • Ask.com Opens Up Its Human Q&A Community, Steps Further Away From Search

    After more than a year in beta, Ask.com today opened the doors on its community-based question-and-answer product. It positions Ask as much less search-oriented, and much more Q&A based — not unlike its original incarnation in the 1990s. The Q&A site had been available in beta to a limited number of users since last July […]

Search News From Around The Web:

Applications & Portal Features

  • Another new programming language? Google registers DartLanguage.com, fusible.com

Business Issues

  • Google Acquired Motorola for More Than Patents, Chairman Eric Schmidt Says, Bloomberg
  • Google Chairman Schmidt Says He ‘Couldn’t Stand’ Apple’s Board, San Francisco Chronicle

Local, Maps & Mobile

  • New 45° imagery available for 24 cities, Google LatLong
  • Google Earth Outreach trains environmental journalists in the Amazon, Google LatLong
  • Measuring distances with the Google Earth Ruler, Google Earth Blog

Link Building

  • How to Train a Link Builder, SEOmoz
  • Yes, You Really Can Build Links With Twitter – Whiteboard Friday, SEOmoz

SEM Industry

  • Video: Google’s New Subdomain Definition, Google To Fight Scrapers Again & Microsoft adCenter Changes Relevancy Standards, Search Engine Roundtable

SEO & SEM

  • SEO Agencies: How to Sell Infographics to Your Clients – Part 2, Search Engine People
  • 5 Best SEO Plugins for WordPress, Search Engine People
  • 60 Second #PPC Self-Audit! Is Your Account Fat, Dumb & Lazy?, AIM Clear Blog
  • High Ranking Local Results You Just Might Not Want, Mike Blumenthal
  • How to Avoid Targeting Paid Search to the Masses in 6 Steps, Search Engine Watch
  • SageRock SEO Pricing Guide Revealed, SageRock
  • Why PPC and SEO Engagements Fail, Searching Beyond the Paid
  • Why You Can Almost Guarantee Google is Using Your Analytics Data, WebProNews

Social Media

  • How Social Media Users Engage with Marketers on Twitter, eMarketer

Web Analytics

  • What Website Metrics Should You Be Tracking?, Search Engine People

Recent Hot Items From Sphinn, Our Social News Sharing Site:

  • What's the R.O.I.? A Framework for Social Analytics – A very lucid breakdown of how to properly frame ROI as it relates to social media. There are some great visuals to help drive home the main takeaways.
  • Target Launches New Site at Target.com and Fails Miserably – I don’t even know where to start with this. Target launched a new site last week. I guess they’re pretty proud of it, but they’ve managed to completely fail in so many ways.
  • SEO Guide to Creating Viral Linkbait and Infographics – An extremely deep and well put together guide to linkbaiting by the folks at Distilled.
  • An SEO Client's Bill of Rights – Stoney deGeyter updates his basic guidelines to help SEOs and their clients realize what they have a right to in their SEO campaign.

New on Search Engine Land

    New mobile Google ad experiment puts favicon in-line with display URL

    Google launches video health tools to help publisher monetization

    SEO pioneer and expert Bill Slawski passes away

    New Yelp feature: Request a Call

    Google Ads issue with access to video pages frontend

About The Author

Barry Schwartz
Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

Related Topics

AmazonAppleGoogle NewsLink BuildingSEOWordPress

Get the daily newsletter search marketers rely on.

Processing...Please wait.

See terms.

ATTEND OUR EVENTS

Learn actionable search marketing tactics that can help you drive more traffic, leads, and revenue.

March 8-9, 2022: Master Classes (virtual)

June 14-15, 2022: SMX Advanced (virtual)

November 15-16, 2022: SMX Next (virtual)

Learn More About Our SMX Events

Discover time-saving technologies and actionable tactics that can help you overcome crucial marketing challenges.

Start Discovering Now: Spring (virtual)

September 28-29, 2022: Fall (virtual)

Learn More About Our MarTech Events

Webinars

Take a Crawl, Walk, Run Approach to Multi-Channel ABM

Content Comes First: Transform Your Operations With DAM

Dominate Your Competition with Google Auction Insights and Search Intelligence

See More Webinars

Intelligence Reports

Enterprise SEO Platforms: A Marketer’s Guide

Enterprise Identity Resolution Platforms

Email Marketing Platforms: A Marketer’s Guide

Enterprise Sales Enablement Platforms: A Marketer’s Guide

Enterprise Digital Experience Platforms: A Marketer’s Guide

Enterprise Call Analytics Platforms: A Marketer’s Guide

See More Intelligence Reports

White Papers

Reputation Management For Healthcare Organizations

Unlock the App Marketing Potential of QR Codes

Realising the power of virtual events for demand generation

The Progressive Marketer’s Ultimate Events Strategy 2022 Worksheet

CMO Guide: How to Plan Smart and Pivot Fast

See More Whitepapers

Receive daily search news and analysis.

Processing...Please wait.

Topics

  • SEO
  • PPC

Our Events

  • Search Marketing Expo - SMX
  • MarTech

About

  • About Us
  • Contact
  • Privacy
  • Marketing Opportunities
  • Staff

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • RSS
  • Youtube

© 2022 Third Door Media, Inc. All rights reserved.