Snapchat demographic stats: How many people use Snapchat?
Key Snapchat user stats. Includes data on users, revenue, patents and more.
Topic: Turkey
How many users does Clubhouse have? 40+ Clubhouse stats
List of key Clubhouse stats, with a focus on users and user growth.
X (Twitter) statistics: How many people use X?
Analysis and data of users on the popular social media platform, X (Twitter).
How semantics and topical authority improve local SEO
Creating fewer, more purposeful pages can improve relevance, reduce duplication, and strengthen local search performance.
How soft 404s and indexing issues caused a 90% traffic collapse
When Google stops indexing your pages, traffic can vanish fast. Here’s how one publisher reversed the decline after a migration went wrong.
Meta is passing Europe’s digital taxes directly to advertisers
Meta will start billing advertisers directly for Europe's digital services taxes starting July 1 — adding up to 5% in extra costs on ad spend.
SEO vs. AI search: 101 questions that keep me up at night
Here's why treating ChatGPT like Google will guarantee your failure in the age of RAG, reranking, and probabilistic systems.
Is Google ‘stealing’ your international search traffic with translations? Here’s what we found.
Is Google translating your content without sending users to your site? Here's what’s really happening and how to protect your traffic.
YouTube trends report reveals 7 significant shifts
Find out how YouTube’s massive user base and creator-driven trends are reshaping the landscape of digital marketing and pop culture.
How to use Google to search
Learn how to do type-in, image and voice search, plus how to use Google Search for different content types and formats.
Study: 56% of Google’s top three positions are held by ccTLDs
An analysis of 1.7 million SERP positions and over 20,000 keywords across 15 markets uncovers global trends in Google’s SERPs.
TikTok announces major expansion to creator monetization program
The platform is making it easier for creators to join by expanding the program to 33 new markets and lowering the eligibility requirements.
YouTube expands free editing app to 13 new markets
YouTube Create can be used to edit Shorts or longer videos, add soundtracks, captions, and more, directly from your phone.
Google SGE testing and development is ongoing, growing
Google's Search Generative Experience presence is growing in industries and new countries. Here's what the latest SGE activity signals.
Better PPC account health in 2024: How to avoid modern pitfalls and wasted spend
Discover the costliest PPC campaign mistakes from industry veteran Melissa Mackey and learn how to fix them for optimal results.
Google releasing new data around ads it serves the EU and Turkey
Google is making the change to help increase trust in advertisers while also complying with local regulations.
This day in search marketing history: March 7
Landing page load time added to Google Quality Score, plus: Broad Core Algorithm Updates, bogus Domain Authority pitches, and more.
This day in search marketing history: January 12
Google Panda becomes a core ranking signal, plus: R.I.P. link command, Google Japan’s PageRank penalty expires and more.
Microsoft announces Automotive Ads, Audience Network expansion, and 7 other updates
The new updates were announced today on Microsoft's blog and will be rolled out over the coming weeks across the USA and other markets.
TikTok launches Inventory Filters for safe ad placements
The solution provides advertisers with more control over the content that appears around their In-Feed Ads.
Microsoft Advertising announces open beta for RSA ad customizers
RSA customizers can help to create more dynamic ads that feature more product information in the ad copy without requiring advertisers to manually change the copy.
Microsoft Advertising nearly doubles available markets with 29 more countries
This update may make Microsoft Advertising more attractive to advertisers that sell products or services internationally.
PPC 2021 in review: Privacy and automation force advertisers to adapt
From the deprecation of broad match modified keywords to FLoC to RSAs becoming the default, PPC professionals dealt with a lot of change in 2021.
Google’s back-to-school shopping tips for local merchants; Monday’s daily brief
And, should advertisers or platforms bear the burden of digital service taxes?
The Google link spam update is rolling out; Wednesday’s daily brief
And, the review stars are back in Google Search results.
Google passes on 2% “Regulatory Operating Cost” for ads served in India and Italy
Google will start applying the surcharge beginning on October 1.
FLoC testing hits a snag in Europe; Wednesday’s daily brief
And, which is more difficult for brands, being authentic or conveying authenticity?
Google Search algorithm watching; Friday’s daily brief
Make sure not to miss the new more visual changes in Microsoft Bing Search, the new Google My Business reports and the Google Ads mobile app notifications.
Google adds familiar face as Ads Product Liaison; Wednesday’s daily brief
Plus, advice from European PPC pros on how to navigate Maryland’s new ads tax
Maryland’s ad tax is here, and advertisers should look to their European counterparts for how to deal with it
Last year, Google passed digital service taxes onto advertisers in the UK, Turkey and Austria, and it’s likely to do the same in the U.S. as well.
PPC 2020 in review: COVID leaves its mark on e-commerce and paid search
Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes.
Advertisers to absorb Google’s digital services taxes in UK, Austria, Turkey
What to consider before Google starts passing the taxes onto advertisers in November.
What you need to know about Google Merchant Center identifier enforcement updates
The changes that can affect the visibility of your products in Google Shopping.
You can’t advertise that: The big list of prohibited ads across social and search platforms
To get ads approved in a timely manner, brands need to know what content is allowed, what’s restricted and what’s prohibited. we put together this cheat sheet to help.
Two major changes potentially coming to EU’s Right to Be Forgotten with global implications
Authorities in France considering automatic delisting for "sensitive personal data" and forcing global index removal.
SearchCap: Google similar audiences, display network & voice search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out similar audiences for Search and ShoppingMay 1, 2017 by Ginny Marvin Now out of beta, similar audiences for Search enables advertisers to target users searching for the same […]
Study: PPC cannot accurately identify winning organic titles
Contributor Brian Wood from Wayfair.com shares data which suggests that title tags that perform well in paid search don't necessarily indicate winning SEO titles.
SearchCap: Poor Google featured snippets, related picks & getting Google Assistant
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How we hijacked Google’s SEO guide search rankingsMar 6, 2017 by Dan Sharp Contributor Dan Sharp shares an experiment in which his company was able to hijack rankings — from Google […]
SearchCap: Bing black friday deals, robots & ad customizers
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Fun with robots.txtNov 23, 2016 by Patrick Stox Columnist Patrick Stox provides some dos and don’ts for creating your robots.txt file — along with examples of companies who have gotten creative […]
SearchCap: Not Google Penguin, Google local update & Shop the Look Google ads
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Friday’s update was not due to the Penguin algorithmSep 6, 2016 by Barry Schwartz Google’s John Mueller told us to cross off Penguin from the list of explanations for the […]