Bing Rolls Out International Hotel Booking Feature & Updates Mobile Search Results

Bing has partnered with TripAdvisor to deliver reviews, booking capabilities and rates for hotel searches in 22 different countries.

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Bing released two updates today, adding a new hotel booking feature in partnership with TripAdvisor, as well as updating its mobile search results to include details like deep links and time-stamps.

Now when users search for a hotel on Bing.com, they will be able to see reviews and information about the hotel, select dates, and get rates – all via TripAdvisor – in 22 different countries and 14 different languages.

Bing Hotel Booking Feature:

Bing hotel booking

The 22 countries where users can take advantage of Bing’s hotel booking feature include:

  • U.S. (in English and Spanish)
  • Great Britain
  • Canada (in English and French)
  • Australia
  • Japan
  • France
  • Germany
  • Mexico
  • Brazil
  • Spain
  • Italy
  • India
  • Russia
  • Austria
  • The Netherlands
  • Belgium
  • Turkey
  • Switzerland
  • Norway
  • Poland
  • Sweden
  • Hong Kong

Bing has also updated its mobile search results, adding details like extra facts and a URL breadcrumb, deep site links, time-stamps and file types for non-HTML pages.

Here’s a comparison of what Bing’s previous mobile search results looked like on the left-hand column (“Before”), and how they will appear with the new additional details going forward (“After”):

Bing’s Mobile Search Updates:

Bing mobile search updates


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About the author

Amy Gesenhues
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Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Search Engine Land, MarTech and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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