SearchCap: The Day In Search, February 5, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Two Simple Rules For Fixing High Bounce Rate Pages

    Of all the metrics that I struggle and fight with, probably the easiest one I’ve found to correct is a high bounce rate. The reality of website design lies in the fact that many choices are made in page layout, color and image choice based on what the graphic designer or website owner like—not [...]

  • Microsoft Extends Bing Search Deal With Facebook

    The Bing Search Blog announced Microsoft has extended their search deal with Facebook. In addition to extending the search deal, as expected, Facebook will drop Microsoft on the display ad side of the deal. The extended search deal includes a more robust Bing search experience on Facebook. This includes “richer answers combined with tools [...]

  • Focused on PPC? SEO Your Thing? New to Search? Personalize Your Learning – from Beginner to Expert – at SMX West

    “Have it your way!” Remember that classic advertising slogan? We do. That’s why Search Marketing Expo – SMX West offers 50 sessions in 12 tracks on all of the search engine marketing topics – SEO, PPC, social media marketing, real time search, local & mobile, and more. Create an agenda that meets your needs. You’ll [...]

  • Search In Pictures: Bing Hat, Yahoo Balls & Yahoo Karate

    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.

  • Google Earth Adds World War II Imagery

    The Google LatLong Blog announced the addition of World War II imagery to Google Earth. Now you can compare, side by side, the earth as it is today versus how it was during World War II. [...]

  • Siri: Not A “Search Engine” But You Might Use It Like One

    When I’ve spoken in the past to people at Siri we’ve discussed and they’ve struggled a bit with how to present and “position” what they’re doing. Described as a “virtual personal assistant” — and called the “Siri Assistant” in fact in its formal launch — the company’s much anticipated iPhone app has arrived. There will [...]

  • Q&A With Ann Smarty On Usability Planning & Website Iteration

    Well-known SEO consultant and search writer Ann Smarty recently launched a new project that many white hat SEOs have welcomed with open arms: My Blog Guest. The project helps SEOs find guest-blogging opportunities, and site owners to find bloggers to write for them. I sat down (virtually) with Ann and discussed the usability planning and [...]

  • US Dept. Of Justice: Court “Lacks Authority To Approve” Google Book Search Settlement

    With a final “fairness hearing” scheduled for February 18, the US Department Of Justice has filed briefs (PDF) in opposition to the Google Book Search Amended Settlement Agreement (”ASA”). The DOJ commends the parties for their efforts to reach an amended agreement that addresses some of the problems with the original settlement but concludes that [...]

  • 2001 In Review: Search Engine Marketing Gets Respect, As Does Search Generally

    This article is part of a series, a review of the 2000 decade and search developments. Below, major events from the year 2001 in consumer search. For the complete series, see the introduction, The Google Decade: Search In Review, 2000 To 2009. [...]

Search News From Around The Web:

Business Issues

Link Building

Local, Maps & Mobile

Other Items

Paid Search & Contextual


SEM Industry


Social Media

Web Analytics

Recent Hot Items From Sphinn, Our Social News Sharing Site:

Related Topics: Channel: SearchCap | SearchCap


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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