• http://twitter.com/mikaeluusitalo Mikael Uusitalo

    Google hates affiliates … my ass!

  • http://twitter.com/Kevin_Lee_QED Kevin Lee

    Google may indeed have a desire to become a merchant platform similar to Amazon, Sears, Buy.com, Overstock & eBay. However, unlike most of the others I expect to see a heavy strategic push to also become the go-to source for determining whether items are in-stock at specific brick and mortar locations.
    Either way, in order to maximize the value of the Google ecosystem the pureplay ecommerce folks and the traditional retailers need to get their acts together either internally or by partnering with the right vendor/agency.

  • Alex Murphy

    I see Google as being in a unique position to combine e-commerce sites into their listing alongside “block-and-mortar” stores listed in Google+ Local, letting users buy local if they choose. They could offer a “web wide” Amazon Prime style membership where you can get free 2-day shipping from any site that signs up for Google Shopping.

  • http://www.rimmkaufman.com/ George Michie

    I agree this is likely on their road map, but see them more as marketplace + in-store pickup (Google Wallet) initially. Warehousing and fulfillment are a big challenge. Meanwhile, Amazon is moving towards same day delivery in major markets, which will be another gut shot to brick and mortars.

  • http://www.sim64.co.uk/ Terry Simmonds

    I shop at Amazon because I trust Amazon and judging from past experience know that if I send an email to Amazon about anything I will get a human reply within 24 hours.
    Do I feel I will get a human reply from Google? – no laughing please.

  • http://www.webstatsart.com/ Webstats Art

    I think Google is making too many enemies.

  • http://twitter.com/ttwelsh tj welsh

    Interesting insights. I was thinking the same thing on a different level. Do a search for “things to do in nyc” without the quotes and see what it comes up with. You will notice they have a section at the top of the search results. I thought this looked a lot like Amazon’s site. That was yesterday, then I came across this post…. What’s next?