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Google App Indexing Now Supports Eight New Languages

Google announced that their App Indexing protocol, the ability for Google to link search results to your mobile apps direct deep content now supports eight new languages.

app-indexing-languages

App Indexing lets developers markup their content so that if a searcher has an Android app installed on their phone, and the search result comes up, it would link them to the app’s content and not the web page content.

This is now supported in English plus Chinese (Traditional), French, German, Italian, Japanese, Brazilian Portuguese, Russian, and Spanish.

With this, Google announced several international Android apps that support this including Fairfax Domain, MercadoLibre, Letras.Mus.br, Vagalume, Idealo, L’Equipe, Player.fm, Upcoming, Au Feminin, Marmiton, and chip.de. Also, Walmart, Tapatalk, and Fancy added App Indexing in English.

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About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

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