Google Testing Blue Links For Top Search Menu
Enough with the red, Google tests blue fonts and underline color in their main search menu.
Barry Schwartz on June 19, 2015 at 10:12 am | Reading time: 1 minute
Google is testing yet another user interface change on their desktop search results. This time, replacing the red navigation links at the top of the search results with the color blue.
Joost de Valk, the founder of Yoast, posted a screen shot on Twitter showing off the new blue color:
I personally find it refreshing and clean but clearly it doesn’t make a huge difference in the searcher experience on Google. Google is testing showing a blue colored font and line versus their normal red font and line.
Google has many user interface tests, here is just one more.
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Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.