Siddharth Shah

Dr. Siddharth Shah is Director, Business Analytics at Adobe. He leads a global team that manages the performance of over $2 BN dollars of ad spend on search, social and display media at Adobe.

He also heads a practice around providing customers with data driven strategic insights to find,leverage and execute on opportunities in the online marketplace.

In his past life, Dr Shah was an engineer and a biomedicalimaging algorithm scientist. He holds a double masters and PhD from the University of Michigan.

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